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Web Analytics Manager Jobs in Florida (NOW HIRING)

TEKsystems

Sr Web Optimization Analyst

Orlando, FL · Hybrid

$60 - $70/hr

JOB SUMMARY The Sr Web Analyst is responsible for leading the successful delivery of digital ... Analytics, Marketing, and QA. • Manage Adobe Target, Optimizely, or similar experiment ...

TEKsystems

Sr Web Optimization Analyst

Orlando, FL · Hybrid

$60 - $70/hr

JOB SUMMARY The Sr Web Analyst is responsible for leading the successful delivery of digital ... Analytics, Marketing, and QA. • Manage Adobe Target, Optimizely, or similar experiment ...

Kforce Technology Staffing

Senior eCommerce Analyst

Miami, FL · On-site

$84K - $111K/yr

... Analytics KPIs, web optimization and product concepts and performance * Knowledge of business and drivers of profitability, and how those relate to digital analytics * Ability to manage time ...

Royal Caribbean Group

Lead, Business Analyst

Miami, FL · On-site

... Manager, Global Digital Implementation The position is onsite and based in Miami, Florida. Position Summary: This role owns the end-to-end lifecycle of web analytics implementation for digital ...

Chatter Buzz

Digital Marketing Strategist

Orlando, FL · On-site

... web analytics, and an understanding of digital marketing principles. What you'll be doing: * Directly managing our biggest and most valuable clients * Developing comprehensive marketing strategies ...

Chatter Buzz

Digital Marketing Strategist

Orlando, FL · On-site

... of web analytics, and an understanding of digital marketing principles. What you'll be doing: Directly managing our biggest and most valuable clients Developing comprehensive marketing strategies ...

360 IT Professionals

Web Administrator

Miami, FL

Set up and configure Enterprise Level IIS Web Farms Management of Individual Application ... analysis; as well as perform as the SharePoint Subject Matter Expert (SME). Provide technical ...

Talking Parents

Lead Web Designer

Fort Walton Beach, FL · On-site

$70K - $80K/yr

Collaborate with marketing data analyst and digital marketing specialist to implement and maintain ... Ability to multi-task, prioritize, and manage multiple projects efficiently * Proven ability to ...

Talking Parents

Lead Web Designer

Fort Walton Beach, FL · On-site

Collaborate with marketing data analyst and digital marketing specialist to implement and maintain ... Ability to multi-task, prioritize, and manage multiple projects efficiently * Proven ability to ...

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Showing results 21-40

All JobsWeb Analytics JobsWeb Analytics Manager JobsWeb Analytics Manager Jobs in Florida

Web Analytics Manager information

See Florida salary details

$29.1K

$60.4K

$107.6K

How much do web analytics manager jobs pay per year?

As of Aug 7, 2026, the average yearly pay for web analytics manager in Florida is $60,419.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,100.00 and $70,600.00 per year, depending on experience, location, and employer.

What does a web analytics manager do?

A Web Analytics Manager is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use various analytics tools to monitor metrics such as traffic, conversion rates, and user engagement. Their insights help organizations make data-driven decisions to improve website effectiveness, optimize marketing strategies, and enhance user experience. Additionally, they often collaborate with marketing, design, and development teams to implement changes based on their findings.

What are some typical challenges faced by web analytics managers when implementing new analytics tools or platforms?

Web Analytics Managers often encounter challenges such as ensuring seamless integration of new analytics tools with existing website infrastructure, maintaining data accuracy during migration, and securing buy-in from stakeholders for necessary changes. Additionally, they may need to train team members on new platforms and update documentation to reflect new processes. Addressing these challenges involves clear communication, detailed planning, and ongoing collaboration with IT, marketing, and development teams to ensure smooth adoption and accurate data collection.

What is the difference between Web Analytics Manager vs Data Analyst?

AspectWeb Analytics ManagerData Analyst
Required CredentialsBachelor's in Marketing, Data Science, or related field; certifications like Google Analytics or Adobe AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Google Data Analytics or SQL
Work EnvironmentOversees analytics teams, collaborates with marketing and IT departments, manages analytics toolsAnalyzes data sets, creates reports, supports decision-making across departments
Employer & Industry UsageCommon in digital marketing, e-commerce, media companiesUsed across finance, healthcare, retail, and tech industries

The Web Analytics Manager focuses on overseeing web data strategies, managing analytics tools, and leading teams to optimize online performance. In contrast, Data Analysts interpret data sets, generate insights, and support various business functions. While both roles require strong analytical skills and familiarity with analytics platforms, the Web Analytics Manager has a broader leadership and strategic focus specific to web data.

