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Social Strategy Jobs (NOW HIRING)

Material

Social Strategy Manager

New York, NY · On-site

Social Strategy Manager This is a hybrid role that is to be based out of our NYC office About us: We drive intelligent growth for ambitious businesses and leading brands. Customer understanding is ...

Mile Marker

Manager, Social Strategy

New York, NY · On-site

$90K - $100K/yr

About the role The Manager, Social Strategy will be the key operational and strategic lead bridging channel strategy, social publishing, and performance distribution. Your focus will be on platform ...

Mile Marker LLC

Manager, Social Strategy

Manhattan, NY · On-site

$90 - $100/hr

The Manager, Social Strategy will be the key operational and strategic lead bridging channel strategy, social publishing, and performance distribution. Your focus will be on platform strategy ...

Omnicom

Social Strategy Director

Franklin, TN · Hybrid

Strategy and Planning Job Subfunction: Account Planning and Brand Planning As Social Strategy Director, you'll be the strategic leader and trusted advisor onsite with one of our key clients in ...

Omnicom

Social Strategy Director

Franklin, TN · On-site

Strategy and Planning Job Subfunction: Account Planning and Brand Planning As Social Strategy Director, you'll be the strategic leader and trusted advisor onsite with one of our key clients in ...

Tacori

Social Strategy & Community Manager

Glendale, CA · On-site

$100K - $115K/yr

Social Strategy & Community Manager Location: Los Angeles (4 days in office) Salary: $100,000 -$115,000 Company: Tacori Overview Tacori is seeking a Social Strategy & Community Manager to lead day-to ...

Tacori

Social Strategy & Community Manager

Glendale, CA · On-site

$100K - $115K/yr

Social Strategy & Community Manager Location: Los Angeles (4 days in office) Salary: $100,000 -$115,000 Company: Tacori Overview Tacori is seeking a Social Strategy & Community Manager to lead day-to ...

SoFi

Brand Director, Social Strategy

San Francisco, CA · On-site

SoFi is looking for a Brand Director, Social Strategy to help lead the next era of our social brand presence - building breakthrough strategies, developing platform-native content, and shaping how ...

3M HEALTHCARE

Director, Social Strategy

Manhattan, NY · On-site

$145 - $165/hr

Lead strategic social plan development in tandem with the Digital & Business Solutions teams * Integrate social insights into overall planning proces, incorporating data, research, and analytics into ...

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Social Strategy information

What is the difference between Social Strategy vs Social Media Manager?

AspectSocial StrategySocial Media Manager
Primary FocusDeveloping overall social media plans and long-term strategiesExecuting daily social media activities and content management
Skills & CredentialsStrategic planning, analytics, content creation, often with marketing or communications backgroundContent creation, community management, platform-specific skills, often with marketing or communications background
Work EnvironmentCollaborates with marketing teams, executives, and content creatorsManages social media channels, interacts with followers, and monitors campaigns

While both roles involve social media, Social Strategy focuses on planning and long-term goals, whereas Social Media Managers handle daily operations and content execution. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.

Is social media strategy a good career?

A social strategy role involves developing and implementing plans to increase brand awareness and engagement on social media platforms. It requires skills in content creation, analytics, and familiarity with tools like Hootsuite or Sprout Social. The field offers opportunities in marketing, digital communication, and advertising, with potential for growth as social media continues to expand in business use.

What does a social strategy do?

A social strategy involves planning and executing a company's or individual's approach to social media platforms to increase engagement, brand awareness, and reach. Social strategists analyze audience data, create content plans, and use tools like analytics to optimize campaigns. This role often requires skills in content creation, data analysis, and familiarity with social media management tools.
More about Social Strategy jobs

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Cities with the most Social Strategy job openings:

What are the most commonly searched types of Social Strategy jobs?

The most popular types of Social Strategy jobs are:

What states have the most Social Strategy jobs?

States with the most job openings for Social Strategy jobs include:

What job categories do people searching Social Strategy jobs look for?

The top searched job categories for Social Strategy jobs are:

Social Strategy jobs near you
Infographic showing various Social Strategy job openings in the United States as of August 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 100% In-person job distribution.

Social Strategy Manager

Material

New York, NY • On-site

Full-time

Re-posted 2 days ago

Key responsibilities

  • Own end-to-end paid and organic social strategies for client accounts, translating business goals and consumer insights into actionable platform frameworks, content pillars, and activation plans.

  • Apply expertise across social, paid media, CRM, and digital marketing channels to shape omni-channel strategies and create connected customer experiences.

  • Establish social KPIs and measurement frameworks, develop performance reports, and provide strategic recommendations based on social performance data.

