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State Tourism Jobs (NOW HIRING)

EDPNC

Tourism Content Marketing Manager

Raleigh, NC · On-site +1

In partnership with state, regional, local, and private sector leaders, we support North Carolina ... Work with a passionate team dedicated to promoting North Carolina's vibrant tourism industry.

State of New Hampshire

COUNTER CLERK III

Hooksett, NH · On-site

$15.93 - $20.80/hr

Serves as a visitor information counselor as needed for visitor information by answering questions about the state's tourism regions, attractions, history, government, current events and highway ...

Stafford County

Tourism Program Manager

Stafford, VA

$96K - $169K/yr

... and state, federal, and local tourism agencies Ability to express ideas and present programs and in an enthusiastic and dynamic manner that aligns with the department's mission and the vision from ...

Spotsylvania County

Tourism Counselor

Spotsylvania, VA · On-site

$13.86 - $19.54/hr

Reports to the Assistant Tourism Manager. *This position is less than 20 hours per week.* Special ... Knowledge of the tourist attractions of the surrounding area and state. Knowledge of modern office ...

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State Tourism information

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$75.5K

$117K

$146.5K

How much do state tourism jobs pay per year?

As of Jul 27, 2026, the average yearly pay for state tourism in the United States is $116,999.00, according to ZipRecruiter salary data. Most workers in this role earn between $103,000.00 and $133,500.00 per year, depending on experience, location, and employer.

What is the difference between State Tourism vs State Tourism Coordinator?

AspectState TourismState Tourism Coordinator
Required CredentialsTypically includes marketing, hospitality, or tourism management degreesOften requires similar degrees plus experience in event planning or public relations
Work EnvironmentOffice settings, travel for promotional events, industry conferencesOffice work, site visits, coordinating tourism initiatives
Employer & Industry UsageState government tourism departments, travel boardsState government agencies, tourism offices, public sector
Search & Comparison IntentGeneral overview of state tourism effortsSpecific role in managing and implementing tourism programs

State Tourism refers to the broader industry or sector promoting travel within a state, while a State Tourism Coordinator is a specific role responsible for planning, executing, and managing tourism initiatives. The coordinator typically has specialized experience and works directly with tourism projects, whereas State Tourism encompasses the entire industry and its promotion efforts.

What are the key skills and qualifications needed to thrive in a State Tourism position, and why are they important?

To thrive in a State Tourism position, you need a solid background in marketing, public relations, and hospitality management, often supported by a relevant degree or experience in tourism or business. Familiarity with digital marketing platforms, data analytics tools, and customer relationship management (CRM) systems is typically required. Strong interpersonal skills, creativity, and cultural awareness help build partnerships and engage diverse audiences. These skills and qualities are essential for promoting tourism effectively, driving economic growth, and enhancing visitor experiences within the state.

What does a State Tourism professional do?

A State Tourism professional is responsible for promoting tourism within a specific state, developing strategies to attract visitors, and supporting local tourism businesses. Their work includes marketing campaigns, event planning, partnership building, and providing information to tourists. They collaborate with government agencies, private companies, and community organizations to enhance the state's appeal and boost the local economy through tourism.

What are some common challenges faced by professionals working in state tourism departments?

Professionals in state tourism often encounter challenges such as balancing the promotion of popular destinations while supporting lesser-known areas, managing seasonal fluctuations in visitor numbers, and responding to shifting travel trends. Additionally, they must frequently collaborate with local businesses, government agencies, and community organizations to align marketing efforts and deliver a positive visitor experience. Navigating budget constraints and ensuring sustainable tourism practices are also key aspects of the role.
More about State Tourism jobs
What cities are hiring for State Tourism jobs? Cities with the most State Tourism job openings:
What states have the most State Tourism jobs? States with the most job openings for State Tourism jobs include:
What job categories do people searching State Tourism jobs look for? The top searched job categories for State Tourism jobs are:
State Tourism jobs near you
Infographic showing various State Tourism job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 70% Full Time, 26% Part Time, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $116,999 per year, or $56.2 per hour.
Tourism Coordinator I

Tourism Coordinator I

State of South Carolina

Columbia, SC • On-site

$39K/yr

Other

Posted 9 days ago

State Of South Carolina rating

7.8

Company rating: 7.8 out of 10

Based on 44 frontline employees who took The Breakroom Quiz

20th of 50 rated states

Job description

Job Responsibilities The South Carolina Welcome Center Program exists to increase travel expenditures and expand economic development within the state's tourism industry. The centers generate millions of dollars annually in additional travel revenue by simplifying the travel planning experience and offering complimentary services and proactive one-on-one marketing by our highly trained staff. The South Carolina Welcome Centers make complimentary accommodation and attraction reservations for travelers at no cost to our industry partners.

The intent is to offer quality customer service and to "close the sale" in an effort to maximize tourism expenditures in the state. Job Purpose and Duties: Tourism Coordinator I's are to provide excellent customer service to every visitor of the Welcome Center, increase visitor spending in South Carolina through front-line information service and promotion of South Carolina destinations, thus influencing current and future visitor travel plans. 1) Provide a positive, quality customer service experience to visitors of the Welcome Center.

2) Promote destinations and accommodations to visitors in order to extend stays and increase visitor expenditures in South Carolina. 3) Expand personal scope of knowledge of South Carolina tourism product and Welcome Center operations by participating in regular training. 4) Maintain complete and accurate inventory of literature and promotional materials to support visitor information and customer service efforts.

5) Gather and enter traveler research information into database. 6) Maintain a good working relationship with all Visitor Service staff and partners to ensure program goals and objectives are met. Encourage open communication and practice and promote teamwork within the center and on the Welcome Center grounds.

7) Practice and promote teamwork with PRT departments and external tourism partners. Minimum and Additional Requirements Associate degree in hospitality, marketing, public relations, retail or closely related field preferred, or high school graduate/GED + two years of customer service and public contact experience in a related field. Additional Requirements: 1) Requires lifting up to 50 pounds, travel, inventory duties, and working 37.5 hours rotation with weekends and holidays

Job includes extensive walking and standing. Computer skills and some overnight training-related travel required. Requires strong customer service skills.

2) Ability to provide visitors with travel-related information; assist visitors with directions and reservations; stock and inventory literature. Job includes extensive walking, standing and the ability to lift and carry up to 50 lbs. Computer skills and some overnight training-related travel required.

Strong customer service, oral and written communication skills required. 3) Valid Drivers License or government issued ID required. Additional Comments Actual Job Location: Hardeeville Welcome Center Full-time, 37.5 hours per week rotating schedule including weekends and holidays

The South Carolina Department of Parks, Recreation & Tourism is an Equal Opportunity, Affirmative Action employer.

What State Of South Carolina employees say

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About State of South Carolina

Sourced by ZipRecruiter

State of South Carolina is not a typical corporation, but the governing body of the US state of South Carolina, located in the capital city of Columbia. Its industry focuses on public administration, providing key essential services to ensure the efficient functioning of the state. These services range from public safety and environment protection to education, healthcare, and economic development. The state was founded in 1788, grounded in democratic principles meant to support the overall well-being of its citizenry. Its core values revolve around service, integrity, accountability, and transparency. The mission of the State of South Carolina is to improve the quality of life for all its people, with a focus on education advancement, economic growth, and improved healthcare.

Industry

Public administration

Company size

10,000+ Employees

Headquarters location

Columbia, SC, US

Social media

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