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Social Media Assistant Jobs in Rochester, NY (NOW HIRING)

Main duties of the job are to increase social media stats, engage with followers, fulfill promotion techniques, plan new creative marketing ideas, and assist with advertising. Must be naturally ...

Social Media Intern

Rochester, NY · On-site

$19 - $21/hr

Job Type Internship Description Fall Social Media Intern DiBella's Subs Paid Internship Rochester, NY 20 Plus Hours Per Week If your brain is constantly saying "Wait, that would be a great TikTok ...

Paid Social Media Specialist

Rochester, NY · On-site +1

$103K - $193K/yr

The Paid Social Media Specialist oversees executing, monitoring and optimizing paid advertising campaigns across social platforms (Meta, LinkedIn, etc.) with a relentless focus on efficiency and ROI.

Lead the planning, execution, and optimization of integrated digital marketing campaigns across channels such as paid media, social media, content marketing, and SEO. * Collaborate with internal and ...

Lead integrated campaigns across a variety of digital channels, including paid media (search, display, video), social media (paid and organic), email marketing, and SEO/SEM. * Collaborate with ...

Lead integrated campaigns across a variety of digital channels, including paid media (search, display, video), social media (paid and organic), email marketing, and SEO/SEM. * Collaborate with ...

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

... social media to formulate a comprehensive digital marketing strategy that will drive scalable ... Brand Awareness Strategy : Assist in developing a strategy for ongoing brand awareness to support ...

... social media to formulate a comprehensive digital marketing strategy that will drive scalable ... Brand Awareness Strategy : Assist in developing a strategy for ongoing brand awareness to support ...

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Accounting Assistant

Brighton, NY · On-site

$20 - $25/hr

Position Title: Asst. Office Administrator (Part-Time) About the Role: We are seeking a versatile ... Manage social media updates, website maintenance (WordPress) * Fund Drive: Manager yearly Fund ...

Executive Assistant

Rochester, NY · On-site

$20 - $26/hr

Maintain office supply inventory, prepare purchase orders, and ensure supplies are properly stocked. * Assist with social media and marketing communications, including platforms such as Facebook and ...

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Administrative Assistant

Rochester, NY · On-site

$33K - $41K/yr

... social media content, coordinating sponsorships and events, maintaining marketing materials, and supporting other promotional initiatives. • Provide general accounting assistance, which may include ...

... social media content, coordinating sponsorships and events, maintaining marketing materials, and supporting other promotional initiatives. · Provide general accounting assistance, which may include ...

Marketing Manager

Rochester, NY · Hybrid

$65K - $80K/yr

Oversee the company's social media strategy, content direction, and performance objectives to ... * Assist with marketing initiatives related to new developments, acquisitions, property ...

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Social Media Assistant information

See Rochester, NY salary details

$8

$23

$35

How much do social media assistant jobs pay per hour?

As of Aug 17, 2026, the average hourly pay for social media assistant in Rochester, NY is $23.32, according to ZipRecruiter salary data. Most workers in this role earn between $18.03 and $28.22 per hour, depending on experience, location, and employer.

What is a social media assistant?

Social media assistants are professionals who support the management of an organization’s or individual’s social media presence. Their duties often include creating and scheduling posts, monitoring engagement, responding to comments and messages, and analyzing metrics to optimize future content. They help ensure that social media accounts remain active, relevant, and aligned with branding and marketing goals. Social media assistants work closely with marketing teams to implement campaigns and may use various tools to streamline their workflow.

What does a social media assistant do?

A social media assistant is a media marketing professional who helps oversee a company’s or client’s social media presence. In this job, you may work for a company or in a marketing firm that serves many clients. As a social media assistant, your responsibilities include researching competitive brands or markets, developing and executing social media campaigns that drive business, and create an online voice or image for the client that is desirable and reaches the company’s targeted demographic.

What are the key skills and qualifications needed to thrive as a social media assistant, and why are they important?