Job description

Social Strategy Manager
This is a hybrid role that is to be based out of our NYC office
About us:
We drive intelligent growth for ambitious businesses and leading brands.
Customer understanding is more potent and drives greater value when insights go to work directly within marketing and experience priorities. To give our clients that advantage, we put an insights-driven operating system at the core of our design, go-to-market and digital experience solutions.
Material clients make smarter growth choices because they can see clearly how and when to take the shots that count. Together, we connect consumer intelligence with customer demand generation to build lasting, profitable relationships.
About the Manager, Social Strategy
Material's Channel Strategy Team is seeking a Manager, Social Strategy to architect end-to-end, multi-channel engagement strategies that drive measurable growth across the modern customer journey.
In this role, you will bridge the gap between insights, channels, and business outcomes. While you bring deep expertise in paid and organic social media, you think holistically across the entire digital ecosystem - connecting social touchpoints to CRM, performance media, content marketing, digital experiences, and lifecycle marketing.
As a core member of the team, you will partner cross-functionally with Creative, Media, Analytics, Insights, and Client Services to translate consumer behavior into connected, omni-channel ecosystems. You are equal parts strategist, storyteller, and trusted advisor - someone who can orchestrate how diverse channels work together to build brand relevance, deepen loyalty, and accelerate conversion.
Key Responsibilities
  • Social Strategy Expertise: Own end-to-end paid and organic social strategies for client accounts, translating business goals and consumer insights into actionable platform frameworks, content pillars, and activation plans.

  • Integrated Marketing Strategy: Apply expertise across social, paid media, CRM, and digital marketing channels to shape omni-channel strategies, define the role of social within the broader marketing ecosystem, and create connected customer experiences.

  • Audience & Ecosystem Mapping: Guide clients on social platform selection, audience segmentation, content flighting, and messaging approaches tailored to where consumers are in their journey (from awareness to retention).

  • Insight & Trend Translation: Synthesize social listening, performance data, consumer research, and cultural trends into clear strategic narratives and actionable client recommendations.

  • Cross-Functional Collaboration: Partner closely with Creative, Media, Analytics, and Research teams to align social concepts with broader campaign goals, ensuring cohesive execution and closed-loop measurement.

  • Measurement & Optimization: Establish social KPIs and measurement frameworks that evaluate channel performance and quantify social's contribution to broader marketing and business outcomes. Develop and present performance reporting that translates data into compelling narratives, actionable insights, and strategic recommendations.

  • Client Advisory & Workshops: Serve as a day-to-day strategic partner for clients-presenting recommendations, facilitating strategic sessions, and articulating the value of connected social strategy.

Experience & Qualifications
  • 3-5 years of experience in channel strategy, digital marketing, engagement strategy, or integrated strategy, preferably within an agency setting.

  • Omni-Channel Expertise: Proven track record of developing connected strategies that integrate paid/organic social, CRM/email, performance media, content, and web experiences.

  • Social Mastery + Ecosystem Vision: Deep hands-on knowledge of paid and organic social platforms (Meta, LinkedIn, TikTok, YouTube, Reddit, etc.) alongside a strong understanding of how social drives and feeds broader customer journeys.

  • Strategic Storytelling: Exceptional ability to distill complex data, research, and technical channel nuances into clear, compelling narratives for executive audiences.

  • Data-Driven Mindset: Experience building integrated measurement frameworks, working with social listening tools, and leveraging audience intelligence to inform strategy.

Core Competencies & Tool Proficiency
  • Strategy & Insight Tools: Social listening & intelligence platforms (e.g., Brandwatch, Meltwater, Sprinklr, NetBase) and audience segmentation frameworks.

  • Channel Architecture: Deep familiarity with paid media ad platforms, CRM/lifecycle integration, and creator/influencer ecosystems.

  • Analytics & Measurement: Performance reporting, KPI dashboard development, multi-touch attribution concepts, and campaign optimization.

  • Presentation: Advanced capability in PowerPoint/Slides for crafting executive-level strategic decks.

Who We Are & What We Care About
  • Material is a global company and we work with best-of-class brands worldwide. We also create and launch new brands and products, putting innovation and value creation at the center of our practice. Our clients are at the top of their class, across industry sectors from technology to retail, transportation, finance and healthcare.
  • Material employees join a peer group of exceptionally talented colleagues across the company, the country, and even the world. We develop capabilities, craft and leading-edge market offerings across seven global practices including strategy and insights, design, data & analytics, technology and tracking. Our engagement management team makes it all hum for clients.
  • A community focused on learning and making an impact. Material is an outcomes focused company. We create experiences that matter, create new value and make a difference in people's lives.

Pay Range: $82,000 - $90,000
The range shown represents a grouping of relevant ranges currently in use at Material. Actual range for this position may differ, depending on location and specific skillset required for the work itself.
Equal Employment Opportunity
All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.
Privacy Statement
Material is committed to protecting privacy in our recruiting processes for all candidates. For more information, please refer to our Privacy Policy. California-resident applicants should also refer to our California-resident Candidate Privacy Statement.
If you need support with a privacy-related matter, please send an email to: privacyrequests@materialplus.io

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