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Trade Show Manager Jobs in Minnesota (NOW HIRING)

We also offer a range of farmer services and risk management solutions. Job Purpose and Impact The Trade Execution Coordinator will execute and administer cross-border exports of agricultural and oil ...

We also offer a range of farmer services and risk management solutions. Job Purpose and Impact The Trade Execution Coordinator will execute and administer cross-border exports of agricultural and oil ...

We also offer a range of farmer services and risk management solutions. Job Purpose and Impact The Trade Execution Coordinator will execute and administer cross-border exports of agricultural and oil ...

Account Coordinator

Woodbury, MN · On-site

$50K - $60K/yr

We are seeking a dynamic Account Coordinator to join our team in the fast-paced trade show industry. In this role, you will play a pivotal role in supporting the Senior Account Manager in the ...

Account Coordinator

Saint Paul, MN · On-site

$50K - $60K/yr

Work closely with the Senior Account Manager and other internal departments to coordinate all aspects of a client's trade show participation.Research and review show service manuals, rules, and ...

Own the industry event and trade show strategy: which shows earn investment, what each presence is ... Manage agency partners and external creators, including scope, quality, timelines, and cost * Build ...

Own the industry event and trade show strategy: which shows earn investment, what each presence is ... Manage agency partners and external creators, including scope, quality, timelines, and cost * Build ...

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Trade Show Manager information

See Minnesota salary details

$26.4K

$65.8K

$103.8K

How much do trade show manager jobs pay per year?

As of Aug 26, 2026, the average yearly pay for trade show manager in Minnesota is $65,767.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,500.00 and $79,800.00 per year, depending on experience, location, and employer.

What is a trade show manager?

As a trade show manager, you oversee all the logistics of a trade show or similar event. Your responsibilities are to coordinate the event, provide booth assignments to attendees, plan the technical aspects of special events or presentations, develop the master schedule for the event, promote the event through local or national media, help attendees install and tear down their booths after the event, and report on the event. Many trade show managers work as part of a convention center team and put on dozens of conventions or events throughout the year. Others may work for a specific organization or one-off event.

What are the key skills and qualifications needed to thrive as a trade show manager?

To thrive as a Trade Show Manager, you need strong project management, organizational, and event planning skills, typically supported by a bachelor’s degree in marketing, business, or a related field. Familiarity with event management software (like Cvent or Eventbrite), budgeting tools, and customer relationship management (CRM) systems is highly valued. Excellent communication, negotiation, and problem-solving abilities set standout professionals apart in this role. These skills ensure successful event execution, maximize exhibitor and attendee satisfaction, and help achieve business objectives.

What are some common challenges faced by trade show managers, and how can they be effectively addressed?

Trade Show Managers often encounter challenges such as coordinating multiple vendors, managing tight deadlines, and ensuring all logistics run smoothly on event days. Communication is key—proactively updating stakeholders and having contingency plans in place can help mitigate last-minute issues. Building strong relationships with reliable suppliers and keeping detailed checklists can also streamline operations, making it easier to adapt to unexpected changes or requests. Staying organized and prioritizing tasks are essential skills for navigating the fast-paced environment typical of this role.

What is the difference between Trade Show Manager vs Event Coordinator?

AspectTrade Show ManagerEvent Coordinator
Primary FocusPlanning and managing trade shows and exhibitionsOrganizing various types of events like conferences, weddings, corporate events
Work EnvironmentTrade show venues, exhibition halls, trade centersEvent venues, conference centers, outdoor locations
Required CredentialsExperience in event planning, industry-specific knowledge, sometimes certifications like CMPEvent planning experience, organizational skills, sometimes certifications
Industry UsageCommonly employed in trade, manufacturing, and sales industriesUsed across diverse industries including corporate, nonprofit, hospitality

While both roles involve event planning, a Trade Show Manager specializes in managing trade shows and exhibitions within specific industries, focusing on booth design, logistics, and industry networking. An Event Coordinator handles a broader range of events, including social and corporate functions, with a wider scope of responsibilities.

What are the most commonly searched types of Trade Show jobs in Minnesota?

The most popular types of Trade Show jobs in Minnesota are:

What are popular job titles related to Trade Show Manager jobs in Minnesota?

For Trade Show Manager jobs in Minnesota, the most frequently searched job titles are:

What job categories do people searching Trade Show Manager jobs in Minnesota look for?

The top searched job categories for Trade Show Manager jobs in Minnesota are:

What cities in Minnesota are hiring for Trade Show Manager jobs?

Cities in Minnesota with the most Trade Show Manager job openings:

Infographic showing various Trade Show Manager job openings in Minnesota as of August 2026, with employment types broken down into 86% Full Time, 9% Part Time, and 5% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $65,767 per year, or $31.6 per hour.

