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Sports Partnership Jobs (NOW HIRING)

Geico

Supervisor, Sports Marketing

New York, NY · Hybrid

That means running working-level partner relationships, leading cross-functional project management ... Know the sports marketing landscape well enough to recognize a good activation opportunity and flag ...

GEICO

Supervisor, Sports Marketing

New York, NY · On-site

That means running working-level partner relationships, leading cross-functional project management ... Know the sports marketing landscape well enough to recognize a good activation opportunity and flag ...

Geico

Supervisor, Sports Marketing

Bethesda, MD · Hybrid

That means running working-level partner relationships, leading cross-functional project management ... Know the sports marketing landscape well enough to recognize a good activation opportunity and flag ...

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$39.5K

$110.3K

$399.5K

How much do sports partnership jobs pay per year?

As of Jul 15, 2026, the average yearly pay for sports partnership in the United States is $110,328.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,500.00 and $119,500.00 per year, depending on experience, location, and employer.

What are Sports Partnerships?

Sports partnerships refer to collaborative agreements between organizations, such as brands, companies, or media outlets, and sports entities like teams, leagues, athletes, or events. These partnerships typically aim to promote mutual benefits, such as increasing brand visibility for sponsors and providing financial or strategic support to sports organizations. Common forms of sports partnerships include sponsorships, co-branded campaigns, content collaborations, and community initiatives. Effective sports partnerships leverage the popularity and reach of sports to engage fans, boost marketing efforts, and achieve business objectives for both parties.

What are the key skills and qualifications needed to thrive as a Sports Partnership Manager, and why are they important?

To thrive as a Sports Partnership Manager, you need expertise in business development, relationship management, and a solid understanding of the sports industry, often supported by a degree in marketing, business, or sports management. Familiarity with CRM systems, sponsorship activation platforms, and analytics tools is typically required. Exceptional negotiation, communication, and networking skills help build and maintain strong partnerships with brands, teams, and stakeholders. These abilities are crucial for maximizing partnership value, driving revenue, and ensuring mutually beneficial collaborations.

What are some common challenges faced by professionals in Sports Partnership roles?

Professionals in Sports Partnership roles often face the challenge of balancing the expectations and objectives of both internal stakeholders and external partners, such as sponsors, teams, or media outlets. Navigating contract negotiations, activating partnership agreements, and ensuring that both parties achieve measurable value can be complex, especially in a fast-paced and competitive sports environment. Additionally, adapting to evolving market trends and fan engagement strategies requires continuous learning and strong relationship management skills. Collaboration across marketing, sales, and event teams is essential to successfully execute partnership activations and maintain long-term relationships.
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Sports Partnership jobs near you
Manager, Sports Partnership Marketing

Manager, Sports Partnership Marketing

Royal Caribbean Group

Miami, FL • On-site

Full-time

Re-posted 5 days ago

Royal Caribbean Group rating

8.7

Company rating: 8.7 out of 10

Based on 24 frontline employees who took The Breakroom Quiz

2nd of 9 rated cruise lines

Job description

Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group. We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.
We are proud to be the vacation-industry leader with global brands - including Royal Caribbean International, Celebrity Cruises and Silversea Cruises - the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests.
This role will work onsite at our offices in Miami, FL
Position Summary:
The Manager, Sports Partnership Marketing is responsible for translating our highly visible partnership with a premiere sports organization into opportunities that drive brand awareness, brand attribution, social followers, conversion, brand loyalty, and love within the South Florida community. This role is the storyteller for this relationship. They will craft the strategy for how these two brands - the team brand and the vacation brand - exist in a natural synergy that drives consumer interest and excitement for Royal Caribbean vacations on a local, national, and even global level. Key to this role is relationship management, with the main contacts at the partner team, but also within the walls of the company, motivating and leveraging other Royal Caribbean teams to achieve the full goals of the partnership. The ideal candidate has three key qualities: a people person with strong relationship finesse; a marketer with a proven record in sports marketing strategies; and a pro-active self-starter looking to take the reins on this partnership to maximize and uncover opportunities.
Essential Duties and Responsibilities:
  • Strategize, develop and execute Royal Caribbean's sports partnership plan in collaboration with key marketing teams and external vendors to ensure timely and effective delivery of all marketing assets for digital, print, in-stadium and streaming advertising
  • Strategize and develop full thematic storyline, look and feel for each annual season and ensure messaging and visual themes are pulled through every partnership deliverable, event and asset
  • Align, service, and maintain day-to-day relationship with key contacts at our partner team to further relationship with ongoing collaboration, clarity and mutual goal-setting
  • Devise a partnership social calendar, in collaboration with social media teams on both sides, consisting of partnership milestone moments, team coverage, behind-the-scenes access, influencer strategy and giveaways that complement the overall Royal Caribbean social content calendar as well as the partner team's social strategy
  • Devise and execute annual, season-long sweepstakes campaigns to increase brand awareness, social following and lead generation
  • Devise, coordinate and execute impactful player appearance opportunities that can be leveraged into social and digital content moments
  • Conceptualize and coordinate production and staffing for season-long stadium fan zone activations, in-game activations, and other on-site fan interactions that are in the spirit of the brand, to increase brand awareness, lead generation and community presence
  • Ensure adherence to all legal requirements for social media and in person giveaways, activations and sweepstakes in collaboration with legal team; ensure full legal compliance in all markets and engage third party sweepstakes vendors where necessary
  • Design partnership measurement plan and regularly analyze metrics to understand the impact of the partnership in furthering defined brand goals and objectives
  • Ensure Royal Caribbean maintains relevance and authenticity in the local, national and global sports community; provide intel on major trends within the community and advise internal collaboration teams (social, creative, brand) on best-in-class event advertising, activations and sweepstakes
  • Devise messages, moments and events to further visibility and purpose of the partnership for employees and members of the local South Florida community
  • Manage season-long ticket and suite allotments across internal teams to ensure usage meets legal requirements while furthering marketing goals and other interests of the company
  • Plan and manage annual budget to support all aspects of the partnership plan

Education, Experience, Knowledge & Skills:
  • Bachelor's degree in Marketing, Advertising, Business or related field experience.
  • 6+ years' experience in advertising or marketing
  • Relevant sports partnership experience a must
  • Well versed in sports activations channels including digital, social media, broadcast/streaming, stadium and field signage, and in-person activations
  • Able to think strategically, creatively, innovatively
  • Proven relationship management finesse; positive, authentic and transparent personality; exudes professionalism
  • Excellent communication skills; communicates clearly and firmly
  • Operates proactively and thinks independently
  • Experience giving direction, coordinating workflow, conveying feedback, and driving key decisions between marketing teams and external partner teams
  • Strong understanding of consumer insights, fan base, and sports culture
  • Self-starter with ability to maintain poise when dealing with ambiguity
  • Experience creating and managing timelines; rarely if ever misses a deadline
  • Highly organized and detail oriented

Key Relationships
  • Department leads and channel owners at our partnership sports organization
  • Internal marketing team leaders and channel owners
  • Marketing creative teams and external creative partners
  • Legal

We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon!
No immigration sponsorship is offered.
Agency and Third-Party Submissions: Please note this is a direct search by the Company, and applications through agencies and other third parties will not be accepted, nor will fees be paid for unsolicited resumes. Any unsolicited resumes will be considered the Company's property.
It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.

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