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Strategic Brand Manager Jobs (NOW HIRING)

Brand Strategy Development Collaborate with Director of Marketing to develop and execute innovative ... Brand Manager at Surya Inc. About the Role: As a Brand Manager at Surya Inc., you will play a ...

Brand Strategy Development : Collaborate with Director of Marketing to develop and execute ... Brand Manager at Surya Inc. About the Role: As a Brand Manager at Surya Inc., you will play a ...

Brand Strategy Development : Collaborate with Director of Marketing to develop and execute ... Brand Manager at Surya Inc. About the Role: As a Brand Manager at Surya Inc., you will play a ...

Brand Strategy Manager

Los Angeles, CA · On-site

$80K - $120K/yr

About the Role We are seeking a dynamic and strategic Brand Strategy Manager to drive the continued growth and positioning of the Cupshe brand. This role is critical in shaping our brand's narrative ...

Providing strategic direction and evaluating creative against approved brand positioning and ... Create benchmarks and manage ongoing research waves to guide the Brand team in the development of ...

Providing strategic direction and evaluating creative against approved brand positioning and ... Create benchmarks and manage ongoing research waves to guide the Brand team in the development of ...

Brand Strategy Manager

Los Angeles, CA · On-site

$80K - $120K/yr

About the Role We are seeking a dynamic and strategic Brand Strategy Manager to drive the continued growth and positioning of the Cupshe brand. This role is critical in shaping our brand's narrative ...

The Brand Manager will report to the Director of Brand & Digital Growth. He or she will be ... Brand Strategy & Positioning : · Develop and execute strategic brand plans to strengthen Big Green ...

Apply Early

Brand Manager

Glendale, CA · On-site

$110K - $120K/yr

The ideal candidate is equal parts strategic thinker, creative partner, and detail-oriented project driver. The Brand Manager will work closely with the Head of Brand & Creative, internal creative ...

Apply Early

Brand Manager

Glendale, CA · On-site

$110K - $120K/yr

The ideal candidate is equal parts strategic thinker, creative partner, and detail-oriented project driver. The Brand Manager will work closely with the Head of Brand & Creative, internal creative ...

Business Planning and Strategy * Identify untapped consumer opportunities by leveraging consumer ... consumer brand management or product management. Food and/or product innovation experience is a ...

Business Planning and Strategy * Identify untapped consumer opportunities by leveraging consumer ... consumer brand management or product management. Food and/or product innovation experience is a ...

Apply Early

Brand Manager

Long Island City, NY · On-site

$110K - $120K/yr

Identify, develop, and execute strategic brand collaborations that drive buzz and new customer ... Able to manage multiple projects and deadlines with support and resources as needed * Perform other ...

Business Planning and Strategy * Identify untapped consumer opportunities by leveraging consumer ... consumer brand management or product management. Food and/or product innovation experience is a ...

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Strategic Brand Manager information

See salary details

$73.5K

$154K

$247.5K

How much do strategic brand manager jobs pay per year?

As of Jul 3, 2026, the average yearly pay for strategic brand manager in the United States is $153,966.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,000.00 and $198,000.00 per year, depending on experience, location, and employer.

What does a Strategic Brand Manager do?

A Strategic Brand Manager is responsible for developing and implementing long-term strategies to build and maintain a strong brand image. They analyze market trends, oversee marketing campaigns, and ensure brand consistency across all channels. Their role includes collaborating with product development, sales, and creative teams to align brand messaging with business goals. Ultimately, Strategic Brand Managers work to enhance brand equity and drive customer loyalty.

How does a Strategic Brand Manager typically collaborate with other departments to achieve brand objectives?

A Strategic Brand Manager works closely with cross-functional teams such as marketing, product development, sales, and market research to ensure brand consistency and alignment with overall business goals. They often lead brainstorming sessions, coordinate campaign launches, and analyze market data with these departments to refine brand strategies. Effective collaboration is essential, as it allows the brand manager to integrate customer insights, adapt messaging, and drive cohesive initiatives across all touchpoints. Strong communication and project management skills are key to successfully uniting diverse teams around a shared brand vision.

What are the key skills and qualifications needed to thrive as a Strategic Brand Manager, and why are they important?

To thrive as a Strategic Brand Manager, you need expertise in brand strategy, market analysis, and marketing communications, often supported by a degree in marketing, business, or a related field. Familiarity with tools like Adobe Creative Suite, brand management software, and analytics platforms such as Google Analytics is typically required. Outstanding creativity, leadership, and strong interpersonal skills help you inspire teams and effectively communicate a brand’s vision. These capabilities ensure the brand remains competitive, resonates with target audiences, and drives sustained business growth.

