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Social Media Assistant Jobs in Rio Rancho, NM (NOW HIRING)

University of New Mexico

Magazine Assistant

Albuquerque, NM · On-site

$38K - $49K/yr

In this position, you will help with theproduction of the magazine, social media posts, submission review, and eventplanning. The position is designed as a mentorship, so extensive experience is ...

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How much do social media assistant jobs pay per hour?

As of Sep 14, 2026, the average hourly pay for social media assistant in Rio Rancho, NM is $22.23, according to ZipRecruiter salary data. Most workers in this role earn between $17.16 and $26.92 per hour, depending on experience, location, and employer.

What is a social media assistant?

Social media assistants are professionals who support the management of an organization’s or individual’s social media presence. Their duties often include creating and scheduling posts, monitoring engagement, responding to comments and messages, and analyzing metrics to optimize future content. They help ensure that social media accounts remain active, relevant, and aligned with branding and marketing goals. Social media assistants work closely with marketing teams to implement campaigns and may use various tools to streamline their workflow.

What does a social media assistant do?

A social media assistant is a media marketing professional who helps oversee a company’s or client’s social media presence. In this job, you may work for a company or in a marketing firm that serves many clients. As a social media assistant, your responsibilities include researching competitive brands or markets, developing and executing social media campaigns that drive business, and create an online voice or image for the client that is desirable and reaches the company’s targeted demographic.

What are the key skills and qualifications needed to thrive as a social media assistant, and why are they important?

To thrive as a Social Media Assistant, you need a good grasp of content creation, copywriting, social media strategy, and typically a relevant degree or experience in marketing or communications. Familiarity with platforms like Instagram, Facebook, Twitter, scheduling tools (such as Hootsuite or Buffer), and basic analytics is essential. Strong organizational skills, creativity, and effective communication set standout candidates apart in this role. These skills ensure engaging brand presence, consistent content delivery, and valuable audience engagement across multiple channels.

How does a social media assistant typically collaborate with other team members or departments?

A Social Media Assistant often works closely with content creators, graphic designers, marketing managers, and sometimes customer service teams. Collaboration is key, as you may need to coordinate to schedule posts, ensure brand consistency, and respond to online inquiries. Regular meetings or check-ins are common to align on campaign strategies and upcoming promotions. This cross-functional interaction helps the Social Media Assistant stay informed and effectively contribute to the overall marketing goals.

What is the difference between Social Media Assistant vs Content Coordinator?

AspectSocial Media AssistantContent Coordinator
Primary FocusManaging social media platforms, scheduling posts, engaging with followersPlanning, creating, and overseeing content across multiple channels
Required SkillsSocial media tools, communication, basic graphic designContent creation, editing, strategic planning
Work EnvironmentDigital marketing teams, social media agenciesMarketing departments, media agencies
Common CertificationsSocial media marketing certifications, digital marketing coursesContent marketing certifications, writing and editing courses

While both roles involve content creation and digital communication, a Social Media Assistant primarily manages social media accounts and engagement, whereas a Content Coordinator oversees broader content strategies and production across various platforms. The roles often overlap but differ in scope and focus.

More about Social Media Assistant jobs

What are the most commonly searched types of Social Media jobs in Rio Rancho, NM?

The most popular types of Social Media jobs in Rio Rancho, NM are:

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For Social Media Assistant jobs in Rio Rancho, NM, the most frequently searched job titles are:

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What cities near Rio Rancho, NM are hiring for Social Media Assistant jobs?

Cities near Rio Rancho, NM with the most Social Media Assistant job openings:

Social Media Assistant jobs near you
Infographic showing various Social Media Assistant job openings in Rio Rancho, NM as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 21% Part Time, 1% Temporary, and 4% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $46,236 per year, or $22.2 per hour.