To thrive as a Social Media Assistant, you need a good grasp of content creation, copywriting, social media strategy, and typically a relevant degree or experience in marketing or communications. Familiarity with platforms like Instagram, Facebook, Twitter, scheduling tools (such as Hootsuite or Buffer), and basic analytics is essential. Strong organizational skills, creativity, and effective communication set standout candidates apart in this role. These skills ensure engaging brand presence, consistent content delivery, and valuable audience engagement across multiple channels.

How does a social media assistant typically collaborate with other team members or departments?

A Social Media Assistant often works closely with content creators, graphic designers, marketing managers, and sometimes customer service teams. Collaboration is key, as you may need to coordinate to schedule posts, ensure brand consistency, and respond to online inquiries. Regular meetings or check-ins are common to align on campaign strategies and upcoming promotions. This cross-functional interaction helps the Social Media Assistant stay informed and effectively contribute to the overall marketing goals.

What is the difference between Social Media Assistant vs Content Coordinator?

AspectSocial Media AssistantContent Coordinator
Primary FocusManaging social media platforms, scheduling posts, engaging with followersPlanning, creating, and overseeing content across multiple channels
Required SkillsSocial media tools, communication, basic graphic designContent creation, editing, strategic planning
Work EnvironmentDigital marketing teams, social media agenciesMarketing departments, media agencies
Common CertificationsSocial media marketing certifications, digital marketing coursesContent marketing certifications, writing and editing courses

While both roles involve content creation and digital communication, a Social Media Assistant primarily manages social media accounts and engagement, whereas a Content Coordinator oversees broader content strategies and production across various platforms. The roles often overlap but differ in scope and focus.

Can a social media assistant work remotely?

Yes, many social media assistant roles can be performed remotely, especially those focused on content creation, scheduling, and engagement that rely on digital tools like social media platforms and management software. Employers often offer remote options to accommodate flexible schedules and diverse locations, though some positions may require occasional in-person meetings or on-site work depending on the company.

How much do social media assistants earn?

Social media assistants typically earn between $15 and $25 per hour, depending on experience, location, and the complexity of tasks. Entry-level roles may start at the lower end, while experienced assistants with skills in analytics and content creation can earn higher wages.

What are the most commonly searched types of Social Media jobs in Rochester, NY?

The most popular types of Social Media jobs in Rochester, NY are:

What job categories do people searching Social Media Assistant jobs in Rochester, NY look for?

The top searched job categories for Social Media Assistant jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Social Media Assistant jobs?

Cities near Rochester, NY with the most Social Media Assistant job openings:

Infographic showing various Social Media Assistant job openings in Rochester, NY as of August 2026, with employment types broken down into 94% Full Time, and 6% Part Time. Highlights an 94% In-person, and 6% Remote job distribution, with an average salary of $48,501 per year, or $23.3 per hour.

Part-Time Social Media Manager

Diverse First

Rochester, NY

Part-time

Re-posted 15 days ago


Job description

Diverse First is a Recruiting and Consulting firm based in Rochester, New York. We are looking for an part-time social media manager to support our growing business needs. We are looking for a motivated and talented individual to join our team.

As a social media manager, you will work on real time projects and daily tasks that use social media platforms to promote and manage Diverse First brand image. Job Duties and Responsibilities: Create and grow social media presence/profiles Moderate comments across social media profiles Utilize social media profiles to campaign events and company highlights Maintain, post and, update social media profiles such as Twitter, Facebook, LinkedIn, Instagram, and TikTok with appropriate and appealing content Assist with social media analytics and reporting Assist in loading/producing stories/creating social media graphics Help develop strategies for capturing target audience and current customer engagement Other duties as assigned Requirements Advanced knowledge of popular social media platforms from a brand perspective Excellent written and verbal communication skills Highly organized Ability to project prioritize and meet deadlines Proficient in Microsoft Office High School Diploma Required Flexible working hours, 10-15 hours per week Monday-Friday