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Search Manager Jobs in Florida (NOW HIRING)

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Search Manager information

See Florida salary details

$42.6K

$61.9K

$90K

How much do search manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for search manager in Florida is $61,910.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,700.00 and $74,400.00 per year, depending on experience, location, and employer.

What is a search manager?

Search Managers are professionals responsible for overseeing and optimizing a company's search engine marketing (SEM) and sometimes search engine optimization (SEO) strategies. They manage campaigns on platforms like Google Ads and Bing Ads, analyze performance data, and adjust tactics to improve visibility, traffic, and conversions. Their role often involves keyword research, budget management, ad copywriting, and collaborating with marketing teams to achieve business goals.

How does a search manager typically collaborate with other departments to optimize campaign performance?

Search Managers frequently work cross-functionally, partnering with content, analytics, and creative teams to ensure campaigns are aligned with overall marketing goals. They often collaborate with data analysts to review performance metrics and identify optimization opportunities, as well as with designers to refine ad creatives. Regular communication with account managers and clients is also common to share insights and adjust strategies based on evolving business objectives. This collaborative approach helps ensure that search campaigns are both effective and integrated with broader digital marketing efforts.

What are the key skills and qualifications needed to thrive as a search manager, and why are they important?

To thrive as a Search Manager, you need expertise in search engine marketing (SEM), pay-per-click (PPC) campaign management, data analysis, and a relevant degree in marketing or business. Familiarity with tools such as Google Ads, Microsoft Advertising, Google Analytics, and SEMrush, along with certifications like Google Ads Certification, is typically required. Strong analytical thinking, communication, and project management skills help drive effective campaigns and foster collaboration across teams. These skills are crucial for optimizing search performance, maximizing ROI, and staying competitive in the rapidly evolving digital marketing landscape.

What is the difference between Search Manager vs SEO Specialist?

AspectSearch ManagerSEO Specialist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in digital marketingBachelor's degree in marketing, communications, or related field; SEO certifications often preferred
Work EnvironmentOversees search marketing strategies, manages teams, collaborates with marketing departmentsFocuses on optimizing website content, keyword research, and link-building strategies
Employer & Industry UsageUsed in digital marketing agencies, e-commerce, and large corporationsCommon in marketing teams, digital agencies, and SEO firms

The Search Manager oversees overall search marketing strategies, including paid and organic search, managing teams and campaigns. The SEO Specialist concentrates on optimizing website content and improving organic search rankings. While both roles require marketing knowledge and familiarity with search engines, the Search Manager has broader responsibilities, including strategy development and team management, whereas the SEO Specialist focuses on technical and content optimization tasks.

What are the most commonly searched types of Search jobs in Florida?

The most popular types of Search jobs in Florida are:

What cities in Florida are hiring for Search Manager jobs?

Cities in Florida with the most Search Manager job openings:

Infographic showing various Search Manager job openings in Florida as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $61,910 per year, or $29.8 per hour.

Search Engine Optimization Program Manager

Fisher Investments Careers

Clearwater, FL โ€ข Hybrid

Full-time

Medical, Dental, Vision, Retirement, PTO

This job post hasย expired today.ย Applications are no longer accepted.


Job description

Fisher Investments is a rapidly-growing organization, and the Global Brand Management team is looking to add an experienced Program Manager to support reputation and brand management worldwide. If you enjoy solving problems creatively and supporting the growth of company brand awareness, this is the job for you.


The Opportunity:

The Search Engine Optimization Program Manager (SEO PM) works in the office to maximize the Companyโ€™s presence in search results across global markets. The SEO PM is responsible for creating and publishing content, optimizing websites, conducting SEO and competitive analysis, and managing projects with third-party vendors.


The Day-to-Day:

  • Manage a program to ensure the elements are completely and efficiently meeting our requirements
  • Manage all phases of various projects from envisioning through deployment
  • Defines program(s) with issues of broad scope, goals and deliverables that support business goals in collaboration with senior management and stakeholders
  • Proactively manages changes in program(s), identifies dependencies and critical path, and devises contingency plans
  • Responsible for establishing and maintaining all timelines and budgets related to the program(s)
  • Based on evaluation, makes recommendations to management regarding solutions to resolve business problems within the managed program(s)
  • Assesses requirements to deliver program(s) components and sub-components, which may include implementation of solutions, staffing of the projects, timelines, etc.
  • Coordinates all departments related to the program which may include IT, and Finance, Third Party Vendors and Business Users
  • May work with and guide department personnel, Business Analysts and Project Managers to evaluate current business processes and requirements
  • Coaches, mentors, and motivates team members and contractors, and influence them to take positive action and accountability for their assigned work
  • Develops best practices and tools for program(s) execution and management

Your Qualifications:

  • Bachelor's degree or equivalent combination of education and experience required
  • 5+ years of experience in digital organic marketing, public relations, or equivalent experience preferred
  • Highly developed qualitative and quantitative analysis skills
  • Able to analyze various situations and develop creative solutions
  • Excellent verbal and written communication skills
  • High level of attention to detail
  • Able to adapt to changes in a fast paced, team environment
  • Able to manage time effectively and prioritize workload across various tasks
  • Proficient in Microsoft Office software
  • Proficient in web technologies such as HTML, CSS, JavaScript
  • Proficient in SEO analysis tools such as ScreamingFrog, AHREFs, SEMRush, Moz, and more.
  • Knowledge of website content and coding guidelines as provided by search engines with significant market share

Why Fisher Investments:

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:

  • 100% paid medical, dental and vision premiums for you and your qualifying dependents
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO, plus 10 paid holidays 
  • Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care
  • This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change.

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER