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Sponsorship Activation Jobs (NOW HIRING)

Amway

Sr Sponsorships Activation & PR Specialist

Ada, MI · On-site

$96K - $118K/yr

Key Responsibilities Sponsorship Management and Activation * Own the global Amway sponsorship strategy and responsible for Amway headquarters to execute against that strategy. * Responsible for ...

Ilitch

Partnership Activation Manager

Detroit, MI

As the Partnership Activation Manager, you'll be responsible for the execution of annual 313 ... In this role, you'll work closely to manage day-to-day sponsorship engagement activities aimed to ...

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Sponsorship Activation information

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$58.5K

$78.6K

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How much do sponsorship activation jobs pay per year?

As of Aug 6, 2026, the average yearly pay for sponsorship activation in the United States is $78,591.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $81,500.00 per year, depending on experience, location, and employer.

How do you activate a sponsorship?

A Sponsorship Activation involves implementing the agreed-upon promotional activities to promote the sponsor's brand during an event or campaign. This includes coordinating with stakeholders, executing marketing strategies, and ensuring deliverables are met according to the sponsorship agreement. Skills in project management, communication, and familiarity with marketing tools are essential for successful activation.

What are the typical responsibilities of someone working in sponsorship activation?

Professionals in Sponsorship Activation are responsible for executing and managing sponsorship agreements to ensure both the brand and the partner achieve their goals. This includes coordinating logistics for sponsored events, developing activation plans, tracking deliverables, and measuring the effectiveness of campaigns. The role often involves close collaboration with marketing teams, clients, agencies, and event organizers to maintain strong relationships and deliver on partnership promises. It's a dynamic position that blends strategic planning with hands-on execution, making every day varied and fast-paced.

What are the key skills and qualifications needed to thrive in the sponsorship activation position, and why are they important?

To thrive in Sponsorship Activation, you need expertise in marketing, event management, stakeholder relations, and campaign execution, often supported by a degree in marketing, communications, or a related field. Familiarity with CRM platforms, project management software (such as Asana or Trello), and analytics tools is highly beneficial. Exceptional communication, negotiation skills, attention to detail, and creative problem-solving set top performers apart. These skills ensure seamless execution of sponsorship agreements, maximize partner value, and drive successful brand activations.

What is a sponsorship activation?

A Sponsorship Activation job focuses on executing and managing sponsorship agreements to maximize brand exposure and engagement. This role involves implementing marketing strategies, coordinating events, and ensuring that sponsor assets are utilized effectively. Responsibilities may include handling branding placements, overseeing hospitality programs, and tracking sponsorship performance. The goal is to create meaningful connections between the sponsoring brand and the target audience while delivering measurable results.

More about Sponsorship Activation jobs
What cities are hiring for Sponsorship Activation jobs? Cities with the most Sponsorship Activation job openings:
What are the most commonly searched types of Sponsorship Activation jobs? The most popular types of Sponsorship Activation jobs are:
What states have the most Sponsorship Activation jobs? States with the most job openings for Sponsorship Activation jobs include:
What job categories do people searching Sponsorship Activation jobs look for? The top searched job categories for Sponsorship Activation jobs are:
Sponsorship Activation jobs near you
Infographic showing various Sponsorship Activation job openings in the United States as of August 2026, with employment types broken down into 85% Full Time, 11% Part Time, 2% Contract, and 2% Nights. Highlights an 90% Physical, 4% Hybrid, and 6% Remote job distribution, with an average salary of $78,591 per year, or $37.8 per hour.

Manager, Sponsorship Activation

Dallas Mavericks

Dallas, TX

Full-time

Posted yesterday

New

Job description

POSITION SUMMARY:
The Manager of Sponsorship Activation will collaborate with clients and internal teams on the strategy and management of sponsorship assets for the Dallas Mavericks. In this role, you will be responsible for leading key initiatives inclusive of driving revenue through upsells, execution of various activations, and fostering meaningful relationships with sponsors while upholding the integrity of the Dallas Mavericks brand and core values.
The candidate should have a proven record of success demonstrating first-class service, creativity, reporting and management skills, inventory management, solution-based ideas, and possess the ability to deliver assets in a successful manner that may lead to additional opportunities for generating revenue.
JOB FUNCTION:
  • Understand the business goals and objectives of your client and strategically provide solutions and recommendations to grow their business and help connect their brand to the Dallas Mavericks fan base
  • Serve as main point of contact and work cross-functionally with internal teams to ensure an elevated level of execution, customer service, and fulfillment of all deliverables within budget parameters
  • Manage corporate sponsorship accounts and asset details via CRM system
  • Work Dallas Mavericks home games and other Mavericks events assigned to execute and monitor sponsor activations, including nights, weekdays, weekends, and holidays
  • Utilize research amp; data analysis to position campaigns, shift assets as needed, and deliver proof of performance
  • Identify, present, and sell new activation ideas to drive upsell revenue by utilizing internal resources and sales tactics
  • Build strong relationships with sponsors and establish trust that contracts will be executed successfully
  • Identify synergies between priorities/initiatives and corporate sponsor objectives
  • Provide regular and consistent communication including recaps, reporting, and proof of performance updates
  • Plan and execute events, promotions, sweepstakes, and VIP experiences
REQUIRED SKILLS AND ABILITIES:
  • Detail-oriented with strong organization, listening, and communication skills
  • Self-starter with the ability to prioritize projects, manage time, and meet strict deadlines
  • Critical thinker who takes a solutions-focused mindset to solving complex problems
  • Maintains confidentiality and uses discretion when made aware of sensitive information
  • Must be comfortable working collaboratively within an intense and fast-paced environment
  • Understanding of consumer behavior and enhancing guest satisfaction
  • Proven experience in building and maintaining positive relationships with internal and external parties or stakeholders
EDUCATION AND EXPERIENCE:
  • Bachelor’s Degree (Sport Marketing/Advertising/Marketing ideal)
  • 3-5 years of corporate sponsorship sales and/or account management experience, preferably within the sports industry
  • Experience managing relationships with sponsors, agency contacts, and other key stakeholders
  • Experience in stadiums/arenas or high-volume special events is preferred.
  • Experience with Microsoft Office Suite is required
  • Experience within the following platforms categories is preferred:
  • CRM or Inventory management software such as KORE or Salesforce
  • Project management software such as Asana
  • Experience in Adobe Photoshop and Illustrator
PHYSICAL REQUIREMENTS:
  • Ability to work home games amp; events as necessary – including nights, weekends, and holidays.
  • Standing for extended periods of time.
  • Ability to lift to 50 lbs.
The Dallas Mavericks provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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