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Tiktok Manager Jobs (NOW HIRING)

TikTok

TikTok Shop - Category Manager

New York, NY · On-site

$121K - $220K/yr

The Category Manager role is responsible for scaling a book of enterprise partners, and driving topline revenue growth for TikTok's US Commerce business. Responsibilities: - Acquire and incubate ...

TikTok

TikTok Shop - Category Manager

Los Angeles, CA · On-site

$102K - $159K/yr

The Category Manager role is responsible for scaling a book of enterprise partners, and driving topline revenue growth for TikTok's US Commerce business. Responsibilities: - Acquire and incubate ...

TikTok

TikTok Shop - Category Manager

New York, NY · On-site

$108K - $168K/yr

The Category Manager role is responsible for scaling a book of enterprise partners, and driving topline revenue growth for TikTok's US Commerce business. Responsibilities: - Partner with Category ...

TikTok

TikTok Shop - Category Manager

New York, NY · On-site

$108K - $168K/yr

The Category Manager role is responsible for scaling a book of enterprise partners, and driving topline revenue growth for TikTok's US Commerce business. Responsibilities: - Partner with Category ...

TikTok

TikTok Shop - Category Manager - Beauty

New York, NY · On-site

$159K - $288K/yr

... and managing confidential information including proprietary and trade secret information and access to information technology systems; and 3. Exercising sound judgment. About TikTok TikTok is the ...

TikTok

TikTok Shop - Category Manager, Books

New York, NY · On-site

$121K - $220K/yr

The Category Manager role is responsible for scaling a book of enterprise partners, and driving topline revenue growth for TikTok's US Commerce business. Responsibilities: - Acquire and incubate ...

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Tiktok Manager information

What does a TikTok manager do?

A TikTok manager oversees the creation and execution of content strategies for TikTok accounts, manages content calendars, analyzes engagement metrics, and collaborates with creators or teams to grow the account's audience. They often use analytics tools and stay updated on platform trends to optimize performance.

What are some common challenges faced by a TikTok manager when growing and engaging an audience?

A TikTok Manager often encounters challenges such as keeping up with rapidly changing trends, ensuring content stands out in a highly competitive space, and adapting to frequent algorithm updates that can impact reach and engagement. Additionally, balancing creative content with brand messaging while maintaining authenticity is crucial. Collaborating effectively with content creators, influencers, and cross-functional teams is also essential to develop campaigns that resonate with the platform's audience.

What are the key skills and qualifications needed to thrive as a TikTok manager, and why are they important?

To thrive as a TikTok Manager, you need expertise in digital marketing, social media strategy, content creation, and an understanding of TikTok’s algorithm and trends, typically supported by a degree in marketing or communications. Familiarity with video editing tools, TikTok Analytics, and social media management platforms like Hootsuite or Sprout Social is essential. Creativity, adaptability, and strong communication skills help you craft engaging content and build community. These skills ensure effective brand growth, audience engagement, and measurable campaign success in the fast-paced world of TikTok.

How do you become a TikTok manager?

To become a TikTok manager, candidates typically need experience in social media marketing, content creation, or digital marketing, along with strong knowledge of TikTok's platform and trends. Developing skills in analytics, video editing, and community engagement is also important, and some roles may require a relevant degree or certifications in marketing or communications.

What is the difference between Tiktok Manager vs Social Media Coordinator?

AspectTiktok ManagerSocial Media Coordinator
CredentialsExperience in social media marketing, familiarity with TikTok platformExperience in social media, basic marketing knowledge
Work EnvironmentFocus on TikTok content creation, trend analysis, and platform growthManage multiple platforms, content scheduling, and engagement
Industry UsagePrimarily in digital marketing, influencer marketing, entertainmentAcross various industries including marketing, PR, and corporate communications

The Tiktok Manager specializes in creating and managing content specifically for TikTok, focusing on platform growth and trend engagement. In contrast, a Social Media Coordinator handles multiple platforms and broader social media strategies. While both roles require social media experience, the Tiktok Manager's expertise is more platform-specific, making it ideal for brands prioritizing TikTok marketing.

More about Tiktok Manager jobs

What are the most commonly searched types of Tiktok jobs?

The most popular types of Tiktok jobs are:

What states have the most Tiktok Manager jobs?

