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Website Manager Jobs in Michigan (NOW HIRING)

OEM Marketing client is seeking a proactive and detail-oriented Assistant Website Manager to support the development and implementation of digital strategies across vehicle content, shopping tools ...

New

OEM Marketing client is seeking a proactive and detail-oriented Assistant Website Manager to support the development and implementation of digital strategies across vehicle content, shopping tools ...

New

Assistant Website Manager, Chevrolet Overview: * Chevrolet Marketing is seeking a proactive and detail-oriented Assistant Website Manager to support the development and implementation of digital ...

As a Website Performance Manager (WPM) , you are the Website relationship owner for our automotive dealership clients. You will transform from the traditional 'reactive' to a 'proactive' mindset and ...

As a Website Performance Manager (WPM) , you are the Website relationship owner for our automotive dealership clients. You will transform from the traditional reactive to a proactive mindset and will ...

The Digital & Social Media Manager will lead publishing processes, website management, community content management and analytics tracking related to digital platforms, while working with the Public ...

Outreach Manager

Shelby, MI · On-site

$50K - $55K/yr

Website Management * Update and maintain external-facing pages of AYF's website (www.ayf.com), ensuring content is current, accessible, and mission-aligned. * Coordinate with the Marketing and ...

New

This hybrid role combines digital merchandising, website management, campaign coordination, and hands-on customer support. You'll be responsible for running the day-to-day operations of our e ...

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Showing results 1-20

Website Manager information

See Michigan salary details

$34K

$70.5K

$125.5K

How much do website manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for website manager in Michigan is $70,470.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,900.00 and $82,400.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a website manager?

To thrive as a Website Manager, you need a solid understanding of web development, content management systems (CMS), SEO best practices, and often a degree in computer science, digital marketing, or a related field. Familiarity with platforms like WordPress, Google Analytics, and basic HTML/CSS, as well as certifications in digital marketing or web analytics, are commonly required. Strong organizational skills, attention to detail, and effective communication help you collaborate with stakeholders and manage multiple projects. These skills ensure the website runs smoothly, effectively engages users, and supports the organization's business objectives.

What are some common challenges faced by website managers in maintaining site performance and user experience?

Website Managers often encounter challenges such as ensuring consistent site uptime, optimizing page load speeds, and keeping content updated to engage users. Balancing technical maintenance with creative content planning can be demanding, especially when coordinating with different teams like developers, designers, and marketing. Staying ahead of security vulnerabilities and adapting to changing SEO best practices are also key parts of the role. Proactive communication and a strong organizational approach help Website Managers address these challenges effectively.

What is the difference between Website Manager vs Content Manager?

AspectWebsite ManagerContent Manager
Primary FocusOversees website operations, technical maintenance, and user experienceCreates, manages, and curates website content
Required SkillsWeb development, SEO, analytics, project managementContent creation, editing, SEO, storytelling
Work EnvironmentIT teams, marketing, web developmentMarketing, editorial, content teams
Common CertificationsWeb certifications, SEO, analyticsContent marketing, SEO, writing courses

The main difference between a Website Manager and a Content Manager lies in their focus areas. The Website Manager handles the technical and operational aspects of the website, ensuring it runs smoothly and efficiently. The Content Manager concentrates on creating and managing content to engage visitors and support marketing goals. Both roles often collaborate but serve distinct functions within an organization.

How do you become a website manager?

To become a website manager, individuals typically need a bachelor's degree in web development, computer science, or a related field, along with experience in website design, development, and content management systems like WordPress or Drupal. Skills in project management, SEO, and analytics are also important, and certifications such as Google Analytics or PMP can enhance prospects.

How much does a website manager get paid?

The average salary for a website manager varies depending on experience, location, and industry, but typically ranges from $50,000 to $100,000 annually. Senior or specialized roles with skills in SEO, analytics, and content management systems can earn higher salaries. Many positions also offer benefits such as flexible schedules and professional development opportunities.

What does a website manager do?

A website manager oversees the planning, development, and maintenance of a website to ensure it functions effectively and meets organizational goals. They coordinate with designers, developers, and content creators, often using tools like content management systems (CMS) and analytics software, and may monitor website performance and security regularly.

What are the most commonly searched types of Website jobs in Michigan?

The most popular types of Website jobs in Michigan are:

What are popular job titles related to Website Manager jobs in Michigan?

For Website Manager jobs in Michigan, the most frequently searched job titles are:

What cities in Michigan are hiring for Website Manager jobs?

Cities in Michigan with the most Website Manager job openings:

Infographic showing various Website Manager job openings in Michigan as of August 2026, with employment types broken down into 96% Full Time, and 4% Contract. Highlights an 100% In-person job distribution, with an average salary of $70,470 per year, or $33.9 per hour.

Assistant Website Manager

Optimal

Warren, MI • On-site

$60 - $85/hr

Other

Posted 3 days ago

New


Job description

Overview:
OEM Marketing client is seeking a proactive and detail-oriented Assistant Website Manager to support the development and implementation of digital strategies across vehicle content, shopping tools, and marketing campaigns. This role aims to ensure a seamless online research and shopping experience and closely collaborates with creative teams, marketing, UX, data, and analytics teams to optimize the customer journey from discovery to purchase.

The ideal candidate will possess strong communication and organizational skills, an understanding of website strategy, digital marketing, and the digital creative process, as well as a passion for enhancing website performance and user experience. Additional expertise in user testing, search engine optimization (SEO), experience with shopping tools in the automotive industry, and CGI asset creation are essential for this role.

Key Responsibilities:
Drive the digital customer experience strategy across key digital channels including website and CGI asset development.
Define the features and functionality necessary to effectively communicate the OEM product and brand story.
Manage day-to-day processes and timelines, coordinating with production and creative agencies to ensure timely launches.
Lead several external agency teams responsible for executing the digital strategy, ensuring alignment with brand goals.
Collaborate closely with marketing colleagues and internal business partners to continually improve the website and drive key performance indicators (KPIs).
Advocate for the user by implementing industry best practices, usability research, and customer insights throughout the design and development process.
Manage and collaborate with multiple cross-functional partners within the organization to ensure cohesive project execution.
Regularly review analytics reporting and provide actionable insights for ongoing digital optimization, including A/B testing and Test/Target initiatives.
Conduct usability studies, competitive reviews/audits, and benchmarking studies to drive website improvements.
Oversee content strategy and management and asset creation for the development of vehicle model overview pages and shopping tools.
Content research, development, and optimization for the website and related digital platforms.

Skills and Abilities:
Strong leadership and project management skills, with the ability to manage multiple projects simultaneously.
Deep understanding of user experience (UX) design and digital marketing best practices.
Familiarity with online shopping tools and content management systems.
Background in search engine optimization (SEO) and experience with online shopping tools and content management systems.
Technical aptitude to grasp complex issues and communicate effectively with technology teams and designers.
Experience with usability testing, A/B testing, and translating user insights into actionable site improvements.
Strong analytical skills, capable of digesting site metrics and recommending enhancements.
Experience with CGI asset creation to support digital content needs.
Collaborative mindset with the ability to work effectively across cross-functional teams in a large organization.
Excellent written and verbal communication skills.
Proven ability to thrive in a fast-paced environment and adapt to changing priorities.
Passion for the automotive industry and familiarity with electric vehicles (EVs) is a plus.

Qualifications:
Bachelor's degree in Marketing, Digital Media, Communications or a related field.
3+ years of digital marketing or product management experience working on high-traffic consumer-facing websites.

Other Information:
Agency experience - Client works with dozens of agencies, so this will be helpful
Position is onsite 3 days a week in Warren, MI

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