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Social Media Director Jobs in Reston, VA (NOW HIRING)

RPMGlobal

Director of Social Media

Arlington, VA · On-site

$105 - $115/hr

Director of Social Media Conservation International protects nature for the benefit of humanity. Through science, policy, fieldwork, and finance, we spotlight and secure the most important places in ...

Sightline Media Group

Social Media Manager

Washington, DC · On-site

$80K - $100K/yr

Manage and grow all official social media accounts across major platforms, including X, LinkedIn, Facebook, Instagram, YouTube, TikTok, and emerging channels. Develop and maintain a robust content ...

Sightline Media Group

Social Media Manager

Washington, DC · On-site

$80K - $100K/yr

Key Responsibilities Strategy & Management • Develop, implement, and maintain a comprehensive, cohesive social media strategy aligned with both Sightline Media Group's and Sunset Publishing ...

Villagio Group

Social Media Manager

Manassas, VA · On-site

$63 - $77/hr

Social Media Manager City of Manassas, VA, US Today Requisition ID: 1145 Salary: $70,000.00 ... Direct and coordinate content shoots, influencer visits, media events, and brand collaborations.

Democracy Forward

Social Media Strategist

Washington, DC · On-site +1

$75K - $90K/yr

The Social Media Strategist will report to the Director of Digital Strategy and work closely with the Public Affairs team and all staff and departments in the organization. Key Responsibilities:

navymutual

Social Media Specialist

Arlington, VA

Position Summary The Social Media Specialist is responsible for planning, implementing, coordinating, and managing the organization's social media platforms and campaigns. This role plays a critical ...

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Social Media Director information

See Reston, VA salary details

$30.7K

$98.3K

$156.6K

How much do social media director jobs pay per year?

As of Sep 5, 2026, the average yearly pay for social media director in Reston, VA is $98,321.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,600.00 and $122,800.00 per year, depending on experience, location, and employer.

What does a social media director do?

A Social Media Director is responsible for overseeing an organization's overall social media strategy and presence across multiple platforms. They lead social media teams, plan campaigns, analyze engagement data, and ensure the brand's voice is consistent and effective online. Their role includes collaborating with marketing, PR, and creative departments to create compelling content that aligns with business goals. Additionally, they monitor trends, manage budgets, and often handle crisis communication on social channels.

What are the key skills and qualifications needed to thrive as a social media director?

To thrive as a Social Media Director, you need expertise in digital marketing strategy, content creation, analytics, and a deep understanding of various social media platforms, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Hootsuite, Sprout Social, Google Analytics, and advertising platforms such as Facebook Ads Manager is essential. Strong leadership, creativity, and excellent communication skills set top candidates apart in this role. These skills and qualities are crucial for driving brand engagement, managing teams, and achieving measurable business growth through social media channels.

How does a social media director typically collaborate with other departments within a company?

A Social Media Director works closely with various departments, such as marketing, public relations, and customer service, to ensure that brand messaging is consistent across all platforms. They often coordinate with creative teams to develop engaging content and partner with analytics teams to measure campaign performance. Regular cross-departmental meetings and collaborative planning sessions are common to align on business objectives, product launches, and promotional events. This collaborative approach helps maximize the impact of social media strategies and ensures that organizational goals are met.

What is the difference between Social Media Director vs Social Media Manager?

AspectSocial Media DirectorSocial Media Manager
ResponsibilitiesOversees overall social media strategy, brand positioning, and team leadershipExecutes daily content creation, posting, and engagement activities
Required SkillsStrategic planning, leadership, analytics, and cross-department coordinationContent creation, community management, analytics, and platform-specific skills
Work EnvironmentSenior-level, often in marketing or communications departmentsOperational role, often reporting to the director or marketing manager
Common UsageUsed in larger organizations with dedicated teamsFound in small to medium businesses and agencies

The main difference between a Social Media Director and a Social Media Manager lies in scope and seniority. The director focuses on strategic planning and leadership, while the manager handles daily content execution. Both roles require strong social media skills, but the director's role is more about guiding overall brand presence.

More about Social Media Director jobs

What are the most commonly searched types of Social Media jobs in Reston, VA?

The most popular types of Social Media jobs in Reston, VA are:

What job categories do people searching Social Media Director jobs in Reston, VA look for?

The top searched job categories for Social Media Director jobs in Reston, VA are:

What cities near Reston, VA are hiring for Social Media Director jobs?

Cities near Reston, VA with the most Social Media Director job openings:

Social Media Director jobs near you
Infographic showing various Social Media Director job openings in Reston, VA as of August 2026, with employment types broken down into 64% Full Time, 26% Part Time, and 10% Contract. Highlights an 87% In-person, and 13% Remote job distribution, with an average salary of $98,321 per year, or $47.3 per hour.

Social Media Leasing & Marketing Associate - Landmark

LV Collective

College Park, MD • On-site

Part-time

Re-posted 15 days ago

Job description

Are you a socially savvy college student who's always up on the latest social trends and loves creating content? Are you a natural connector who enjoys engaging with people and making them feel welcome? Are you involved on campus and well-connected within student life, organizations, or social circles-someone who knows how to influence groups and engage their peers? 

If so, Landmark may be the perfect fit for you! We're looking for a Social Media + Leasing Associate to work on our leasing team and manage and grow our Instagram and TikTok accounts!

Job Responsibilities

Social Media 

  • Manage and monitor Landmark's social media channels (Instagram and TikTok) while following the company's Social Media Strategy and Policies
  • Develop and execute monthly social content calendars for social media accounts that tell the brand story and create brand relevance
  • Publish unique, audience-specific content on social media channels to drive brand awareness and engagement
  • Engage with followers on Instagram via comments, likes and shares
  • Work with our corporate video team to conceptualize and produce videos for social media and other digital platforms
  • Maintain a consistent brand presence through appropriate brand colors, guidelines and layouts for visuals
  • Manage weekly Instagram giveaway campaign, including ideation, content creation, winner selection, gift acquisition and delivery. 
  • Assist Social Media Director with planning and coordinating lifestyle photoshoots

Leasing & Resident Experience

  • Be a brand ambassador-greet prospective residents with energy and enthusiasm, providing tours that showcase everything Landmark has to offer.
  • Assist with lease applications and ensure a seamless, efficient process for future residents.
  • Utilize CRM to track leads, manage prospect interactions, and ensure a seamless leasing experience from initial inquiry to signed lease.
  • Deliver exceptional customer service to both current and prospective residents-be the go-to person for their needs.
  • Assist with front desk operations, handling inquiries, answering calls, and responding to emails professionally and promptly.
Requirements
  • Current college student in pursuit of a Bachelor's degree, preferably in Marketing, Communications, Advertising, PR, Journalism or related fields of study
  • Experience managing a brand or influencer Instagram presence
  • Passion for social media and content creation, ideally displayed through a strong personal social presence 
  • Strong grasp of major social media platforms including Instagram and TikTok.
  • Comfortable in front of the camera, for Instagram stories, reels and TikTok 
Skills & Experience You Will Gain from This Position
  • Social Strategy
  • Content Calendar Creation
  • Social Content Creation
  • Copywriting
  • Video Editing
  • Brand Management
  • Social Analytics
  • Photoshoot Experience
  • Customer Service
  • Leasing and sales

Apply