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Social Media Remote Jobs in Rochester, NY (NOW HIRING)

Paid Social Media Specialist

Rochester, NY · On-site +1

$103K - $193K/yr

The Paid Social Media Specialist oversees executing, monitoring and optimizing paid advertising campaigns across social platforms (Meta, LinkedIn, etc.) with a relentless focus on efficiency and ROI.

Hybrid (Remote/Office) | Global About the Role: Google is looking for a passionate and results ... social media, content marketing, and SEO. * Collaborate with internal and client-side teams to ...

Expertise in social media marketing, influencer partnerships, or content strategy. * Familiarity ... This is a remote position. Compensation: $4,800.00 per month "We Build Careers" - Steve White ...

Digital Media Tutor

Rochester, NY · Remote

$18 - $40/hr

Deep knowledge of digital content creation, social media strategy, video production, graphic design basics, audio production, web content, animation fundamentals, and digital storytelling techniques.

... a remote position. User Acquisition: * Develop and execute strategies to acquire new users ... social media, content marketing, email marketing, and paid advertising. Conversion Rate ...

... a remote position. User Acquisition: * Develop and execute strategies to acquire new users ... social media, content marketing, email marketing, and paid advertising. Conversion Rate ...

Director of Operations

Rochester, NY · Remote

$85K - $135K/yr

This is a remote position with a residency requirement of Rochester, New York. The ideal candidate ... social media postings and marketing systems 8. Optimize ShiftHop's applications and services ...

Recruiter - Contract

Rochester, NY · Remote

$25 - $27/hr

... social media, networking, employee referrals and job postings. * Create and foster relationships ... Please note that this is a remote contract position that can be based anywhere in the United States.

Social Media Remote information

See Rochester, NY salary details

$5

$22

$24

How much do social media remote jobs pay per hour?

As of Aug 3, 2026, the average hourly pay for social media remote in Rochester, NY is $22.63, according to ZipRecruiter salary data. Most workers in this role earn between $19.90 and $23.70 per hour, depending on experience, location, and employer.

How does a remote social media specialist typically collaborate with marketing and creative teams?

As a remote social media specialist, collaboration with marketing and creative teams is usually facilitated through digital communication platforms such as Slack, Zoom, or project management tools like Trello or Asana. You’ll regularly attend virtual meetings to align on campaign goals, share content calendars, and brainstorm ideas. Close coordination is necessary to ensure that messaging, branding, and visuals are consistent across all platforms. Proactive communication and clear documentation are key to overcoming the challenges of remote work and ensuring your contributions are integrated seamlessly into broader marketing initiatives.

What are the key skills and qualifications needed to thrive as a social media specialist working remotely?

To thrive as a Social Media Specialist working remotely, you need strong digital marketing knowledge, content creation skills, and experience with major social platforms, typically supported by a degree in marketing, communications, or a related field. Proficiency with social media management tools (like Hootsuite or Buffer), analytics platforms, and sometimes certifications such as Facebook Blueprint are commonly required. Excellent written communication, creativity, and self-motivation are crucial soft skills for engaging audiences and managing tasks independently. These abilities ensure effective brand representation, measurable campaign results, and seamless collaboration while working outside a traditional office environment.

What are remote jobs in social media?

Remote jobs in social media involve working with companies, brands, influencers, or other individuals to increase their social media presence and sales. As a remote social media manager or specialist, you work from home to create a social media campaign to broaden your employer’s reach. Using your online marketing skills, you may manage content on a social media platform such as a YouTube channel, Pinterest, or Instagram account. Your responsibilities may include creating frequent and targeted social media posts, conversing online with various people, and using other marketing techniques such as email or Twitter campaigns to improve an employer’s visibility. Other duties may include creating branded content such as podcasts, videos, and ads.

What are the most commonly searched types of Social Media jobs in Rochester, NY? The most popular types of Social Media jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Social Media Remote jobs? Cities near Rochester, NY with the most Social Media Remote job openings:
Infographic showing various Social Media Remote job openings in Rochester, NY as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% Remote job distribution, with an average salary of $47,078 per year, or $22.6 per hour.

