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Tasting Room Sales Associate Jobs (NOW HIRING)

Tasting Room Associate

Dallas, TX · On-site

$14 - $26/hr

We are currently looking to add to our great team of Tasting Room associates that will conduct wine ... They also receive tips and commissions on wine sales. Our associates average between $20 - $26 per ...

Tasting Room Associate

Dallas, TX · On-site

$14 - $26/hr

We are currently looking to add to our great team of Tasting Room associates that will conduct wine ... They also receive tips and commissions on wine sales. Our associates average between $20 - $26 per ...

Tasting Room Associate

Dallas, TX · On-site

$14 - $26/hr

We are currently looking to add to our great team of Tasting Room associates that will conduct wine ... They also receive tips and commissions on wine sales. Our associates average between $20 - $26 per ...

Tasting Room Associate ID: 1014 Location: Linden, VA Department: Front of the House More about this ... You have strong sales and interpersonal skills * You are reliable and professional * You enjoy and ...

Tasting Room Associate

Walla Walla, WA · On-site

$17.13 - $20/hr

Tasting Room Associate Precept Wine is the largest privately owned wine company in the Northwest ... Encourage wine club sales and promote membership * Communicate with a diverse clientele * Create a ...

Tasting Room Associate

Portland, OR · On-site

$17 - $19/hr

Tasting Room Associate - Battle Creek Cellars Position Overview: The Tasting Room Associate is ... Sales and Wine Education: * Promote and sell Battle Creek Cellars wines, wine club memberships, and ...

... sales and brand loyalty. This position is the champion of customer service in creating the perfect ... Tasting Room Associate - Part Time, non-exempt, less than 30 hours per week Location: Grand Hall ...

... sales and brand loyalty. This position is the champion of customer service in creating the perfect ... Tasting Room Associate - Part Time, non-exempt, less than 30 hours per week Location: Grand Hall ...

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Tasting Room Sales Associate information

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How much do tasting room sales associate jobs pay per hour?

As of Sep 12, 2026, the average hourly pay for tasting room sales associate in the United States is $17.58, according to ZipRecruiter salary data. Most workers in this role earn between $13.46 and $18.27 per hour, depending on experience, location, and employer.

What is a tasting room sales associate?

Tasting Room Sales Associates are staff members who work at wineries, breweries, or distilleries, assisting guests with tasting experiences and promoting product sales. They guide visitors through tastings, explain different varieties, and provide information about the production process and the brand. Their responsibilities also include processing sales, restocking merchandise, and ensuring a welcoming environment for all guests. Excellent communication skills and a passion for the products are important qualities for this role.

What are the key skills and qualifications needed to thrive as a tasting room sales associate, and why are they important?

To thrive as a Tasting Room Sales Associate, you need strong customer service abilities, basic wine knowledge, and experience in retail or hospitality, often supported by a high school diploma. Familiarity with point-of-sale (POS) systems and inventory management software is typically required. Excellent communication, active listening, and a personable attitude help build rapport with guests and drive sales. These skills ensure positive guest experiences, effective sales performance, and smooth tasting room operations.

What are some common challenges faced by tasting room sales associates, and how can they be managed?

Tasting Room Sales Associates often encounter challenges such as managing high visitor traffic during peak hours, balancing customer service with sales goals, and handling diverse customer preferences. Success in this role requires strong communication skills, the ability to multitask, and a solid understanding of the winery's products. Proactively learning about the wines and developing rapport with guests can help associates provide a memorable experience while achieving sales targets.

What is the difference between Tasting Room Sales Associate vs Tasting Room Host?

AspectTasting Room Sales AssociateTasting Room Host
Primary RoleEngages customers, promotes wine sales, processes transactionsGreets visitors, manages reservations, provides hospitality
Required SkillsSales, customer service, wine knowledgeCustomer service, communication, hospitality skills
Work EnvironmentSales floor, tasting roomReception area, tasting room
Common EmployerWineries, wine barsWineries, tasting rooms

While both roles involve interacting with visitors in a winery setting, the Tasting Room Sales Associate focuses on sales and promoting wines, whereas the Tasting Room Host primarily handles guest reception and hospitality. Understanding these differences helps job seekers target their applications effectively.

What cities are hiring for Tasting Room Sales Associate jobs?

Cities with the most Tasting Room Sales Associate job openings:

What states have the most Tasting Room Sales Associate jobs?

States with the most job openings for Tasting Room Sales Associate jobs include:

What are popular job titles related to Tasting Room Sales Associate jobs?