Project Marketing Assistant-LoboRespect

Albuquerque, NM • On-site

University of New Mexico
See more jobs at University of New Mexicoexternal

$38K - $49K/yr

Full-time

Posted 13 days ago

University Of New Mexico rating

8.0

Company rating: 8.0 out of 10

Based on 58 frontline employees who took The Breakroom Quiz

Job description

Student Intermediate Level
Requisition ID
req37778
Working Title
Project Marketing Assistant-LoboRespect
Pay
14.50 Hourly
Campus
Main - Albuquerque, NM
Department
Dean of Students (670A)
Employment Type
Student Employment
Student Type
Status
Non-Exempt
Background Check Required
No
For Best Consideration Date
9/15/2026
Position Summary
**We are accepting applications for this position from all students regardless of work study award, however, work study is preferred**
Marketing is a crucial tool for running a successful high-profile department with diverse programming and goals. The Marketing Assistant/Reception position creates a cohesive brand image for the LoboRESPECT Advocacy Center (LRAC) at UNM through marketing and graphic design expertise. This position is a core part of our campus presence providing marketing support for everyday LRAC services, prevention programming including Domestic Violence and Sexual Assault Awareness Months, and the Lobo Food Pantry. On an average day, the Marketing Assistant contributes to our departmental photo library, films short-form video content, develops print material for events, manages the LRAC social media accounts, and generally uses their creativity to promote the LRAC to the UNM community. Ideally, this position goes beyond text-based graphics created in Canva and employs photography-based media and social media videography to tell the story of the Advocacy Center.
The Marketing Assistant/Reception position will work closely with LRAC staff on assignments relating to mandatory student sexual assault prevention training and the Lobo Food Pantry. In addition, the successful candidate will assist the LRAC team in performing intake for matters involving University withdrawal, faculty communication, navigation of university support services, and general advocacy. Therefore, this position includes general administrative duties with an emphasis on marketing.
Duties Include:
  • Develop and facilitate marketing and social media promotional materials for LRAC services that enhance our cohesive brand and further our outreach efforts to UNM students and the community.
  • Plan and implement prevention education programming, including Domestic Violence Awareness Month (DVAM) and Sexual Assault Awareness Month (SAAM).
  • Post event flyers and maintain information on public displays.
  • Facilitate student intake and assist with administrative duties at the LoboRESPECT Advocacy Center front desk, including greeting walk-ins and scheduled students, answering phone calls, taking messages, and maintaining a knowledge of staff calendars.
  • Assist in tabling UNM campus events by providing information on LRAC services and answering student questions.
  • Other duties as assigned.

This position collaborates with staff across both the LoboRESPECT Advocacy Center and the Dean of Students Office and will be expected to collaborate on projects and assignments as needed.
Minimum Qualifications:
  • Strong written, verbal, and interpersonal communication skills, as evidenced by application and interview
  • Strong time-management skills
  • Video creation and editing skills suitable for social media
  • Photography skills, including use of professional camera equipment, smartphone photography, and simple-moderate editing abilities
  • Experience managing social media accounts and/or a creative eye and aptitude for creating high-quality graphic content
  • Ability to work with students, faculty, and administration to enhance communication, collaboration, and services for students
  • Experience with basic data entry and data management via Excel or similar software
  • The ability to understand sensitive or confidential concerns of students accessing LoboRESPECT services and maintain professional decorum both in and out of the office

Minimum Qualifications
Equivalencies not found for this position
Preferred Qualifications
Preferred Qualifications:
• Skilled in digesting complex and/or large amounts of information and making it simple to understand.
• The ability to accurately assess project requirements and anticipate and report issues impacting project completion.
• Experience in working with College Student programs, an understanding of UNM Departments and their functions and services, and where best to refer students who do not fit LRAC services.
• Experience and/or interest in one of more of the following areas:
o Student Success and Retention
o Counseling and Advocacy
o Prevention and Public Health
o Marketing and Strategic Communication
o Programmatic Curricular Assessment Concepts
o Data Assessment and Implementation for Improvement of Services
Application Instructions
Only applications submitted through the official UNMJobs site will be accepted. If you are viewing this job advertisement on a 3rd party site, please visit UNMJobs to submit an application.
Please include a current resume and STRONGLY recommended cover letter with your application. Applications lacking a, resume, or cover letter may not be considered.
The University of New Mexico is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity Employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or any other protected class.

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