What is the difference between Strategic Brand Manager vs Brand Manager?

AspectStrategic Brand ManagerBrand Manager
ResponsibilitiesDevelops long-term brand strategies, market positioning, and brand architectureOversees daily brand operations, marketing campaigns, and product promotions
Required SkillsStrategic planning, market research, brand positioningCampaign management, communication skills, product knowledge
Work EnvironmentStrategic planning teams, marketing departmentsMarketing teams, product teams, advertising agencies
Common UsageUsed in larger organizations focusing on long-term brand growthUsed across various industries for day-to-day brand management

The main difference between a Strategic Brand Manager and a Brand Manager lies in their focus. The Strategic Brand Manager concentrates on long-term brand strategy and positioning, while the Brand Manager handles daily marketing activities and campaign execution. Both roles require marketing expertise, but the Strategic Brand Manager's role is more focused on planning and market analysis to shape the brand's future.

More about Strategic Brand Manager jobs
What cities are hiring for Strategic Brand Manager jobs? Cities with the most Strategic Brand Manager job openings:
What states have the most Strategic Brand Manager jobs? States with the most job openings for Strategic Brand Manager jobs include:
What job categories do people searching Strategic Brand Manager jobs look for? The top searched job categories for Strategic Brand Manager jobs are:
Infographic showing various Strategic Brand Manager job openings in the United States as of June 2026, with employment types broken down into 88% Full Time, 10% Part Time, 1% Temporary, and 1% Contract. Highlights an 82% Physical, 4% Hybrid, and 14% Remote job distribution, with an average salary of $153,966 per year, or $74 per hour.

Full-time

Medical, Retirement, PTO

Posted 5 days ago


Job description

About Surya Inc.

Surya Inc. is an innovative home furnishings company catering to a variety of lifestyles. Surya Inc.'s thoughtfully curated design-forward furniture, rugs, textiles, lighting, wall decor and accents are available worldwide through leading retailers, interior designers, and online stores. The Surya Inc. family of brands includes Surya, Global Views, Mitchell Gold + Bob Williams, Livabliss, and RST Brands. Surya Inc. has been named to the Inc. 5000 annual list of America's fastest growing privately held companies ten times.

Job Description:

As a Brand Manager at Surya Inc, you will lead the development and execution of comprehensive brand strategies aimed at strengthening the company's brand equity, awareness, and market penetration. You will drive initiatives to elevate the brand's presence across target markets, effectively positioning us as a leader in the design industry. This role offers an exciting opportunity to leverage your strategic thinking, creativity, and leadership skills to drive the continued growth and success of the brand.

Key Responsibilities:

Brand Strategy Development

Collaborate with Director of Marketing to develop and execute innovative brand strategies that drive brand awareness, equity, and market penetration. Continuously evaluate market trends, consumer insights, and competitive landscape to identify opportunities for brand differentiation and growth.

Brand Awareness Initiatives

Lead the development and implementation of multi-channel brand awareness campaigns, including digital marketing, social media, PR, events, and sponsorships. Collaborate with internal and external partners to maximize reach and impact.

Market Penetration Strategies

Develop and execute strategies to increase market penetration and expand our presence in target markets. Identify new opportunities for growth and develop tactics to penetrate new customer segments and geographic regions.

Brand Identity & Messaging

Define and articulate the brand's identity, personality, and messaging to effectively communicate its value proposition and resonate with target audiences.

Brand Positioning: Analyze market research and customer insights to identify market trends, and competitive positioning opportunities. Use insights to refine and optimize the brand's positioning strategy.

Brand Guardianship

Act as the custodian of the brand(s), ensuring that all marketing communications, visual assets, and brand experiences reflect the brand's values, personality, and guidelines.

Brand Equity Enhancement

Develop and implement initiatives to enhance the brand's equity and reputation, including brand awareness campaigns, sponsorships, partnerships, and community engagement activities.

Cross-Functional Collaboration

Collaborate closely with cross-functional teams, including marketing, product development, sales, and external agencies, to ensure alignment and integration of brand strategies and initiatives.

Performance Monitoring: Monitor and analyze key performance indicators (KPIs) to evaluate the effectiveness of brand initiatives and campaigns. Use insights to optimize strategies and drive continuous improvement and maximize ROI.

Job Description: Brand Manager at Surya Inc.

