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Social Media Jobs in Rio Rancho, NM (NOW HIRING)

Deep knowledge of social media platforms including Facebook, Instagram, LinkedIn, Twitter/X, TikTok, and YouTube, content strategy, profile optimization, privacy settings, digital etiquette, personal ...

We're looking for someone who knows how to spark conversation, grow a strong social media presence, and engage viewers wherever they are - from broadcast to digital. * Produce content for multiple ...

Deep knowledge of digital content creation, social media strategy, video production, graphic design basics, audio production, web content, animation fundamentals, and digital storytelling techniques.

We're looking for someone who knows how to spark conversation, grow a strong social media presence, and engage viewers wherever they are - from broadcast to digital. * Produce content for multiple ...

PT On Air

Albuquerque, NM · On-site

$1K - $2K/wk

Technical proficiency, constant social media connection, live public appearances and production are all part of what we do. Our talent work in a state-of-the-art facility, take pride in our community ...

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Social Media information

See Rio Rancho, NM salary details

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How much do social media jobs pay per hour?

As of Jun 15, 2026, the average hourly pay for social media in Rio Rancho, NM is $21.31, according to ZipRecruiter salary data. Most workers in this role earn between $16.49 and $25.82 per hour, depending on experience, location, and employer.

What jobs make $10,000 a month without a degree?

In social media roles, high-earning positions such as social media influencers, content creators, or digital marketing consultants can earn $10,000 or more monthly through brand partnerships, sponsorships, and advertising revenue. Success typically requires strong skills in content production, audience engagement, and platform algorithms, often without formal degrees but with significant experience and personal branding.

What social media jobs are there?

Social media jobs include roles such as social media manager, content creator, community manager, social media analyst, and social media strategist. These positions often require skills in content development, analytics tools, and platform-specific knowledge, with some roles demanding certifications or experience in digital marketing. They can be full-time, part-time, or freelance, and may involve managing multiple platforms like Facebook, Instagram, Twitter, and LinkedIn.

What careers are in social media?

Careers in social media include roles such as social media manager, content creator, social media strategist, community manager, and social media analyst. These positions often require skills in content development, analytics, and familiarity with platforms like Facebook, Instagram, Twitter, and TikTok, as well as proficiency with tools such as Hootsuite or Buffer.

What are some common challenges faced by social media professionals, and how can they be overcome?

Social media professionals often face challenges such as keeping up with rapidly changing platform algorithms, managing the expectations of multiple stakeholders, and handling negative or sensitive comments publicly. Staying updated through industry blogs and official platform resources helps address algorithm changes, while clear communication and regular reporting can manage stakeholder expectations. For community management, having a clear escalation protocol and tone guidelines ensures that responses remain professional and aligned with brand values.

What are the key skills and qualifications needed to thrive as a Social Media Manager, and why are they important?

To thrive as a Social Media Manager, you need a strong grasp of digital marketing strategies, content creation, analytics, and typically a degree in marketing, communications, or a related field. Familiarity with platforms like Hootsuite, Sprout Social, and analytics tools such as Google Analytics or Facebook Insights is essential. Creativity, adaptability, and strong communication skills set top performers apart in engaging diverse audiences and handling real-time feedback. These skills are crucial for building brand presence, fostering community engagement, and driving measurable business results in a rapidly evolving digital landscape.

What jobs will no longer exist in 2030?

By 2030, roles heavily reliant on manual data entry, basic customer service, and routine administrative tasks are expected to decline due to automation and AI advancements. Jobs requiring repetitive tasks that can be automated with AI tools or robotic process automation are likely to disappear or significantly reduce, while roles emphasizing complex problem-solving, creativity, and emotional intelligence will remain in demand.

What are social media jobs?

Social media jobs involve managing and creating content for social media platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok to promote a brand, engage with audiences, and build an online presence. Roles may include Social Media Manager, Content Creator, Community Manager, or Social Media Strategist. These professionals develop strategies, analyze performance metrics, and interact with followers to grow and maintain a positive brand image. Social media jobs can be found in a variety of industries, including marketing, public relations, and customer service.

What Are the Qualifications to Get a Job in Social Media?

