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Sfmc Jobs in Florida (NOW HIRING)

We are seeking an experienced Marketing Automation Manager with strong expertise in Salesforce Marketing Cloud (SFMC), marketing automation, CRM data, and customer lifecycle programs. The ideal ...

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Sfmc information

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$46

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How much do sfmc jobs pay per hour?

As of Aug 16, 2026, the average hourly pay for sfmc in Florida is $46.41, according to ZipRecruiter salary data. Most workers in this role earn between $39.86 and $52.84 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the SFMC position, and why are they important?

To thrive as an SFMC (Salesforce Marketing Cloud) specialist, you need strong expertise in email marketing, data-driven campaign management, and a solid understanding of digital marketing principles, often supported by a degree in marketing, IT, or a related field. Experience with Salesforce Marketing Cloud platforms such as Email Studio, Journey Builder, and scripting languages like AMPscript is highly valuable, and Salesforce certifications are frequently preferred. Exceptional problem-solving abilities, communication, and project management skills help professionals collaborate across departments and translate marketing goals into technical solutions. These competencies ensure the effective design, execution, and optimization of sophisticated marketing campaigns that drive business results.

What types of projects or campaigns do SFMC specialists typically work on within a marketing team?

SFMC specialists are often responsible for developing and executing a wide range of digital marketing campaigns, including targeted email blasts, automated customer journeys, and personalized messaging based on customer data. They collaborate closely with marketing strategists, designers, and data analysts to align campaign objectives and ensure seamless audience segmentation and tracking. Typical projects might include loyalty programs, onboarding sequences, product launches, and re-engagement campaigns. Working in this role offers the opportunity to contribute directly to measurable business outcomes while staying at the forefront of marketing technology.

What is an SFMC?

An SFMC (Salesforce Marketing Cloud) job typically involves managing and optimizing digital marketing campaigns using Salesforce Marketing Cloud. Professionals in this role work with email marketing, customer journey automation, data segmentation, and analytics to improve marketing effectiveness. They may also handle integrations with other Salesforce products, automation scripts, and personalization strategies. Roles can range from campaign execution to technical development, depending on the organization's needs.

Infographic showing various Sfmc job openings in Florida as of August 2026, with employment types broken down into 73% Full Time, 11% Part Time, 1% Temporary, and 15% Contract. Highlights an 75% Physical, 6% Hybrid, and 19% Remote job distribution, with an average salary of $96,536 per year, or $46.4 per hour.

Marketing Automation Manager

Techvilla Solutions

Pinecrest, FL • On-site

Full-time

Posted 2 days ago

New


Job description

We are seeking an experienced Marketing Automation Manager with strong expertise in Salesforce Marketing Cloud (SFMC), marketing automation, CRM data, and customer lifecycle programs. The ideal candidate will have hands-on experience with Journey Builder, Automation Studio, Content Builder, Data Extensions, AMPscript, SQL, and Databricks, along with strong cross-functional collaboration and process management skills.

Required Technical Skills

* Strong hands-on experience with Salesforce Marketing Cloud (SFMC).
* Expertise in Journey Builder, Automation Studio, Content Builder, and Data Extensions.
* Advanced AMPscript experience, including troubleshooting, personalization, and dynamic content development.
* Experience working with Databricks and enterprise data environments.
* Strong knowledge of SQL and data analysis for audience segmentation, campaign execution, and reporting.
* Experience with CRM data management, data segmentation, and customer data workflows.
* Strong understanding of marketing automation platforms, campaign execution, and lifecycle marketing.

Roles & Responsibilities

* Design, build, execute, and optimize marketing automation campaigns and customer journeys using Salesforce Marketing Cloud.
* Develop and manage Journey Builder journeys, Automation Studio workflows, Content Builder assets, and Data Extensions.
* Create and troubleshoot advanced AMPscript for personalization, dynamic content, and complex marketing use cases.
* Develop audience segments and data workflows using SQL and CRM data.
* Integrate and leverage data from Databricks to support marketing automation and customer engagement programs.
* Implement lifecycle marketing programs across customer acquisition, engagement, retention, and re-engagement.
* Ensure campaign data, segmentation, personalization, and automation processes are accurate and reliable.
* Partner with marketing, CRM, data, analytics, and technology teams to deliver integrated automation solutions.
* Establish and maintain quality assurance, testing, documentation, and campaign governance processes.
* Troubleshoot automation, data, personalization, and journey execution issues.
* Monitor campaign performance and identify opportunities to improve customer engagement and operational efficiency.
* Document automation workflows, processes, configurations, and best practices.
* Support Salesforce Marketing Cloud administration and platform enhancements as required.

Preferred Skills

* Marketing automation strategy and execution.
* Strong experience with lifecycle marketing programs.
* Salesforce Marketing Cloud administration and configuration.
* CRM data management and customer segmentation.
* Advanced SQL and data analysis.
* Experience with data platforms such as Databricks.
* Strong cross-functional collaboration and stakeholder management.
* Experience establishing process documentation, QA, testing, and governance.
* Strong analytical, problem-solving, and communication skills