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Search Engine Optimization Manager Jobs in Hoover, AL

Hearst

Digital Content Manager

Birmingham, AL

Digital Content Manager WVTM, the NBC affiliate in Birmingham, AL is looking for an experienced ... Knowledge of Search Engine Optimization * Calmly handle breaking news situations * Related military ...

Hearst

Digital Content Manager

Birmingham, AL · On-site

Digital Content Manager WVTM, the NBC affiliate in Birmingham, AL is looking for an experienced ... Knowledge of Search Engine Optimization * Calmly handle breaking news situations * Related military ...

Hearst

Digital Content Manager

Birmingham, AL

Digital Content Manager WVTM, the NBC affiliate in Birmingham, AL is looking for an experienced ... Knowledge of Search Engine Optimization * Calmly handle breaking news situations * Related military ...

Varsity Tutors

Wordpress Tutor

Birmingham, AL · Remote

$18 - $40/hr

Deep knowledge of WordPress site creation, theme selection and customization, page and post management, plugin installation and configuration, media management, basic SEO, widget and menu ...

Gray Television

MEDIA EXECUTIVE - WBRC

Birmingham, AL · On-site

Key Focus Area: - Lead new business development for digital marketing services, including SEO, SEM, ... clients - Manage a robust pipeline of opportunities and consistently exceed monthly and annual ...

EnthuZiastic

Growth Hacker - Remote

Birmingham, AL · Remote

... SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

EnthuZiastic

Growth Hacker - Remote

Birmingham, AL · On-site

... SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

Quanta-Services

Multimedia Specialist

Birmingham, AL · On-site

$60 - $90/hr

Proficiency with web content management systems (e.g., WordPress) and comfort with basic HTML/CSS. * Familiarity with SEO and web analytics tools. * Understanding of User Experience and User ...

Quanta Services

Multimedia Specialist

Birmingham, AL · On-site

Proficiency with web content management systems (e.g., WordPress) and comfort with basic HTML/CSS. * Familiarity with SEO and web analytics tools. * Understanding of User Experience and User ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Hoover, AL

Search Engine Optimization Manager information

See Hoover, AL salary details

$35.3K

$76.1K

$118.7K

How much do search engine optimization manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for search engine optimization manager in Hoover, AL is $76,062.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,800.00 and $86,000.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities near Hoover, AL are hiring for Search Engine Optimization Manager jobs?

Cities near Hoover, AL with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you
Infographic showing various Search Engine Optimization Manager job openings in Hoover, AL as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $76,062 per year, or $36.6 per hour.

Digital Content Manager

Hearst

Birmingham, AL

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 4 hours ago

Hearst rating

6.6

Company rating: 6.6 out of 10

Based on 28 frontline employees who took The Breakroom Quiz

57th of 78 rated media

Job description

Digital Content Manager

WVTM, the NBC affiliate in Birmingham, AL is looking for an experienced multi-platform journalist to build our station's digital strategy. The Digital Content Manager is responsible for overall management and direction for all digital content efforts of our website and social media efforts along with developing strategies on emerging platforms. The Digital Content Manager serves as a member of the newsroom management team, reporting to the News Director, and spearheads the creation of unique, interesting and dynamic content for all digital platforms.

Responsibilities

  • Manage online content and operations. This includes selecting and writing material for all of our digital platforms
  • Develop and guide execution of strategies to meet digital goals
  • Creatively develop unique content, event coverage and project ideas for all digital platforms
  • Bring urgency, immediacy and real-time strategies to breaking news coverage
  • Work with the digital editors, news crews and producers coordinating and producing content for digital platforms and television
  • Be a digital advocate in daily editorial meetings and other meetings with station management
  • Coordinate training of all newsroom staff to maximize contributions to all digital platforms
  • Coach and frequently share best practices around digital content production and provide feedback to everyone in the newsroom
  • Create digital projects involving news, sales and creative services departments aimed at creating revenue-generating content and projects
  • Communicate with the corporate digital team and other Hearst TV stations on implementation and sharing of best practices
  • Have a great eye for videos with viral potential for all station digital platforms
  • Communicate important metrics concerning digital growth and trends to internal stakeholders 

Requirements

  • Experience with digital content management
  • Must have a working knowledge of digital technology
  • Familiarity with digital analytics
  • Knowledge of Search Engine Optimization
  • Calmly handle breaking news situations
  • Related military experience will be considered

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching nearly 25 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

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