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Social Media Assistant Jobs in Rio Rancho, NM (NOW HIRING)

Epic4 Specialty Partners

Marketing Coordinator

Albuquerque, NM · On-site

$38K - $52K/yr

Create and post engaging content on social media platforms (Instagram, Facebook, TikTok) * Assist with planning and executing marketing initiatives and office events * Coordinate and schedule lunches ...

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Social Media Assistant information

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How much do social media assistant jobs pay per hour?

As of Aug 8, 2026, the average hourly pay for social media assistant in Rio Rancho, NM is $22.23, according to ZipRecruiter salary data. Most workers in this role earn between $17.16 and $26.92 per hour, depending on experience, location, and employer.

What is a social media assistant?

Social media assistants are professionals who support the management of an organization’s or individual’s social media presence. Their duties often include creating and scheduling posts, monitoring engagement, responding to comments and messages, and analyzing metrics to optimize future content. They help ensure that social media accounts remain active, relevant, and aligned with branding and marketing goals. Social media assistants work closely with marketing teams to implement campaigns and may use various tools to streamline their workflow.

How does a social media assistant typically collaborate with other team members or departments?

A Social Media Assistant often works closely with content creators, graphic designers, marketing managers, and sometimes customer service teams. Collaboration is key, as you may need to coordinate to schedule posts, ensure brand consistency, and respond to online inquiries. Regular meetings or check-ins are common to align on campaign strategies and upcoming promotions. This cross-functional interaction helps the Social Media Assistant stay informed and effectively contribute to the overall marketing goals.

What is the difference between Social Media Assistant vs Content Coordinator?

AspectSocial Media AssistantContent Coordinator
Primary FocusManaging social media platforms, scheduling posts, engaging with followersPlanning, creating, and overseeing content across multiple channels
Required SkillsSocial media tools, communication, basic graphic designContent creation, editing, strategic planning
Work EnvironmentDigital marketing teams, social media agenciesMarketing departments, media agencies
Common CertificationsSocial media marketing certifications, digital marketing coursesContent marketing certifications, writing and editing courses

While both roles involve content creation and digital communication, a Social Media Assistant primarily manages social media accounts and engagement, whereas a Content Coordinator oversees broader content strategies and production across various platforms. The roles often overlap but differ in scope and focus.

What does a social media assistant do?

A social media assistant is a media marketing professional who helps oversee a company’s or client’s social media presence. In this job, you may work for a company or in a marketing firm that serves many clients. As a social media assistant, your responsibilities include researching competitive brands or markets, developing and executing social media campaigns that drive business, and create an online voice or image for the client that is desirable and reaches the company’s targeted demographic.

Can a social media assistant work remotely?

Yes, many social media assistant roles can be performed remotely, especially those focused on content creation, scheduling, and engagement that rely on digital tools like social media platforms and management software. Employers often offer remote options to accommodate flexible schedules and diverse locations, though some positions may require occasional in-person meetings or on-site work depending on the company.

What are the key skills and qualifications needed to thrive as a social media assistant, and why are they important?

To thrive as a Social Media Assistant, you need a good grasp of content creation, copywriting, social media strategy, and typically a relevant degree or experience in marketing or communications. Familiarity with platforms like Instagram, Facebook, Twitter, scheduling tools (such as Hootsuite or Buffer), and basic analytics is essential. Strong organizational skills, creativity, and effective communication set standout candidates apart in this role. These skills ensure engaging brand presence, consistent content delivery, and valuable audience engagement across multiple channels.

How much do social media assistants earn?

Social media assistants typically earn between $15 and $25 per hour, depending on experience, location, and the complexity of tasks. Entry-level roles may start at the lower end, while experienced assistants with skills in analytics and content creation can earn higher wages.
More about Social Media Assistant jobs
What are the most commonly searched types of Social Media jobs in Rio Rancho, NM? The most popular types of Social Media jobs in Rio Rancho, NM are:
What cities near Rio Rancho, NM are hiring for Social Media Assistant jobs? Cities near Rio Rancho, NM with the most Social Media Assistant job openings:
Social Media Assistant jobs near you
Infographic showing various Social Media Assistant job openings in Rio Rancho, NM as of July 2026, with employment types broken down into 1% As Needed, 74% Full Time, 22% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $46,236 per year, or $22.2 per hour.

Communication & Marketing Assistant

University of New Mexico

Albuquerque, NM

$38K - $49K/yr

Full-time

Posted 26 days ago

University Of New Mexico rating

8.4

Company rating: 8.4 out of 10

Based on 55 frontline employees who took The Breakroom Quiz

95th of 616 rated colleges and universities

Job description

**We are accepting applications for this position from all students regardless of work study award, however, work study is preferred**

The Dean of Students Office (DOS) is hiring a creative and strategic Communication & Marketing Assistant to join our team in Fall 2026. As a Communication & Marketing Assistant, you will help connect students and other members of the UNM community with DOS resources, support services, and opportunities through strategic communication, content creation, and digital marketing initiatives. This position goes beyond creating social media posts and graphics. The successful candidate will collaborate with professional staff to communicate information about the Dean of Students Office through various media and platforms, including social media, websites, printed materials, and public engagement. As the Communication & Marketing Assistant, your goal will be to communicate information and content about the Dean of Students Office in the most effective way.

The Communication & Marketing Assistant directly supports the Student Well-Being Team, the Office of Student Rights & Responsibilities, the Office of Parents & Families, and the Parent & Family Association. This position secondarily supports promotion of the Nusenda Center for Financial Capability and LoboRESPECT Advocacy Center by reposting social media content, engaging with their services/events, and re-packaging their content for communication on Dean of Students Office-specific channels. While every day is likely to vary, your duties will include (but are not limited to) coordination of the Dean of Students social media accounts and communication and marketing work as detailed below:

  • Developing student-facing communications for Dean of Students websites, social media accounts, and print.
  • Supporting the development and implementation of a communications strategy that fits content with the appropriate platforms.
  • Creating and curating cohesive, brand-aligned social media content using Adobe software, Canva, etc.
  • Writing and editing original, quality copy for print marketing materials, newsletters, websites, etc.
  • Filming and editing videos for social media content.
  • Producing original photographic elements featuring campus life, events, and locations
  • Assisting professional staff with website updates and design
  • Attending department and University events to generate content and communicate the role of the Dean of Students Office to the UNM community.
  • Keeping up-to-date metrics and producing periodic reports featuring this data.
  • Other relevant projects/tasks as assigned

The Communication & Marketing Assistant will collaborate with staff from all units to plan, produce, and distribute content. Work will be completed under the direction of a supervisor, who will field incoming tasks, manage project progress, and provide support where needed. However, there is opportunity within this position for self-initiated work, creative expression, and skill improvement for candidates who make the most of the role.

Work may be completed outside of regular business hours with hybrid remote work, subject to performance and schedule considerations. Most of your working hours must be completed in person between 8 AM and 5 PM, Monday-Friday. Projects may be given with short notice, so time management and communication with your supervisor and colleagues are key.

The successful candidate can expect to work approximately 15-20 hours per week starting at the beginning of Fall 2026. Applicants must be able to work during Fall 2026. Applicants can continue working in the Dean of Students Office in subsequent semesters, depending on availability and performance.

The Communication & Marketing Assistant will occasionally assist with front desk coverage, including answering phone calls, greeting visitors, and taking messages for front office staff.

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