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Technical Business Development Manager Jobs in Madison, WI

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Technical Business Development Manager information

See Madison, WI salary details

$36.8K

$86.3K

$150.2K

How much do technical business development manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for technical business development manager in Madison, WI is $86,268.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,500.00 and $100,800.00 per year, depending on experience, location, and employer.

What is a Technical Business Development Manager?

A Technical Business Development Manager is a professional who combines technical expertise with business acumen to identify and pursue new business opportunities, foster client relationships, and drive growth for technology-focused organizations. They work closely with both internal technical teams and external clients to understand needs, propose solutions, and manage the sales or partnership process. Their role often involves market research, strategic planning, and technical presentations, ensuring that business deals align with the company's capabilities and goals.

How does a Technical Business Development Manager typically collaborate with product and engineering teams?

Technical Business Development Managers often serve as the bridge between external partners or clients and internal product or engineering teams. They translate business opportunities and client requirements into actionable technical solutions, ensuring both feasibility and alignment with company goals. Regular meetings, joint strategy sessions, and ongoing communication are common, allowing them to address challenges quickly and keep stakeholders informed. This collaborative approach helps streamline project delivery and enhances innovation.

What are the key skills and qualifications needed to thrive as a Technical Business Development Manager, and why are they important?

To thrive as a Technical Business Development Manager, you need a solid understanding of technical products or services, strong sales acumen, and typically a degree in business, engineering, or a related field. Familiarity with CRM software, data analysis tools, and proposal management systems is often required, along with certifications such as PMP or relevant industry credentials. Exceptional communication, negotiation, and relationship-building skills help you connect with clients and bridge the gap between technical teams and business stakeholders. These abilities are crucial for identifying opportunities, driving revenue growth, and ensuring successful partnerships in competitive markets.

What is the difference between Technical Business Development Manager vs Sales Engineer?

AspectTechnical Business Development ManagerSales Engineer
CredentialsTypically requires a degree in engineering, business, or related fields; certifications in sales or technical areas are commonOften holds engineering or technical degrees; certifications in sales or product knowledge are beneficial
Work EnvironmentStrategic planning, client relationship management, market analysisTechnical product demonstrations, client consultations, technical support
Employer & Industry UsageUsed in tech, manufacturing, and engineering firms focusing on business growthCommon in tech, software, and industrial sectors for technical sales roles

The Technical Business Development Manager focuses on strategic growth, market expansion, and building client relationships, combining technical knowledge with business acumen. In contrast, the Sales Engineer emphasizes technical product demonstrations and direct client support. Both roles require technical expertise, but their primary focus and daily activities differ significantly.

How much do technical business development managers get paid?

Technical Business Development Managers typically earn a salary ranging from $80,000 to $150,000 annually, depending on experience, industry, and location. They often receive bonuses and benefits, and strong technical skills combined with sales experience can influence compensation levels.

What does a technical business development manager do?

A technical business development manager identifies and pursues new business opportunities by combining technical knowledge with sales strategies. They analyze market trends, build client relationships, and collaborate with technical teams to develop solutions that meet customer needs, often using tools like CRM software. Strong communication and technical skills are essential for success in this role.

What are popular job titles related to Technical Business Development Manager jobs in Madison, WI?

For Technical Business Development Manager jobs in Madison, WI, the most frequently searched job titles are:

What cities near Madison, WI are hiring for Technical Business Development Manager jobs?

Cities near Madison, WI with the most Technical Business Development Manager job openings:

Infographic showing various Technical Business Development Manager job openings in Madison, WI as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 17% Part Time, 2% Temporary, and 2% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $86,268 per year, or $41.5 per hour.

Business Development Associate (BDA)

Buzz Impressions

Janesville, WI โ€ข On-site

$40K - $56K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 11 days ago


Job description


We'relooking for a professional, trustworthy Business Development Associate (BDA) who canhelp us enhance our business activities within the trade show industry (Health Care, Technology, Building, Oil industries to name a few). The candidate will beresponsible for assisting Business Development Manager (s) as well as discovering and pursuing new sales prospects while maintaining customer satisfaction. The goal is to meet and surpassthe company's expectations to drive rapid and sustainable growth.
  • Ability to Travel to Trade Shows
  • Actively seek out new sales opportunitiesthrough different channels, on show floor, social media, networking and in- person office visits.
  • Set up meetings with potential clients andlisten to their needs and concerns.
  • Prepare and deliver appropriate presentationson products/ services.
  • Participate on behalf of the company inexhibitions or conferences.
  • Negotiate/close deals and handle complaints or objections.
  • Collaboratewith the team to achieve better results.

Requirements
  • Fast Learning Speed and a Passion for Sales
  • Self-motivated with a results-driven approach
  • Provenexperience as a sales professional.
  • Proficiency in English.
  • Excellentknowledge of MS Office.
  • Thoroughunderstanding of marketing and negotiating techniques.
  • Fast learningspeed and a passion for sales
  • Aptitude indelivering attractive presentations.
  • Ability to lift 75lbs
  • A high school degree

Benefits
  • Salary, Bonuses, Commission
  • $5,000 Sign on Bonus
  • Full Benefit (Health, Dental, Vision)
  • Retirement Plan (100% vested after 90 day probation period)
  • Generous PTO (paid time off)
  • Advancement opportunities