About the Role:

As a Brand Manager at Surya Inc., you will play a pivotal role in shaping and enhancing our brand's identity, visibility, and influence in the design industry. This dynamic role involves leading the development and execution of comprehensive brand strategies aimed at strengthening the company's brand equity, awareness, and market penetration. You will collaborate with cross-functional teams, leverage market insights, and deploy innovative marketing initiatives to elevate Surya Inc. as a leader in the design community. This position offers a unique opportunity to blend strategic thinking, creativity, and leadership skills to drive meaningful growth and success for our brands.

Key Responsibilities:

  1. Brand Strategy Development:

  • Collaborate with the Director of Marketing to create and execute forward-thinking brand strategies that drive brand awareness, loyalty, and market share.
  • Conduct ongoing evaluations of market trends, consumer insights, and competitive landscapes to identify opportunities for differentiation and growth.
  • Develop long-term brand plans and annual roadmaps aligned with business objectives.

  1. Brand Awareness Initiatives:

  • Lead the creation and execution of multi-channel campaigns, including digital marketing, social media, public relations, events, sponsorships, and experiential activations.
  • Partner with agencies, influencers, and industry stakeholders to amplify brand visibility and engagement.
  • Oversee storytelling efforts to create compelling narratives that resonate with target audiences and foster an emotional connection with the brand.

  1. Market Penetration Strategies:

  • Analyze market data and identify new growth opportunities, including untapped customer segments and geographic regions.
  • Develop actionable strategies and implement initiatives to increase market share in target areas.
  • Monitor performance and iterate approaches to maximize penetration in existing and emerging markets.

  1. Brand Identity & Messaging:

  • Define, evolve, and maintain a cohesive brand identity, ensuring consistency across all touchpoints.
  • Craft and refine brand messaging to effectively communicate the value proposition and establish an emotional connection with customers.
  • Serve as a steward of the brand's personality, tone, and voice, ensuring alignment across all internal and external communications.

  1. Brand Positioning:

  • Leverage customer insights, market research, and trend analyses to refine the brand's positioning strategy.
  • Identify opportunities to differentiate the brand from competitors and solidify its status as a design industry leader.
  • Collaborate with product development and marketing teams to ensure the brand's positioning aligns with overall business objectives.

  1. Brand Guardianship:

  • Act as the custodian of the brand, ensuring that all marketing communications, visual assets, and experiential initiatives align with brand guidelines and values.
  • Monitor and enforce brand consistency across all internal and external channels.
  • Lead internal education efforts to ensure team members understand and embody the brand's values.

  1. Brand Equity Enhancement:

  • Develop and execute initiatives to enhance the brand's equity and reputation, such as strategic partnerships, community engagement programs, and co-branding opportunities.
  • Build and nurture relationships with industry influencers, media outlets, and collaborators to elevate the brand's stature.
  • Continuously measure and optimize efforts to ensure sustainable equity growth.

  1. Cross-Functional Collaboration:

  • Work closely with marketing, product development, sales, and other teams to ensure alignment and integration of brand initiatives.
  • Partner with internal and external stakeholders to bring cohesive and impactful campaigns to life.
  • Collaborate on go-to-market strategies to support new product launches and portfolio expansions.

  1. Performance Monitoring & Optimization:

  • Define key performance indicators (KPIs) to measure the success of brand campaigns and initiatives.
  • Analyze campaign data and generate actionable insights to inform future strategies.
  • Provide regular reporting and updates to senior leadership, highlighting successes, challenges, and opportunities.

Qualifications:

  • Bachelor's degree in Marketing, Business, Communications, or a related field. MBA preferred.
  • 5+ years of experience in brand management, marketing, or a related role, preferably within the design or home furnishings industry.
  • Strong understanding of branding principles, digital marketing, and consumer behavior.
  • Proven track record of developing and executing successful brand campaigns that drive measurable results.
  • Exceptional leadership and project management skills, with the ability to lead cross-functional teams and manage multiple priorities.
  • Strong analytical skills and a data-driven mindset, with the ability to derive insights and apply them to strategy.
  • Excellent communication and presentation skills, with the ability to influence and inspire stakeholders.
  • Passion for design, creativity, and storytelling.

What We Offer:

  • A dynamic and collaborative work environment at the intersection of design and innovation.
  • Opportunities for professional growth and development within a fast-growing company.
  • Access to a comprehensive benefits package, including health insurance, retirement plans, and paid time off.
  • The chance to work with a passionate and talented team dedicated to transforming spaces and inspiring communities.

About Surya Inc.

Surya Inc. is a leading name in the design industry, offering a wide range of innovative, high-quality products that transform spaces and inspire creativity. With a commitment to excellence and a passion for design, we empower our customers to bring their vision to life. Join us as we continue to shape the future of design, one story at a time.


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