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Senior Director Creative Strategy Jobs (NOW HIRING)

Senior Director, Strategy Location: New York City (Hybrid / Near NYC Office) ABOUT US We drive ... Working alongside designers, researchers, and creative directors, this leader will set the ...

We need a Director of Creative Strategy who can engineer the "why" behind every video we shoot. Why This Role Matters Data tells us what happened. You tell us why-and then you tell us what to shoot ...

As a Strategic Creative Director, you will own the intersection of brand strategy, conceptual development, and cross-functional leadership. You'll guide creative teams, influence business decisions ...

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Senior Director Creative Strategy information

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$102K

$139.1K

$243K

How much do senior director creative strategy jobs pay per year?

As of Jun 30, 2026, the average yearly pay for senior director creative strategy in the United States is $139,100.00, according to ZipRecruiter salary data. Most workers in this role earn between $117,500.00 and $145,000.00 per year, depending on experience, location, and employer.

What is the difference between Senior Director Creative Strategy vs Creative Director?

AspectSenior Director Creative StrategyCreative Director
Primary FocusDeveloping overarching creative strategies and aligning brand visionLeading the creative team to produce visual and conceptual content
ResponsibilitiesStrategic planning, market research, cross-department collaborationConcept development, design oversight, project execution
CredentialsBachelor's or master's in marketing, advertising, or related fields; experience in strategic rolesBachelor's in design, advertising, or related fields; strong portfolio
Work EnvironmentCorporate offices, agency settings, client-facing rolesDesign studios, advertising agencies, in-house creative teams

The Senior Director Creative Strategy focuses on high-level strategic planning and brand positioning, while the Creative Director emphasizes leading the creative team to produce visual content. Both roles require strong industry experience, but their core responsibilities differ in scope and focus.

What are some common challenges faced by a Senior Director of Creative Strategy when leading cross-functional teams?

A Senior Director of Creative Strategy often navigates challenges such as aligning diverse teams with different priorities, managing tight deadlines across multiple projects, and ensuring the creative vision remains consistent with business objectives. Balancing stakeholder expectations while fostering innovation can be demanding, particularly when coordinating between marketing, product, and executive teams. Effective communication, adaptability, and leadership are essential for overcoming these obstacles and driving successful creative campaigns.

What are Senior Director Creative Strategy roles?

A Senior Director of Creative Strategy is a senior-level executive responsible for leading a company’s creative vision and strategy. They oversee the development and execution of creative campaigns, guide teams of designers, writers, and strategists, and ensure that all creative work aligns with the brand’s goals and objectives. This role requires a mix of leadership, strategic thinking, and deep understanding of marketing and design trends. Senior Directors of Creative Strategy often collaborate closely with marketing, product, and executive teams.

What are the key skills and qualifications needed to thrive as a Senior Director Creative Strategy, and why are they important?

To thrive as a Senior Director Creative Strategy, you need extensive experience in creative leadership, strategic planning, and brand development, often supported by a degree in marketing, communications, or a related field. Expertise with creative software (such as Adobe Creative Suite), project management platforms, and data analytics tools is typically required. Exceptional communication, visionary thinking, and team leadership are critical soft skills for inspiring teams and driving innovative campaigns. These skills ensure the effective translation of business goals into compelling creative strategies that deliver measurable results.
More about Senior Director Creative Strategy jobs
What cities are hiring for Senior Director Creative Strategy jobs? Cities with the most Senior Director Creative Strategy job openings:
What states have the most Senior Director Creative Strategy jobs? States with the most job openings for Senior Director Creative Strategy jobs include:
Infographic showing various Senior Director Creative Strategy job openings in the United States as of June 2026, with employment types broken down into 77% Full Time, 18% Part Time, 1% Temporary, and 4% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $139,100 per year, or $66.9 per hour.
Senior Director, Creative Director (Direct-to-Consumer)

Senior Director, Creative Director (Direct-to-Consumer)

Hasbro

Boston, MA • On-site

$184K - $315K/yr

Full-time

Medical, Life

Posted 10 days ago


Key responsibilities

  • Define, champion, and deliver the creative vision for direct-to-consumer businesses on a shared ecommerce platform.

  • Establish distinct storefront identities for each property and translate marketing direction into commerce-driven storytelling.

  • Collaborate with Marketing, Product, Design, Engineering, and senior leadership to shape fan engagement and ecommerce experiences.


Hasbro rating

8.0

Company rating: 8.0 out of 10

Based on 7 frontline employees who took The Breakroom Quiz


Job description

We take play seriously. We're looking for curious adventurers ready to find their party, fueled by imagination and drive to build what's never been built before. At Hasbro and Wizards of the Coast, you'll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.
At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We're looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.
We believe a digital storefront can be as immersive and powerful as the brands behind it.
At Hasbro and Wizards of the Coast, we're building fan experiences that don't just sell - they inspire. We're looking for a Sr. Director, Creative Director who can define, champion, and deliver the creative vision for our DTC businesses on a shared ecommerce platform, bringing some of the world's most beloved IP to life in commerce.
Our team starts with a deep understanding of the fan and the customer - using insights, behavioral data, and performance signals to shape storefront experiences designed to convert. This role defines how our properties come to life across homepage storytelling, merchandising strategy, launch moments, and fan engagement across multiple DTC businesses and IP portfolios.
This is a hybrid role requiring three days per week in our Boston, MA office.
What You'll Do
Great commerce starts with knowing the customer. In this role, our team sets the creative vision across multiple DTC businesses, establishes a distinct storefront identity for each property, and translates marketing direction into storytelling that converts. The frameworks that keep every launch and product story clear, purposeful, and on-brand - that's what this role owns. We value leaders who move fluidly between strategy and execution, guiding teams across merchandising, content, and design while making sure every decision maps back to platform and business goals.
We test, learn, and improve - continuously. Our team connects creative direction to measurable outcomes and uses data and customer insights to refine the fan experience over time. We do our best work together, and this role collaborates closely with Marketing, Product, Design, Engineering, and senior leadership to bring fans closer to the stories they love!
Basic Qualifications
  • 12 or more years of creative leadership in DTC, ecommerce, digital media, entertainment, or consumer brands
  • Ownership of end-to-end digital storefront creative strategy, including translating marketing direction into commerce-driven experiences
  • Understanding of mobile-first and responsive digital environments
  • Analytical mindset with the ability to translate data, customer insights, and performance outcomes into creative strategy
  • Experience implementing test-and-learn operating models in ecommerce environments
  • Executive presence with the ability to influence senior stakeholders
  • Experience leading multidisciplinary teams
Preferred Qualifications
  • Experience building storefront identities within franchise-driven or IP-led ecosystems on a shared commerce platform
  • Comfort operating in lean, high-accountability team structures
  • Familiarity with enterprise ecommerce platforms such as Salesforce Commerce Cloud
  • Experience partnering closely with Marketing organizations at scale

We are an Equal Opportunity / Affirmative Action Employer
Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation, please contact your recruiter or coordinator.
The pay transparency range for this role is listed below. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package.
Pay Range
$184,300-$315,000 USD
Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:
  • Health & Wellness
  • Time Off to Recharge
  • Financial Well-being
  • Life & Family Support
  • Volunteer and Community Initiatives
  • Learning & Development
  • Exclusive Perks

Please review our Applicant Privacy Notice to learn how we collect, use, and protect your personal information in connection with the application process.