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Website Marketing Manager Jobs in Rochester, NY (NOW HIRING)

Be Seen First

Manage vendors * Maintain brand standards across all marketing materials (print, social media platforms, website, google, and other listings) * Managing communications between franchise owner and ...

Be Seen First

Manage vendors * Maintain brand standards across all marketing materials (print, social media platforms, website, google, and other listings) * Managing communications between franchise owner and ...

Works collaboratively with members of the Marketing team to devise the best technical solutions to ... Manages relationship with IT by working with team members to troubleshoot back end website issues ...

Works collaboratively with members of the Marketing team to devise the best technical solutions to ... Manages relationship with IT by working with team members to troubleshoot back end website issues ...

Showing results 21-40

Website Marketing Manager information

See Rochester, NY salary details

$28.6K

$89.6K

$133.7K

How much do website marketing manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for website marketing manager in Rochester, NY is $89,627.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $105,600.00 per year, depending on experience, location, and employer.

What does a website marketing manager do?

A Website Marketing Manager is responsible for developing and executing strategies to drive traffic, engagement, and conversions on a company's website. They analyze web analytics, optimize content and SEO, coordinate marketing campaigns, and collaborate with designers and developers to improve the user experience. Their goal is to maximize online visibility, attract target audiences, and support business growth through effective digital marketing initiatives.

What are the key skills and qualifications needed to thrive as a website marketing manager?

To thrive as a Website Marketing Manager, you need expertise in digital marketing strategies, SEO/SEM, and data analysis, typically supported by a degree in marketing or related fields. Familiarity with tools such as Google Analytics, content management systems (CMS), and marketing automation platforms is essential. Strong project management, creativity, and leadership skills help you stand out by effectively coordinating campaigns and collaborating across teams. These competencies drive website traffic, improve conversion rates, and ensure successful online brand presence.

How does a website marketing manager typically collaborate with other departments to achieve business goals?

A Website Marketing Manager regularly works with cross-functional teams such as content creators, designers, developers, and sales staff to implement marketing campaigns and optimize the website for user engagement and conversions. They coordinate with designers to ensure brand consistency, collaborate with developers to implement tracking and technical SEO improvements, and share insights with sales to align web strategies with lead generation targets. Effective communication and project management skills are essential, as the role often involves managing multiple projects and stakeholders simultaneously. This collaborative approach ensures that website marketing efforts are aligned with broader business objectives.

What is the difference between Website Marketing Manager vs Digital Marketing Specialist?

AspectWebsite Marketing ManagerDigital Marketing Specialist
Primary FocusOversees website strategy, content, and user experienceExecutes digital campaigns across channels like social media, email, and search
Skills & CertificationsSEO, analytics, project management, CMS proficiencySEO, PPC, social media marketing, analytics tools
Work EnvironmentCollaborates with web developers, content teams, and marketingWorks across multiple digital channels with marketing teams
Industry UsageCommon in e-commerce, media, and corporate websitesUsed across various industries for online marketing efforts

The Website Marketing Manager primarily focuses on managing and optimizing a company's website to enhance user experience and drive conversions. In contrast, the Digital Marketing Specialist executes campaigns across multiple digital channels. Both roles require similar skills like SEO and analytics but differ in scope and daily responsibilities.

Is a website marketing manager a high paying job?

A website marketing manager typically earns a competitive salary that varies based on experience, location, and company size. In general, it is considered a well-paying role within digital marketing, especially for those with skills in SEO, analytics, and campaign management.

What's the average pay for a website marketing manager?

The average salary for a website marketing manager in the United States typically ranges from $60,000 to $120,000 annually, depending on experience, location, and company size. Professionals with skills in SEO, analytics, and digital advertising tend to earn higher salaries, especially with certifications or advanced expertise.

What are popular job titles related to Website Marketing Manager jobs in Rochester, NY?

For Website Marketing Manager jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Website Marketing Manager jobs in Rochester, NY look for?

The top searched job categories for Website Marketing Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Website Marketing Manager jobs?

Cities near Rochester, NY with the most Website Marketing Manager job openings:

Infographic showing various Website Marketing Manager job openings in Rochester, NY as of August 2026, with employment types broken down into 89% Full Time, 10% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $89,627 per year, or $43.1 per hour.