What are the key skills and qualifications needed to thrive as a web analytics manager?

To thrive as a Web Analytics Manager, you need expertise in data analysis, digital marketing, and statistics, usually supported by a degree in marketing, business, or a related field. Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization platforms is typically required, along with certifications like Google Analytics Individual Qualification (GAIQ). Strong communication, problem-solving abilities, and attention to detail help you translate data insights into actionable business recommendations. These skills are vital for driving data-informed decisions that optimize website performance and achieve organizational goals.
What are the most commonly searched types of Web Analytics jobs in Florida? The most popular types of Web Analytics jobs in Florida are:
What are popular job titles related to Web Analytics Manager jobs in Florida? For Web Analytics Manager jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Web Analytics Manager jobs in Florida look for? The top searched job categories for Web Analytics Manager jobs in Florida are:
What cities in Florida are hiring for Web Analytics Manager jobs? Cities in Florida with the most Web Analytics Manager job openings:
Web Analytics Manager jobs near you
Infographic showing various Web Analytics Manager job openings in Florida as of August 2026, with employment types broken down into 86% Full Time, 11% Part Time, 1% Temporary, 1% Contract, and 1% Nights. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $60,419 per year, or $29 per hour.

E-commerce Site Manager

Perry Ellis International

Miami, FL

Other

Posted 23 days ago

Job description

Role Overview
We are seeking an experienced E-commerce Site Manager to lead our Direct-to-Consumer (DTC) division at our Miami Headquarters. This key leadership role is fully responsible for driving the financial results, overall business strategy, and digital performance of our assigned e-commerce website(s).The ideal candidate will act as a high-level cross-functional partner-collaborating closely with buying, planning, brand marketing, and web design teams-to deliver robust sales and gross margin growth. You will champion a mobile-first customer journey, optimize on-site merchandising, execute a highly coordinated marketing calendar, and use deep web analytics to elevate our digital brand presence.

Key Responsibilities
Business Strategy & Financial Performance: Deliver top-line sales, gross margin dollars, and gross margin percentage targets for the assigned site. Lead weekly business review meetings with the DTC team, maximizing profitability through seasonal strategies and real-time business analysis.
Site Merchandising & Mobile-First UX: Own the entire customer journey and post-purchase experience with a heavy focus on mobile responsiveness. Optimize categories for conversion, introduce seasonal storytelling and feature shops, and align with omni-channel buyers on product launches.
Site Functionality & Analytics: Monitor key web metrics (traffic, conversion, bounce rates, and site speed) utilizing Google Analytics. Lead conversion-focused optimization strategies, including A/B testing, on-site search rules, product recommendation engines, "complete-the-look" features, and ongoing site audits.
Digital Marketing & Content Execution: Lead the strategic planning and execution of the digital marketing, email, SMS, and affiliate calendar. Coordinate closely with Brand Marketing and the photo studio to secure asset requests and ensure unified brand messaging.
Technology & Creative Innovation: Partner with the Web Design team to continuously enhance site features, maximize existing technology capabilities, and run competitive analyses to mitigate digital risks and discover new growth opportunities.

Position Requirements
E-commerce Merchandising (Must-Have): 5+ years of dedicated website merchandising and e-commerce experience, with a proven track record of driving online sales and profitability.
Buying & Planning Alignment (Must-Have): Direct experience in retail buying and/or merchandise planning to effectively align digital assortments with inventory strategies.
Education (Must-Have): Bachelor's degree in a related business, marketing, or technical field.
Platform Experience (Strong Plus): Direct, hands-on experience managing digital storefronts utilizing the Shopify platform.
Analytical Tools (Strong Plus): Strong working knowledge of digital marketing channels, Excel, and Google Analytics to connect web behavior to sales data.

Key Attributes
Data-Driven & Analytical: Highly skilled in financial and web analytics, using data to isolate trends, identify customer behaviors, and make proactive business decisions.
Self-Starter & Highly Motivated: A resourceful leader who takes immediate initiative, introduces creative ideas, and takes full ownership of site performance.
Adaptable & Organized Multi-tasker: Calm and flexible in a rapidly changing retail environment, with the organizational capability to manage multiple operational timelines simultaneously.
Collaborative Leader: Exceptional at building cross-functional trust, working seamlessly with buyers, planners, brand marketers, creative designers, and external vendors.

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