For Tasting Room Sales Associate jobs, the most frequently searched job titles are:

Infographic showing various Tasting Room Sales Associate job openings in the United States as of August 2026, with employment types broken down into 81% Full Time, 18% Part Time, and 1% Contract. Highlights an 77% Physical, 1% Hybrid, and 22% Remote job distribution, with an average salary of $36,566 per year, or $17.6 per hour.

Tasting Room Sales Associate

Morgan Hill, CA

LEAL VINEYARDS
201 - 500 employees

$20/hr

Part-time

Posted 11 days ago


Key responsibilities

  • Greet guests promptly and courteously, provide information about wines, merchandise, and winery history.

  • Serve wine samples, handle sales transactions, and promote wine club memberships and upcoming events.

  • Maintain the cleanliness and organization of the tasting room and assist guests with purchases and event participation.


Job description

Inspired and framed by the natural beauty of the central coast region of California, the Leal hospitality group is a one-of-a-kind collection of carefully curated properties located in Morgan Hill and Hollister. The collection represents a dynamic array of urban and rural assets, including restaurants, wineries, event venues, as well as full and select service boutique hotels that are dedicated to creating unique and memorable experiences for our guests. Whether your goal is to spend an evening dining and staying in comfort, hosting a wedding or corporate event for several hundred people, each of our properties delivers the ultimate hospitality experience while inspiring our guests to sip, savor, and celebrate all of life's little every day and once-in-a-lifetime special occasions.

Job Objective

This position is responsible for ensuring that every guest has a positive and memorable experience at any Leal tasting room. Tasting Room Associates must greet all guests promptly and courteously, guiding customers to wines they enjoy; setting up and cleaning up during daily operations and special events; stocking wine and retail merchandise in the tasting room; and accurately performing wine inventory and money handling procedures. Promotes the sale of wine and non-wine products sold in the Tasting Room. Describes wines, winemaking techniques, winery history, and provides general information about our event venues.


Essential Job Functions

  • Execute all opening and closing procedures, including opening the register, setting up the tasting room, opening wine to make sure it tastes correct, breaking down the wine station, closing the register, running a daily report, and cleaning the tasting room.
  • Promptly greet guests in a friendly, warm, and timely manner. Provide the first line of information to the customer by greeting, directing, and answering questions regarding our wines, merchandise, history, and facility.
  • Serve samples of wine, along with appropriate information concerning the wines, to customers in both individual and group settings.
  • Handle routine purchasing transactions, including operating point-of-sale (POS) and accounting for daily sales.
  • Build wine orders
  • Promote and sell our quarterly wine club and upcoming events at any of our properties
  • Work winery events on the property - serve and attend to guests during Leal-sponsored events, on and off-site.
  • Communicate with management regarding any customer account updates, problems, or issues
  • Work varying shifts, including weekends, holidays, and some evenings
  • Ensure wines are adequately stocked in the Retail Area. Stock and price other merchandise.
  • Performing facility housekeeping, to include the Tasting Room, restrooms, patio, and break areas on a daily basis.
  • Provide assistance to guests carrying out purchases, as needed.
  • Attending scheduled training classes and seminars.
  • Willing to work at other venues or on special projects as needed

Required Education, Knowledge, Skills, and Competences

  • Must be at least 21 years of age
  • Have at least one year of related experience to include fulfillment, sales, and/or customer service. Possess basic wine knowledge.
  • Must possess and maintain a valid California Food Handler Certificate
  • Must possess and maintain a California Responsible Beverage Server Training Certificate
  • Able and willing to greet every guest promptly and in a cheerful and welcoming manner.
  • Excellent verbal and interpersonal communication skills required. Communicate professionally in person and on the phone
  • Must be able to use time tracking software and point-of-sale (POS) system.
  • Must comply with our company dress code. Must maintain a neat, well-groomed appearance.
  • Ability to work under pressure and remain calm
  • Is passionate about selling great wine and providing great service. Ability to sell our products with a personal touch
  • Highly accurate, organized, and detail-oriented, with strong multi-tasking and time management skills
  • Ability to anticipate customer needs and respond appropriately
  • Ability to work in a team environment, work cohesively with co-workers, and perform duties and responsibilities in a manner consistent with company policies
  • Varying schedule to include weekends, evenings, holidays, and extended hours as business dictates, as well as flexibility in scheduling to ensure business-staffing needs are met

Apply Today:
Visit our careers page at www.liveloveleal.com/careers to explore opportunities, submit your resume, and complete an application.

Interviews begin soon-don't miss your chance to be part of something exceptional.