States with the most job openings for Tiktok Manager jobs include:

What job categories do people searching Tiktok Manager jobs look for?

The top searched job categories for Tiktok Manager jobs are:

Tiktok Manager jobs near you
Infographic showing various Tiktok Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution.

TikTok Manager (Hybrid) | Los Angeles, CA

HireHawk

Los Angeles, CA • On-site

Full-time

Medical, PTO

This job post has expired today. Applications are no longer accepted.

Job description

About the Role
As TikTok Manager, you'll own Alleyoop's TikTok presence end-to-end across organic content, community, creator strategy, and TikTok Shop. You'll report directly to the founders and work closely with Social, Growth, Creative, and Retail to turn the channel into a meaningful driver of both brand love and revenue.
This is not a role focused on simply maintaining a content calendar. You'll set the strategy, raise the creative bar, build the creator and team infrastructure behind the channel, and own the commercial performance of TikTok Shop.
You'll have significant autonomy and direct influence over one of Alleyoop's fastest-growing channels, with the opportunity to shape what millions of customers see and how they discover and buy the brand.
Responsibilities
  • Own Alleyoop's TikTok strategy across organic content, creator content, community, and commerce, translating brand goals into a clear channel roadmap.
  • Build content pillars, calendars, and campaigns designed to increase reach, engagement, brand affinity, and measurable sales.
  • Set the creative standard for TikTok by identifying the hooks, formats, storytelling approaches, and platform behaviors that drive performance.
  • Build and lead the team, freelancers, editors, coordinators, and agency partners needed to maintain high-quality, high-volume content production.
  • Grow an active TikTok community through thoughtful engagement across comments, DMs, LIVE content, and emerging platform formats.
  • Own TikTok Shop performance as a P&L, improving GMV, conversion, ROAS, and overall channel profitability.
  • Build and scale Alleyoop's creator and affiliate commerce program, including creator recruitment, relationship management, incentives, and commission strategy.
  • Develop and execute LIVE Shopping and shoppable-content programs from concept and creator selection through launch and performance analysis.
  • Partner with Growth on Spark Ads, paid social, TikTok Shop promotions, and amplification strategies that turn organic momentum into additional revenue.
  • Bring TikTok audience, content, and commerce insights back to the wider business to inform creative, product, retail, and brand decisions.

Requirements
Must-Have:
  • 5+ years of experience in social media, creator marketing, influencer marketing, or a closely related discipline.
  • Direct hands-on experience operating TikTok Shop, including affiliate programs, LIVE Shopping, and TikTok Shop advertising or promotions.
  • A demonstrated track record of growing TikTok audiences while also driving measurable commerce or revenue outcomes.
  • Experience recruiting, managing, and scaling creator or affiliate partnerships.
  • Strong creative judgment and copywriting skills, with a clear understanding of TikTok hooks, storytelling, trends, and community behavior.
  • Confidence working with performance metrics including GMV, ROAS, conversion, engagement, and content-level analytics.
  • Based in the Los Angeles area and able to work in person several days per week for shoots, events, and founder or team meetings.

Nice to Have:
  • Experience working with a beauty, wellness, consumer products, or DTC brand.
  • Experience managing or mentoring coordinators, editors, freelancers, creators, or agency partners.
  • Hands-on video editing or production experience that allows you to move quickly when an idea needs to get live.
  • Experience aligning social commerce campaigns with major retail partners or product launches.

You are:
  • A TikTok native who thinks in hooks, trends, and culture - and just as fluent in GMV, ROAS, and conversion
  • Equally energized by a viral moment and a revenue target; you don't see content and commerce as separate jobs
  • Hands-on and strategic - comfortable briefing a shoot, jumping into the edit, and presenting the results to founders
  • A builder who wants to own a channel, not just manage a calendar
  • Someone who takes ownership - you don't wait to be told what's next

Benefits
  • We value culture as much as results - we want a TikTok Manager who inspires the team, not just directs it.
  • We're a high-energy, creative team that pushes each other to be the best version of ourselves every day.
  • Like our products, we're ambitious, overachieving, and always juggling more than one thing at once.
  • Competitive compensation and the opportunity to significantly influence the future of the brand
  • Direct access to the founders and real ownership over one of our fastest-growing channels, your fingerprints will be on everything customers see on TikTok
  • Flexible PTO policy
  • Generous medical benefits

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