Marketing and Research Specialist

Christa Construction LLC

Rochester, NY โ€ข On-site

$50K - $70K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 23 days ago


Job description

Description

Marketing and Research Specialist, Rochester, NY

ย FULLY ON-SITE - In-person roleย 


At Christa Construction, we build more than projects, we build relationships, strong teams, and spaces that make a lasting impact in the communities where we work. We're looking for a driven Marketing and Research Specialist to join our team in Rochester. The Marketing and Research Specialist is responsible for coordinating marketing activities, creating engaging content, supporting trade shows and networking events, and maintaining consistent brand messaging across various platforms. This is a fully onsite role located in Rochester, NY.


Essential Functions & Accountabilities:

Conduct market research to identify industry trends, competitor activity, client prospects, and potential project opportunities that support strategic business development initiatives.

Prepare concise reports and market analyses to provide actionable insights for leadership and the business development team.

Produce monthly drone footage compilations and deliver supplemental footage as required.

Provide additional support to the business development and marketing team with other tasks as needed.

Maintain and update marketing databases ensuring information is accurate, current and readily accessible.ย 

Assist in the development, tracking, and administration of annual marketing and business development budgets.

Coordinate employee volunteer initiatives by organizing participation, tracking involvement and promoting community engagement activities.ย 

Maintain and update the company website with current project profiles, company news, and other relevant marketing content to ensure an accurate and engaging online presence.ย 

Manage internal communications, including the corporate newsletter.

Support the planning and preparation of trade shows and networking events as needed, including developing materials, coordination booth set up and managing post-event follow-up activities.ย 

Develop and schedule engaging content across the company's social media platforms, including LinkedIn and Instagram.

Track social media engagement metrics and assist with evaluating and enhancing the company's social media strategy.ย 

Ability to work on-site as required.

Completes all other duties as assigned.

Knowledge, Skills and Abilities:

Proficiency in MS Office Suite, specifically Outlook, PowerPoint, Word and Excel.

Proficiency in Adobe Suite, Canva and other software programs.

Experience maintaining social media content.

Proficiency with CRM.ย 

Ability to learn/engage with multiple software platforms and/or systems.

Exemplary reporting, presentation, planning and time management skills.ย 

Excellent oral and written communication skills.

Detail oriented with the ability to manage multiple priorities in a fast-paced environment.

Ability to multitask, organize and prioritize daily workload.

Strong organizational skills.ย 

Excellent interpersonal skills, highly motivated, self-starter and responsible person

Teamwork and service oriented is a must, with the ability to build rapport and cooperative relationships


Work Environment:

Frequently required to sit, stand and walk for prolonged periods.ย 

Assist with the setup and breakdown of trade show booths, conference displays, and event materials.

Travel up to 30% within New York as required.

Safely load, transport and unload marketing materials, equipment and event supplies as needed.

General office environment requiring frequent interaction with employees in a construction environment with exposure to noisy conditions.ย 

Ability to work in various indoor and outdoor environments depending on job site conditions.ย 

Prolonged use of a PC, laptops, typing, viewing display screens and mobile phone.

Frequently required to lift and/or move up to 10 pounds and occasionally lift and/or move up to 50 pounds.ย 


Education and Experience:

High school diploma or GED equivalency required.

Associates or Bachelor's degree in Marketing, Communications, Business or other related field, or equivalent relevant experience.

2-3 years of experience supporting marketing initiatives, business development activities, communications, or administrative functions preferred.

Developer and/or construction industry experience preferred.

Proficiency in Microsoft Office Suite; experience with Canva, Adobe Creative Suite, social media scheduling tools, and website CMA platform is preferred.

Salary Range: $50,000-$70,000

Benefits:

Christa offers a competitive benefits package including:

ย Comprehensive Medical, Dental & Vision Coverage

100% Employer-Paid Life and LTD Disability Insurance

401(k) with 50% Company Match

Paid Time Off

Paid Company Holidays


Why Christa

People join construction for the projects.

They stay because of the people.

At Christa Construction, we're proud of the relationships we've built, with our clients, our partners, and within our own teams.

If you're looking for more than just your next project, and want to be part of a company where collaboration, quality, and long-term growth matter, we'd love to hear from you.



Christa Construction LLC is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity or expression, national origin, age, disability, predisposing genetic characteristics, marital or familial status, military or veteran status, citizenship or immigration status, or any other characteristic protected by federal, state, or local law. ย Individuals with disabilities are provided reasonable accommodations to participate in the job application or interview process and to perform essential job functions. If accommodation is needed, please contact us.