Social media jobs focus on using online platforms for marketing, data acquisition, or communication with a target audience. The qualifications that you need to start a career in this field include an understanding of marketing as well as experience and skills using online platforms. Influencers only need a large social media following and content production skills, while a manager may be expected to have a postsecondary degree in marketing, public relations, or advertising. Some community colleges offer a certificate in social media marketing. Most employers expect applicants to be active on social media and have a portfolio of past work.

What are the most commonly searched types of Social Media jobs in Rio Rancho, NM? The most popular types of Social Media jobs in Rio Rancho, NM are:
What job categories do people searching Social Media jobs in Rio Rancho, NM look for? The top searched job categories for Social Media jobs in Rio Rancho, NM are:
What cities near Rio Rancho, NM are hiring for Social Media jobs? Cities near Rio Rancho, NM with the most Social Media job openings:
Infographic showing various Social Media job openings in Rio Rancho, NM as of June 2026, with employment types broken down into 2% As Needed, 74% Full Time, 21% Part Time, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $44,334 per year, or $21.3 per hour.
Social Media Manager

Social Media Manager

Sandia Resort and Casino

Albuquerque, NM • On-site

$77K - $91K/yr

Full-time

Posted 16 days ago


Sandia Resort & Casino rating

8.3

Company rating: 8.3 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

11th of 136 rated casinos


Job description

Position Summary
Oversee the daily management and strategic growth of multiple social media accounts across various platforms for the Sandia Resort and Casino and the Pueblo of Sandia. The ideal candidate is a collaborative team player and a strategic thinker with a proven track record of managing and growing social media.
Our philosophy is built on the principles of integrity, fairness, collaboration, communication, and recognition for performance excellence. Meeting all performance standards leads to attracting and retaining a qualified workforce, provides opportunities for qualified team members, and contributes towards the ongoing success of the Pueblo of Sandia today and in the future.
Essential Duties and Responsibilities
  1. Responsible for creating and updating graphic and video content for all digital social media and mobile app projects (e.g., Instagram, TikTok, Facebook, YouTube).
  2. Creating, updating and supervising social media and mobile app postings throughout the digital and social media presence.
  3. Partners with Marketing Manager for the creation of graphics and video content for social media projects such as posting content (text/images/video) from events as they happen or pre/post event messaging, updating mobile apps, digital promotional ads and online multimedia marketing materials.
  4. Manages Sandia Resort & Casino Website and all digital and social media sites. Supports Sandia Pueblo website and social media (on an as needed basis).
  5. Provides digital social media updates and oversees in-room experience in the hotel, spa, and golf venues.
  6. Captures analytics of Social Media initiatives for reporting purposes.
  7. Monitor platform analytics to track growth and engagement. Stay updated on emerging trends, platforms and technologies within social and digital marketing.

Additional Responsibilities
  1. Create content that resonates with the interests of Sandia Pueblo and Resort & Casino audience and unique to the typical interactions of each channel.
  2. Research current trends and audience preferences in order to create relevant content.
  3. Facilitate and engage in online conversations with customers, including responding to queries or questions from customers.
  4. Maintains and updates, as needed, Resort & Casino Mobile Application.
  5. Measure, record and monitor SEO and performance of social media accounts.
  6. Stay abreast of all the social media updates, modifications and emerging social media sites and trends.
  7. Counsel co-workers on how to make use of social media with the highest success rate.
  8. Develop and implement an optimal posting schedule, taking into consideration metrics and customer engagement.
  9. Suggest and research new ways to attract or engage customers, including long- and short-form social media messages, promotions, contests or other methods.
  10. Assists the marketing department managers with coordinating and attending promotions, entertainment, special events, etc. as needed.
  11. Performs additional duties and responsibilities as necessary or assigned.

Key Performance Indicators
This position has Key Performance Indicators (KPI's) identified as a measurement of success. KPI's will be shared with all team members who work in this job title and feedback will be provided regarding the successful completion of the KPI's as part of the performance review process.
Knowledge, Skills, and Abilities
  1. Strong business communications skills
  2. Proven experience in reviewing and developing promotional materials and collateral
  3. Strong track record of understanding market dynamics and responding in a pro-active manner to assure achievement of business objectives
  4. Experience analyzing marketing programs, strategies and initiatives for recommendations on pricing and promotions
  5. Ability to create effective internal and external working relationships
  6. Ability to work a flexible schedule including nights, weekends and holidays
  7. Ability to draft reports and give oral and written presentations
  8. Knowledge of the casino entertainment industry
  9. Experience with advertising and/or direct marketing campaigns
  10. Experience with marketing promotions and/or special events.

