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Tourism Assistant Jobs in Wisconsin (NOW HIRING)

Destination Madison

Marketing Intern

Madison, WI

$16/hr

... tourism industry. As part of our team, you'll have the opportunity to work across multiple ... Help maintain and update databases and assist with reporting * Support Destination Madison events ...

American Cruise Lines

Travel Director

La Crosse, WI · On-site

Create and execute entertainment, such as trivia and games, on board the motorcoach. * Assist ... Significant experience in hospitality, tourism, and/or event management. * Strong sense of ...

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All JobsTourism JobsTourism Assistant JobsTourism Assistant Jobs in Wisconsin

Tourism Assistant information

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$8

$20

$39

How much do tourism assistant jobs pay per hour?

As of Sep 1, 2026, the average hourly pay for tourism assistant in Wisconsin is $20.39, according to ZipRecruiter salary data. Most workers in this role earn between $14.27 and $22.83 per hour, depending on experience, location, and employer.

What is a tourism assistant?

Tourism Assistants are professionals who support the daily operations of tourism offices, attractions, or travel agencies. They provide information and assistance to tourists, help with bookings and reservations, and sometimes organize tours or events. Their role often includes answering questions about local attractions, transportation, and accommodations to ensure visitors have a positive experience. Tourism Assistants may also handle administrative tasks and promote tourism services in their region.

What are the typical daily responsibilities of a tourism assistant and how do they contribute to the overall guest experience?

Tourism Assistants typically handle a variety of tasks each day, such as greeting visitors, providing information about local attractions, assisting with reservations, and addressing guest inquiries. They often coordinate with tour guides, transportation providers, and hospitality staff to ensure smooth operations and a positive visitor experience. Their role is crucial in creating a welcoming atmosphere, resolving minor issues promptly, and ensuring guests have accurate information to make the most of their visit. By being knowledgeable and approachable, Tourism Assistants play a key part in maintaining high satisfaction levels among tourists.

What are the key skills and qualifications needed to thrive as a tourism assistant, and why are they important?

To thrive as a Tourism Assistant, you typically need strong customer service skills, a background in hospitality or tourism, and often a relevant diploma or certificate. Familiarity with reservation systems, booking software, and multilingual abilities are commonly required. Outstanding interpersonal skills, cultural sensitivity, and problem-solving abilities help you stand out in this role. These skills ensure guests have positive experiences, smooth travel logistics, and feel welcome, which are crucial for the reputation and success of tourism operations.

What is the difference between Tourism Assistant vs Travel Agent?

AspectTourism AssistantTravel Agent
CredentialsHigh school diploma or equivalent; customer service skillsHigh school diploma; certification or licensing may be required
Work EnvironmentTourist information centers, travel agencies, hotelsTravel agencies, online platforms, offices
Industry UsageSupporting tourism operations, providing info to travelersPlanning and booking travel arrangements for clients
Common Search IntentTourism support roles, local infoTravel planning, booking services

While both roles involve working with travelers, a Tourism Assistant primarily provides information and support within the tourism industry, whereas a Travel Agent focuses on planning and booking travel arrangements for clients. The roles often overlap in customer service and industry environment, but their core responsibilities differ.

How to get a job as a tourism assistant?

To become a tourism assistant, candidates typically need a high school diploma or equivalent and strong communication and customer service skills. Relevant experience in hospitality or tourism, along with knowledge of local attractions and basic computer skills, can improve job prospects. Applying through tourism offices, travel agencies, or online job portals is common, and some positions may require background checks or certifications in first aid or hospitality.

What does a tourism assistant do?

A tourism assistant helps visitors by providing information about local attractions, services, and accommodations. They may also handle bookings, assist with inquiries, and ensure a positive experience for tourists, often working in visitor centers, hotels, or travel agencies.

What are the most commonly searched types of Tourism jobs in Wisconsin?

The most popular types of Tourism jobs in Wisconsin are:

What are popular job titles related to Tourism Assistant jobs in Wisconsin?

For Tourism Assistant jobs in Wisconsin, the most frequently searched job titles are:

What job categories do people searching Tourism Assistant jobs in Wisconsin look for?

The top searched job categories for Tourism Assistant jobs in Wisconsin are:

What cities in Wisconsin are hiring for Tourism Assistant jobs?

Cities in Wisconsin with the most Tourism Assistant job openings:

Tourism Assistant jobs near you
Infographic showing various Tourism Assistant job openings in Wisconsin as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $42,420 per year, or $20.4 per hour.

Marketing Intern

Destination Madison

Madison, WI

$16/hr

Internship

Posted 4 days ago

Job description

At Destination Madison, we're all about sharing what makes Madison such a vibrant, welcoming, and unforgettable place to visit. We're looking for an enthusiastic intern who is excited to learn, contribute, and gain real-world experience in the tourism industry.

As part of our team, you'll have the opportunity to work across multiple departments, support exciting projects and events, and help tell the story of Madison to visitors, partners, and the local community. You'll gain hands-on experience, build valuable professional skills, and get a behind-the-scenes look at the many moving parts that make a destination organization successful.

What You'll Do

  • Work with teams across the organization to support a variety of projects and initiatives
  • Provide research and recommendations for key projects
  • Help maintain and update databases and assist with reporting
  • Support Destination Madison events, meetings, and community activities
  • Assist the Brand team with website and social media content
  • Participate in mailings, deliveries, and inventory management
  • Gain exposure to the many ways Destination Madison promotes the city and supports local businesses

What We're Looking For

  • Currently pursuing a degree in Hospitality, Tourism, Business, Marketing, Communications, or a related field
  • Friendly, positive, and eager to learn
  • Comfortable working independently while also collaborating with a team
  • Strong organizational skills and attention to detail
  • Basic experience in customer service is a plus
  • Proficiency in Canva
  • Strong written and verbal communication skills
  • Familiarity with Madison's attractions, events, and community offerings is a bonus

Work Schedule

  • Primarily in-office at Destination Madison during regular business hours (Monday-Friday, 8:00 a.m.-5:00 p.m.)
  • Occasional evening and weekend hours to support events
  • Typically, 10-16 hours per week during the academic year
  • Up to 30 hours per week during the summer and winter break

What You'll Gain

  • $16.00 per hour
  • Hands-on experience in destination marketing, tourism, events, and community engagement
  • Mentorship and guidance from an experienced and supportive team
  • Opportunities to build your professional network
  • Flexible scheduling that can accommodate class commitments
  • A chance to make an impact while helping showcase everything that makes Madison special

To Apply 

Interested candidates are encouraged to complete an online application by submitting a resume and cover letter through Destination Madison's website.

Destination Madison is an Equal Opportunity/Affirmative Action Employer

Apply