Trade Show & Events Supervisor

Owatonna, MN • On-site

$72K - $88K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 11 days ago


Job description

At Wenger Corporation, our work is driven by M.U.S.I.C. (Motivation, Unity, Success, Innovation, and Customer Commitment) and united by purpose. With over 80 years of passion for performance, we enrich lives by enabling and inspiring great performances through world-class products and solutions for music education, performing arts, and athletic spaces. Across our family of brands, we are committed to our customers, to each other, and driven by the belief that great performances happen when great people work together.
As a Trade Show & Events Supervisor, you will contribute to Wenger Corporation's strategy to provide exceptional customer experience by leading the planning, coordination, and execution of Wenger Corporation's trade shows, conferences, expositions, and customer-facing events. This role supports marketing and sales strategy by creating consistent, brand-aligned event experiences that drive customer engagement, sales opportunities, and market visibility. The position manages annual event planning, budgets, vendor relationships, event logistics, exhibit inventory, event technology/tools, and cross-functional communication while leading and developing the conventions/event support team.
At a minimum, you'll need:
  • Bachelor's degree in Marketing, Communications, Business, Hospitality/Event Management, or related field; equivalent experience may be considered.
  • Four (4) or more years of experience managing trade shows, conferences, corporate events, event marketing programs, or related event operations. Equivalent sales and project management experience may be considered.
  • Demonstrated experience managing budgets, vendors, logistics, timelines, inventory, and cross-functional stakeholders. Equivalent sales and project management experience may be considered.
  • Proven ability to plan, organize, prioritize, and execute multiple events and projects simultaneously while meeting deadlines and budget expectations.

It would be great if you also have:
  • Experience with Salesforce, SharePoint, Jira or similar systems, CRM/lead capture, reporting, or project management software.
  • Prior supervisory, team leadership, or project lead experience.

A typical day may include:
Event Strategy & Planning
  • Plans, directs, and executes trade shows, events, and corporate experiences that deliver a consistent, engaging, and brand-aligned Wenger customer experience while supporting strategic business objectives.
  • Develops and manages the annual trade show and events calendar in alignment with marketing, sales, product, and business priorities.
  • Partners with Sales, Marketing Communications, Product Management, Customer Service, Finance, and leadership to define event objectives, participation levels, timelines, staffing needs, and success measures.
  • Leads event kickoff meetings, workback schedules, planning checkpoints, and post-event evaluations to ensure clear communication, accountability, and continuous improvement.
  • Partners with the Content Specialist, Marketing Communications Leadership, and cross-functional stakeholders to develop event creative strategies and customer experience objectives, leading implementation through exhibit design, booth layouts, messaging, product storytelling, and attendee engagement initiatives..

Trade Show & Event Execution
  • Plans and executes trade shows, conferences, expositions, and customer-facing events that deliver consistent, professional, and brand-aligned Wenger experience.
  • Coordinates booth and exhibit design, layouts, signage, product displays, printed collateral, promotional items, shipping, setup, tear-down, show services, and related logistics.
  • Manages event inventory, warehouse coordination, booth properties, demo equipment, graphics, literature, promotional materials, and event supplies.
  • Ensure event requirements, deadlines, show rules, safety expectations, certificates, and venue requirements are met.

Budget & Vendor Management
  • Administers and manages the annual trade show and events budget, tracks expenses, reconciles costs, and ensures spending remains within approved amounts.
  • Sources, negotiates, and manages relationships with exhibit houses, show services providers, freight and logistics partners, venues, contractors, registration/event platforms, and promotional item vendors.
  • Identifies and recommends cost savings, process improvements, and event solutions that improve efficiency and event impact.
  • Evaluates and recommends new vendors, exhibit solutions, and emerging technologies that improve event effectiveness, operational efficiency, and return on investment.

Sales & Marketing Support
  • Supports sales growth and market visibility by ensuring events generate customer engagement, qualified leads, and effective follow-up opportunities.
  • Coordinates with Sales and Marketing on event communications, attendee experience, booth engagement strategies, product messaging, collateral, and lead capture processes.
  • Collects and evaluates customer, sales, and event feedback and translates insights into improvements for future events.
  • Prepares post-event recaps, including key outcomes, lessons learned, follow-up actions, and recommendations for future participation.

Systems, Process & Continuous Improvement
  • Maintains SharePoint and Salesforce and/or related event management systems to support event planning, inventory, documentation, reporting, and process consistency.
  • Develops and maintains event standards, checklists, process documentation, timelines, and planning tools for the convention/event support team.
  • Research industry trends, competitor event strategies, emerging technologies, exhibit innovations, and customer engagement techniques to continuously enhance Wenger's event presence.
  • Evaluate and recommend event technology solutions including lead retrieval systems, attendee engagement platforms, registration tools, digital displays, interactive experiences, analytics, and event management software.
  • Identify opportunities to improve event processes, customer experience, operational efficiency, and measurable business outcomes through innovation and best practices.

People Leadership
  • Supervises, coaches, and develops the Conventions Product Technician and provides direction, expectations, priorities, and feedback to support performance and team success.
  • Assigns work, monitors progress, removes barriers, and ensures event team activities are completed accurately and on time.
  • Leads project planning for large-scale events by coordinating internal stakeholders, external agencies, exhibit partners, and temporary contractors to ensure projects are delivered on time, within budget, and aligned with business objectives.

Benefit offerings include:
  • Paid Time Off
  • 9 Paid Holidays
  • Generous Profit Sharing
  • Medical, Dental and Vision Insurance
  • Spending Accounts - HSA, FSA, DCFSA
  • Company Paid Short-term and Long-term Disability Insurance
  • 401k Retirement Plan with Company Match
  • Company Paid Life Insurance
  • Supplemental Life Insurance
  • Employee Assistance Program
  • Tuition Reimbursement Program

Pay information reflects the anticipated compensation range for this position based on current market data. Individual pay is determined by skills, experience, and other relevant factors.
Wenger Corporation's core purpose is to ENRICH LIVES BY ENABLING AND INSPIRING GREAT PERFORMANCES.
Join our team, where motivation drives excellence, innovation shapes the future of performance, and customer commitment guides everything we do.
Wenger Corporation is an Equal Opportunity / Affirmative Action Employer
All Qualified Candidates are Encouraged to Apply