Education and Experience
Required:
  1. Bachelor's degree in marketing, Business, Advertising or related field and four (4) years' experience managing social media accounts professionally.
  2. Proven experience collaborating with creative teams
  3. Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut, etc.)
  4. High level of familiarity with various social media spaces and trends
  5. Familiarity with online marketing strategies and how to implement these strategies
  6. Proven experience as a social media creator
  7. Strong copywriting, grammar and visual storytelling ability

Preferred:
  1. 4-8 years' experience in managing business social media presence
  2. Proven Analytical, multitasking and communication skills
  3. Proficiency in keyword research, SEO and Google Analytics
  4. Working knowledge of online marketing channels and strategies
  5. Working knowledge of social media audiences and marketing drivers for demographic/digital segmentation
  6. Aptitude at delivering creative content (image, video and text)

License/Certifications/Registrations
  1. Must be able to obtain and maintain the required Gaming License.
  2. Must possess and maintain a valid, unrestricted New Mexico Driver's License.
  3. Must be able to successfully pass a stringent background investigation.
  4. Will require a pre-employment and random drug screening.

Physical Requirements/Working Conditions
The following selected physical activities are required to perform the essential functions of this position
Physical Requirement
Description
Balancing
Maintaining body equilibrium to prevent falling and walking, standing, or crouching on narrow, slippery, or erratically moving surfaces. This factor is important if the amount of balancing exceeds that needed for ordinary locomotion and maintenance of body equilibrium.
Crouching
Bending the body downward and forward by bending leg and spine.
Feeling
Perceiving attributes of objects, such as size, shape, temperature, or texture by touching with skin, particularly that of fingertips.
Finger Dexterity
Picking, pinching, typing or otherwise working, primarily with fingers rather than with the whole hand as in handling.
Grasping
Applying pressure to an object with the fingers and palm.
Hearing
Perceiving the nature of sounds at normal speaking levels with or without correction. Ability to receive detailed information through oral communication, and to make the discriminations in sound.
Kneeling
Bending legs at knee to come to a rest on knee or knees.
Lifting
Raising objects from a lower to a higher position or moving objects horizontally from position-to-position. This factor is important if it occurs to a considerable degree and requires substantial use of upper extremities and back muscles. (Up to 10 lbs.)
Pulling
Using upper extremities to exert force to draw, haul, or tug objects in a sustained motion. (Up to 10 lbs.)
Pushing
Using upper extremities to press against something with steady force to thrust forward, downward, or outward. (Up to 10 lbs.)
Reaching
Extending hand(s) and arm(s) in any direction.
Seeing
The ability to perceive the nature of objects by the eye.
Walking
Job requirements include, in the performance of duties, walking throughout the work area, on various work surfaces throughout internal or external locations.
Sitting
Particularly for sustained periods of time.
Standing
Particularly for sustained periods of time.
Stooping
Bending body downward and forward by bending spine at the waist. This factor is important if it occurs to a considerable degree and requires full motion of the lower extremities and back muscles.
Talking
Expressing or exchanging ideas by means of the spoken word. Those activities in which they must convey detailed or important spoken instructions to other workers accurately, loudly, or quickly.
List Working Conditions Required:
  1. Work hours subject to change with overtime work required to work various shifts, including weekends and holidays as needed. Must be able to work long hours.
  2. Subject to public exposure including elevated noise levels, smoke, outdoor weather conditions.
  3. Tasks may be performed on uneven, inclined, hard and soft carpeted floors, cement structures and surfaces.
  4. Duties may involve walking, standing for long periods of time, sitting, and crouching.
  5. Specific required movements include the following:• Trunk-bend, twist, rotate, push, pull, and carry.• Arms-reach, push, pull, lift, twist, and rotate.• Legs-lift, push, pull, twist, and rotate.• Hands-grasp, manipulate, bilateral coordination, overall and finger dexterity• Eye and hand coordination