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Social Media Manager Jobs in Racine, WI (NOW HIRING)

Splash Clinical

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Digital Media Buyer

Wauwatosa, WI · On-site

... management, and optimization of digital marketing strategies. The ideal candidate will be responsible for running various clinical trial social & digital media analytics. You will collaborate with ...

Varsity Tutors

Social Networking Tutor

Milwaukee, WI · Remote

$18 - $40/hr

Familiar with social media literacy curricula and common challenges such as privacy management, distinguishing professional from personal content, and understanding platform algorithms. Adapts ...

Varsity Tutors

Digital Media Tutor

Milwaukee, WI · Remote

$18 - $40/hr

... digital workflow management. Guides students through creating graphics for social platforms ... Familiar with digital media curricula and common challenges such as keeping pace with evolving ...

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All JobsSocial Media JobsSocial Media Manager JobsSocial Media Manager Jobs in Racine, WI

Social Media Manager information

See Racine, WI salary details

$23K

$60.8K

$102.7K

How much do social media manager jobs pay per year?

As of Aug 6, 2026, the average yearly pay for social media manager in Racine, WI is $60,804.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,500.00 and $71,700.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Social Media Manager?

To thrive as a Social Media Manager, you need expertise in digital marketing, content creation, brand strategy, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with social media platforms, scheduling tools like Hootsuite or Buffer, and analytics systems such as Google Analytics or native platform insights is crucial. Creativity, adaptability, strong written communication, and the ability to engage audiences are standout soft skills in this role. These skills are vital for building brand presence, fostering community engagement, and driving measurable business results through social platforms.

How does a Social Media Manager typically collaborate with other departments within a company?

A Social Media Manager frequently works alongside marketing, public relations, customer service, and product teams to ensure a unified brand message across all platforms. They coordinate campaigns, share feedback from online audiences, and align content strategies with broader business goals. Regular communication and cross-departmental meetings are common, allowing the Social Media Manager to gather insights, address customer concerns, and support product launches or events. This collaborative approach ensures that social media efforts are integrated and impactful.

What does a Social Media Manager do?

A social media manager oversees the creation and posting of content for their clients or employer on social media accounts. In this career, your responsibilities involve working on social media marketing campaigns and developing promotions for a product, brand, or service. You may create strategies to encourage user interactions on social media platforms and develop methods for measuring the success of social media efforts based on user data. As a manager, your duties may also include managing other social media department staff.

What does a Social Media Manager do?

A Social Media Manager is responsible for creating, curating, and managing content across an organization's social media platforms. They develop strategies to increase brand awareness, engage with followers, and drive traffic to the company's website or other online presences. In addition, they monitor social media trends, analyze performance metrics, and adjust campaigns to optimize results. Social Media Managers often collaborate with marketing, PR, and creative teams to ensure consistent brand messaging. Their role is crucial in shaping a brand's online reputation and fostering community engagement.

Do social media managers get paid well?

Social media managers typically earn competitive salaries that vary based on experience, location, and industry. Entry-level roles may start lower, while experienced managers with skills in analytics and content strategy can command higher pay, especially in larger organizations or with specialized certifications.

What is the difference between Social Media Manager vs Content Strategist?

AspectSocial Media ManagerContent Strategist
Primary FocusManaging social media platforms, posting content, engaging audiencesPlanning, developing, and overseeing content strategies across channels
Skills & CertificationsSocial media tools, analytics, communication skillsContent creation, SEO, storytelling, analytics
Work EnvironmentMarketing teams, digital agencies, in-house marketingContent teams, marketing departments, agencies
Industry UsageWidely used in marketing, advertising, PRUsed in marketing, branding, media

While both roles involve content, the Social Media Manager primarily handles social platforms and audience engagement, whereas the Content Strategist focuses on developing comprehensive content plans across multiple channels. Both roles require strong communication and analytical skills, but their day-to-day tasks and focus areas differ.

More about Social Media Manager jobs
What are the most commonly searched types of Social Media jobs in Racine, WI? The most popular types of Social Media jobs in Racine, WI are:
What are popular job titles related to Social Media Manager jobs in Racine, WI? For Social Media Manager jobs in Racine, WI, the most frequently searched job titles are:
What job categories do people searching Social Media Manager jobs in Racine, WI look for? The top searched job categories for Social Media Manager jobs in Racine, WI are:
What cities near Racine, WI are hiring for Social Media Manager jobs? Cities near Racine, WI with the most Social Media Manager job openings:
Social Media Manager jobs near you
Infographic showing various Social Media Manager job openings in Racine, WI as of July 2026, with employment types broken down into 89% Full Time, and 11% Part Time. Highlights an 77% In-person, 8% Hybrid, and 15% Remote job distribution, with an average salary of $60,804 per year, or $29.2 per hour.

Digital Marketing Specialist

Heritage Senior Living

West Allis, WI • Remote

Other

Re-posted 14 hours ago

Heritage Senior Living (Wisconsin) rating

5.7

Company rating: 5.7 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

Job description

Digital Marketing Specialist

Heritage Senior Living | West Allis, WI

Position Overview

The Digital Marketing Specialist is responsible for planning, executing, and optimizing digital marketing initiatives to support brand visibility and business growth. This role oversees online advertising, social media management, and graphic design efforts for two entities, ensuring consistent messaging and strong visual identity across all platforms. The ideal candidate is both data-driven and creative, capable of analyzing performance metrics while producing engaging content that drives results.

Key Responsibilities

  • Develop, execute, and optimize digital advertising campaigns (e.g., paid search, display, and social media ads)
  • Monitor campaign performance, analyze key metrics, and adjust strategies to maximize ROI
  • Manage and grow social media accounts, including content planning, posting, and audience interaction
  • Create visually engaging graphics and marketing materials aligned with brand standards
  • Maintain and execute content calendars across platforms for both entities
  • Collaborate with internal stakeholders to ensure cohesive messaging and campaign alignment
  • Stay current with digital marketing trends, tools, and best practices

Qualifications

  • Bachelor’s degree in Marketing, Communications, Graphic Design, or related field (or equivalent experience)
  • 2+ years of experience in digital marketing, social media management, or a similar role
  • Hands-on experience with advertising platforms (e.g., Google Ads, Meta Ads Manager)
  • Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva)
  • Strong analytical skills with experience interpreting marketing data and insights
  • Excellent organizational and multitasking abilities

Preferred Skills

  • Experience managing marketing efforts for multiple brands or entities
  • Familiarity with SEO, SEM, and email marketing platforms
  • Basic video editing or motion graphics skills
  • Experience with analytics tools (e.g., Google Analytics)

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