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Search Engine Optimization Manager Jobs in Hoover, AL

Technical SEO Manager DEPLOY has been retained by a fast-growing digital agency specializing in delivering innovative solutions across design, development, data, and technology. Our client partners ...

What You'll Do SEO Program Management (60-70%) * Serve as the primary day-to-day liaison with AFC's SEO agency, managing deliverables, timelines, and performance accountability * Partner with the ...

Technical SEO Manager DEPLOY has been retained by a fast-growing digital agency specializing in delivering innovative solutions across design, development, data, and technology. Our client partners ...

This role interprets performance across website, email, social, and search, leads our agency of record partnership for paid media and SEO, and manages the database and direct-response program that ...

Digital Strategist

Birmingham, AL · On-site

$76K - $88K/yr

... management and hands-on platform work. We are seeking someone with the discipline to reliably ... SEO/SMO performance, then assess, make recommendations for optimization, and implement ...

Digital Strategist

Birmingham, AL · On-site

$76K - $88K/yr

... management and hands-on platform work. We are seeking someone with the discipline to reliably ... SEO/SMO performance, then assess, make recommendations for optimization, and implement ...

Digital Strategiest 2

Birmingham, AL · On-site

$53K/yr

... management and hands-on platform work. · We are seeking someone with the discipline to reliably ... and SEO/SMO performance, then assess, make recommendations for optimization, and implement ...

Digital Strategiest 2

Birmingham, AL · On-site

$53K/yr

... management and hands-on platform work. · We are seeking someone with the discipline to reliably ... and SEO/SMO performance, then assess, make recommendations for optimization, and implement ...

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Showing results 1-20

Search Engine Optimization Manager information

See Hoover, AL salary details

$35.3K

$76.1K

$118.7K

How much do search engine optimization manager jobs pay per year?

As of Aug 29, 2026, the average yearly pay for search engine optimization manager in Hoover, AL is $76,062.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,800.00 and $86,000.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What cities near Hoover, AL are hiring for Search Engine Optimization Manager jobs?

Cities near Hoover, AL with the most Search Engine Optimization Manager job openings:

Infographic showing various Search Engine Optimization Manager job openings in Hoover, AL as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $76,062 per year, or $36.6 per hour.

Technical SEO Manager

Birmingham, AL • On-site

DEPLOY
Marketing • 1 - 10 employees

Other

PTO

This job post has expired today. Applications are no longer accepted.


Job description

Technical SEO Manager


DEPLOY has been retained by a fast-growing digital agency specializing in delivering innovative solutions across design, development, data, and technology.

Our client partners with leading brands to create impactful digital experiences, from websites and apps to data-driven campaigns.

As a Technical SEO Manager, you'll have the opportunity to work with a dynamic team of experts and help shape exceptional client outcomes.


Position Overview

The Technical SEO Manager is a key client-facing role responsible for overseeing the success of multiple accounts.

You'll collaborate with cross-functional teams, including developers, UX/UI designers, digital strategists, data analysts, project managers, and QA specialists, to ensure projects are delivered on time, within scope, and exceed client expectations.

Additionally, you will serve as a trusted advisor to clients, building strong relationships and delivering strategic guidance to ensure client retention and drive organic account growth.


Key Responsibilities

Technical Audits & Site Health

Run and interpret technical SEO audits (crawls, log file analysis, Core Web Vitals, indexation reports) across a portfolio of client websites.

Identify and remediate technical issues — broken redirects, crawl errors, duplicate content, canonicalization problems, XML sitemap issues, and more.

Monitor site health proactively using tools like Screaming Frog, Google Search Console, GA4, and log file analyzers, rather than waiting for issues to surface.

Evaluate and advise on ADA/WCAG accessibility fundamentals as they intersect with SEO, including semantic HTML, alt text, and heading hierarchy.

Technical Implementation

Write and implement structured data (Schema.org/JSON-LD) to improve how pages are understood by search engines and AI/LLM crawlers.

Make light code-level changes (HTML, CSS, basic JS templating) and clearly scope larger fixes for the development team.

Consult on site architecture recommendations: URL structure, internal linking, canonical tags, hreflang/language attributes, and crawl budget optimization.

Stay current on how search engines and AI crawlers (Googlebot, GPTBot, and similar) discover, render, and interpret site content, and adjust strategy accordingly.


Cross-Team Collaboration & Reporting

Act as the primary technical liaison between Content, Development, and Client Strategy teams, ensuring technical SEO requirements don't get lost in translation.

Translate technical data into clear, actionable insights and recommendations for the Content team and for client-facing reporting.

Communicate project progress, risks, and recommendations to clients and internal stakeholders in a clear and professional manner.

Collaborate with cross-functional teams to support client presentations, including performance reviews and strategy discussions.


Qualifications & Skills

Experience: 3–5+ years in technical SEO, ideally at an agency or managing multiple client sites.

Technical Knowledge: Strong working knowledge of HTML, and comfort reading/writing light CSS and JavaScript; hands-on experience implementing structured data (JSON-LD schema types such as Article, Product, FAQ, and LocalBusiness).

SEO Fundamentals: Deep understanding of crawlability and indexation — robots.txt, llms.txt, canonicals, redirects, sitemaps, pagination, and hreflang.

Tools & Data: Proficiency with technical SEO and analytics tools (Screaming Frog,

Google Search Console, GA4, Ahrefs/SEMrush, log file analysis) and comfort querying and interpreting data from spreadsheets, exports, or APIs.

Accessibility: Knowledge of ADA/WCAG accessibility principles as they relate to web structure.

Communication: Excellent written and verbal communication skills, with the ability to explain technical issues clearly to content teams, developers, and clients alike.

Collaboration: A team-first mindset


Nice to Have

Experience optimizing for AI-driven search/answer engines (AI Overviews, ChatGPT,

Perplexity, etc.) and emerging standards like llms.txt.

Familiarity with a CMS or two (WordPress, Sanity IO, Webflow, Shopify, headless CMS platforms).

Basic Git/version control familiarity for collaborating with dev teams.

Agency experience managing SEO across a portfolio of client accounts simultaneously.


What We Offer

Flexible working environment (remote or hybrid).

Unlimited PTO.

Opportunities for professional development and career growth.

A collaborative and supportive team culture.

The chance to work on exciting and impactful projects for leading brands.