Paid Social Media Specialist

Agilent

Rochester, NY • On-site, Remote

$103K - $193K/yr

Full-time

Posted 12 days ago


Agilent Technologies rating

8.2

Company rating: 8.2 out of 10

Based on 41 frontline employees who took The Breakroom Quiz

87th of 536 rated manufacturers


Job description

Job Description

The Paid Social Media Specialist oversees executing, monitoring and optimizing paid advertising campaigns across social platforms (Meta, LinkedIn, etc.) with a relentless focus on efficiency and ROI. You turn the high-level strategy into tangible results by managing the "levers" of the ad auction-targeting, bidding, and creative testing.

The Paid Social Media Specialist will report to Global Digital Media Manager.

Responsibilities:

  • Independently execute campaigns, by building and launching ad sets, ensuring perfect tracking (pixels/APIs) and budget allocation across diverse audience segments.

  • Daily optimization of active campaigns through daily "health checks" on active ads, performing A/B tests on copy and creative to drive down CPA and scale winning campaigns.

  • Providing regular performance breakdowns, translating complex platform data into clear insights on spend efficiency and conversion trends.

  • Help to define and execute a paid social media strategy in collaboration with management and cross functional stakeholders (i.e., PR, Brand, Corporate Comms, etc.).

  • Participate as a core team member on the Social Media Governance Board responsible for the development and implementation of social media governance guidelines, policies, training, etc., to maintain a cohesive brand strategy across social channels to deliver on KPIs.

  • Identify the most important social media KPIs, development of dashboards, and report on social metrics and analytics, to continuously optimize social channels and identify new opportunities.

  • Advising stakeholders on social media best practices, helping them develop effective strategies to reach and engage with their target audiences on social platforms through paid campaigns.

  • Staying up-to-date with changes in the social media landscape, including social media best practices, emerging trends and technologies.

  • Recommending forward thinking strategies and innovations, with focus on AI.

  • Focus on operational efficiencies, optimizing and streamlining existing processes to free capacity and leverage/scale resources to focus on business-critical activities.

Qualifications
  • Due to the business hours, we are seeking a candidate based on the East Coast.

  • Bachelor's degree in Marketing, Communications, or a related field

  • 4+ years of hands-on paid social media experience with direct ownership of campaign execution and optimization

  • Proven expertise managing campaigns across Meta and LinkedIn Ads platforms (additional platforms such as Reddit or TikTok a plus)

  • Demonstrated ability to optimize campaigns against performance KPIs (e.g., CPA, ROAS, conversion rate)

  • Experience managing budgets, audience targeting, and A/B testing at scale

  • Strong knowledge of tracking and attribution, including pixels, conversion APIs, and UTM structure

  • Ability to analyze performance data and translate insights into actionable optimizations

  • Experience partnering with cross-functional stakeholders (e.g., Brand, PR, Corporate Communications)

Additional Details

This job has a full time weekly schedule. It includes the option to work remotely. Applications for this job will be accepted until at least July 29, 2026 or until the job is no longer posted.The full-time equivalent pay range for this position is $103,200.00 - $193,500.00/yr plus eligibility for bonus, stock and benefits. Our pay ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. During the hiring process, a recruiter can share more about the specific pay range for a preferred location. Pay and benefit information by country are available at: https://careers.agilent.com/locationsAgilent Technologies, Inc. is an Equal Employment Opportunity and merit-based employer that values individuals of all backgrounds at all levels. All individuals, regardless of personal characteristics, are encouraged to apply. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, religion or religious creed, color, gender, gender identity, gender expression, national origin, ancestry, physical or mental disability, medical condition, genetic information, marital status, registered domestic partner status, age, sexual orientation, military or veteran status, protected veteran status, or any other basis protected by federal, state, local law, ordinance, or regulation and will not be discriminated against on these bases. Agilent Technologies, Inc., is committed to creating and maintaining an inclusive in the workplace where everyone is welcome, and strives to support candidates with disabilities. If you have a disability and need assistance with any part of the application or interview process or have questions about workplace accessibility, please email job_posting@agilent.com or contact +1-262-754-5030. For more information about equal employment opportunity protections, please visit www.agilent.com/en/accessibility.Travel Required: OccasionalShift: DayDuration: No End DateJob Function: Marketing

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