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Social Media Jobs in Rochester, NY (NOW HIRING)

Launch Focus

Social Media Manager

Rochester, NY

We are looking for a Social Media Manager. Main duties of the job are to increase social media stats, engage with followers, fulfill promotion techniques, plan new creative marketing ideas, and ...

DiBella's Subs

Social Media Intern

Rochester, NY · On-site

$14.50 - $18.75/hr

Job Type Internship Description Fall Social Media Intern DiBella's Subs Paid Internship Rochester, NY 20 Plus Hours Per Week If your brain is constantly saying "Wait, that would be a great TikTok ...

Agilent

Paid Social Media Specialist

Rochester, NY · On-site +1

$103K - $193K/yr

The Paid Social Media Specialist oversees executing, monitoring and optimizing paid advertising campaigns across social platforms (Meta, LinkedIn, etc.) with a relentless focus on efficiency and ROI.

PuroClean

Social Media Managers 2026

Rochester, NY · On-site +1

$3.9K/mo

Lead the planning, execution, and optimization of integrated digital marketing campaigns across channels such as paid media, social media, content marketing, and SEO. * Collaborate with internal and ...

PuroClean

Social Media Executive 2026

Rochester, NY · On-site

$2.9K/mo

Lead integrated campaigns across a variety of digital channels, including paid media (search, display, video), social media (paid and organic), email marketing, and SEO/SEM. * Collaborate with ...

PuroClean

Social Media Experiment 2026

Rochester, NY · On-site +1

$4.8K/mo

Lead integrated campaigns across a variety of digital channels, including paid media (search, display, video), social media (paid and organic), email marketing, and SEO/SEM. * Collaborate with ...

Pwc

Social Media Marketing Senior Associate

Rochester, NY · On-site

$55K - $187K/yr

Industry/Sector Not Applicable Specialism IFS - Clients & Markets Management Level Senior Associate & Summary The Opportunity As a Social Media Marketing Senior Associate, you will play a pivotal ...

New

Varsity Tutors

Social Networking Tutor

Rochester, NY · Remote

$18 - $40/hr

Deep knowledge of social media platforms including Facebook, Instagram, LinkedIn, Twitter/X, TikTok, and YouTube, content strategy, profile optimization, privacy settings, digital etiquette, personal ...

Varsity Tutors

Digital Media Tutor

Rochester, NY · Remote

$18 - $40/hr

Deep knowledge of digital content creation, social media strategy, video production, graphic design basics, audio production, web content, animation fundamentals, and digital storytelling techniques.

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

You should have a firm grasp of how to leverage paid search and other paid channels including display, video, and social media to formulate a comprehensive digital marketing strategy that will drive ...

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

You should have a firm grasp of how to leverage paid search and other paid channels including display, video, and social media to formulate a comprehensive digital marketing strategy that will drive ...

Tribune Media

Sports Content Creator

Rochester, NY

$16.50 - $18/hr

Regularly posts content to various social media platforms * Generates original story ideas for traditional and non-traditional sports topics * Operates and maintains podcast broadcast equipment

Nexstar Media Group

Sports Content Creator

Rochester, NY · On-site

$16.50 - $18/hr

Regularly posts content to various social media platforms * Generates original story ideas for traditional and non-traditional sports topics * Operates and maintains podcast broadcast equipment

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Social Media information

See Rochester, NY salary details

$8

$23

$35

How much do social media jobs pay per hour?

As of Aug 14, 2026, the average hourly pay for social media in Rochester, NY is $23.32, according to ZipRecruiter salary data. Most workers in this role earn between $18.03 and $28.22 per hour, depending on experience, location, and employer.

What careers are in social media?

Careers in social media include roles such as social media manager, content creator, community manager, social media analyst, and digital marketing specialist. These positions often require skills in content development, analytics, and familiarity with platforms like Facebook, Instagram, and Twitter, as well as tools such as Hootsuite or Buffer.

What are some common challenges faced by social media professionals, and how can they be overcome?

Social media professionals often face challenges such as keeping up with rapidly changing platform algorithms, managing the expectations of multiple stakeholders, and handling negative or sensitive comments publicly. Staying updated through industry blogs and official platform resources helps address algorithm changes, while clear communication and regular reporting can manage stakeholder expectations. For community management, having a clear escalation protocol and tone guidelines ensures that responses remain professional and aligned with brand values.

What are the key skills and qualifications needed to thrive as a social media manager, and why are they important?

To thrive as a Social Media Manager, you need a strong grasp of digital marketing strategies, content creation, analytics, and typically a degree in marketing, communications, or a related field. Familiarity with platforms like Hootsuite, Sprout Social, and analytics tools such as Google Analytics or Facebook Insights is essential. Creativity, adaptability, and strong communication skills set top performers apart in engaging diverse audiences and handling real-time feedback. These skills are crucial for building brand presence, fostering community engagement, and driving measurable business results in a rapidly evolving digital landscape.

What is a social media job?

Social media jobs involve managing and creating content for social media platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok to promote a brand, engage with audiences, and build an online presence. Roles may include Social Media Manager, Content Creator, Community Manager, or Social Media Strategist. These professionals develop strategies, analyze performance metrics, and interact with followers to grow and maintain a positive brand image. Social media jobs can be found in a variety of industries, including marketing, public relations, and customer service.

What jobs can I do with social media?

Jobs related to social media include social media manager, content creator, community manager, social media strategist, and digital marketing specialist. These roles involve creating and managing content, analyzing engagement metrics, and developing strategies to grow online presence, often requiring skills in communication, analytics tools, and platform-specific knowledge.

How do I start a career in social media?

To start a career in social media, gain experience by managing personal or volunteer accounts, learn social media platforms and analytics tools, and develop skills in content creation, communication, and marketing. Building a portfolio and staying updated on industry trends can also improve job prospects.

What are the qualifications to get a job in social media?

Social media jobs focus on using online platforms for marketing, data acquisition, or communication with a target audience. The qualifications that you need to start a career in this field include an understanding of marketing as well as experience and skills using online platforms. Influencers only need a large social media following and content production skills, while a manager may be expected to have a postsecondary degree in marketing, public relations, or advertising. Some community colleges offer a certificate in social media marketing. Most employers expect applicants to be active on social media and have a portfolio of past work.

More about Social Media jobs

What are the most commonly searched types of Social Media jobs in Rochester, NY?

The most popular types of Social Media jobs in Rochester, NY are:

What are popular job titles related to Social Media jobs in Rochester, NY?

For Social Media jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Social Media jobs in Rochester, NY look for?

The top searched job categories for Social Media jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Social Media jobs?

Cities near Rochester, NY with the most Social Media job openings:

Social Media jobs near you
Infographic showing various Social Media job openings in Rochester, NY as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 73% Full Time, 21% Part Time, 1% Temporary, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $48,501 per year, or $23.3 per hour.

Part-Time Social Media Manager

Diverse First

Rochester, NY

Part-time

Re-posted 12 days ago

Job description

Diverse First is a Recruiting and Consulting firm based in Rochester, New York. We are looking for an part-time social media manager to support our growing business needs. We are looking for a motivated and talented individual to join our team.

As a social media manager, you will work on real time projects and daily tasks that use social media platforms to promote and manage Diverse First brand image. Job Duties and Responsibilities: Create and grow social media presence/profiles Moderate comments across social media profiles Utilize social media profiles to campaign events and company highlights Maintain, post and, update social media profiles such as Twitter, Facebook, LinkedIn, Instagram, and TikTok with appropriate and appealing content Assist with social media analytics and reporting Assist in loading/producing stories/creating social media graphics Help develop strategies for capturing target audience and current customer engagement Other duties as assigned Requirements Advanced knowledge of popular social media platforms from a brand perspective Excellent written and verbal communication skills Highly organized Ability to project prioritize and meet deadlines Proficient in Microsoft Office High School Diploma Required Flexible working hours, 10-15 hours per week Monday-Friday

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