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Search Engine Optimization Manager Jobs in Washington, IA

Hills Bank

Marketing Intern

Hills, IA · On-site

$14.25 - $19/hr

Support SEO, SEM, and email marketing efforts; assist with social media strategy and content. * Social Media Management: Create and post engaging content across Facebook, LinkedIn, TikTok, and ...

Hills Bank

Marketing Intern

Hills, IA · On-site

$14.25 - $19/hr

Support SEO, SEM, and email marketing efforts; assist with social media strategy and content.Social Media Management: Create and post engaging content across Facebook, LinkedIn, TikTok, and Instagram.

Cornerstone Building Brands

Team Lead

Mount Pleasant, IA · On-site

$23 - $25/hr

Sustain manufacturing methods, such as 5S, PQCDSM, Problem Solving, Visual Management, Line ... Works closely with maintenance personnel to ensure all equipment is running at optimal levels for ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Washington, IA

Search Engine Optimization Manager information

See Washington, IA salary details

$35.6K

$76.8K

$119.8K

How much do search engine optimization manager jobs pay per year?

As of Aug 30, 2026, the average yearly pay for search engine optimization manager in Washington, IA is $76,780.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,300.00 and $86,800.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities near Washington, IA are hiring for Search Engine Optimization Manager jobs?

Cities near Washington, IA with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you

Digital Marketing Manager

Muscatine, IA • On-site

CBI Bank & Trust
Commercial Banking • 51 - 200 employees
Learn more about CBI Bank & Trustexternal

$67K - $85K/yr

Full-time

Posted 8 days ago

Job description

Description

Join Our Team as a Digital Marketing Manager


We're seeking an innovative, data-driven, and highly organized Digital Marketing Manager to help grow our brand presence and drive engagement across digital channels. This role is ideal for someone passionate about digital marketing, content creation, social media management, analytics, and brand stewardship.


The successful candidate will be responsible for planning, executing, and optimizing digital marketing strategies that strengthen our brand, generate business opportunities, and improve client engagement across online, social, digital signage, and streaming platforms.

Depending on the qualifications and experience of the selected candidate, this position may include supervisory responsibility for the marketing team. 


Location:  Based in Muscatine, Iowa, or with the ability to work from the Muscatine, Iowa office 3 days per week.


What You'll Do

  • Manage and optimize digital marketing channels and campaigns
  • Enhance website performance through SEO and content optimization
  • Create and distribute engaging content across social media, blogs, podcasts, and video platforms
  • Monitor campaign performance and ROI through analytics tools
  • Support brand consistency across all digital touchpoints
  • Develop targeted marketing strategies including retargeting and geofencing campaigns
  • Serve as a champion of the organization's brand and reputation
  • May supervisor marketing staff, providing direction, coaching and performance feedback.  

Requirements

  • Bachelor's degree in Marketing, Communications, Business, Digital Media, or related field
  • 10+ years of digital marketing experience
  • Expertise in SEO, social media management, email marketing, analytics, and digital advertising
  • Experience creating and managing content across multiple platforms
  • Strong analytical and communication skills
  • Financial services experience is preferred

Preferred Experience &/or Certifications: 

  • Google Analytics &/or Google Ads certifications
  • Digital Marketing Certifications (AMA or DMI)
  • Experience leading projects, agencies, vendors, or teams.

Apply