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Search Engine Optimization Manager Jobs in Buffalo, NY

Hearst Newspapers

SEM Strategist

Amherst, NY · Remote

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

Hearst Newspapers

SEM Strategist

Amherst, NY · Remote

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

Hearst

SEM Strategist

Amherst, NY · Remote

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

Hearst Newspapers

SEM Strategist

Amherst, NY · On-site

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

Hearst

SEM Strategist

Amherst, NY · Remote

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

LocalEdge

SEM Strategist

Amherst, NY · Remote

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

LocalEdge

SEM Strategist

Amherst, NY · On-site

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

Hearst Journalism Fellowship

SEM Strategist

Amherst, NY · Remote

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

Hearst

SEM Strategist

Amherst, NY · On-site

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

Hearst Newspapers

SEM Strategist

Amherst, NY · Remote

$38K/yr

As part of the Search Engine Marketing Team, this individual will create new campaigns, develop targeted keyword lists, conduct bid management and optimization, prepare reports and analyze landing ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Buffalo, NY

Search Engine Optimization Manager information

See Buffalo, NY salary details

$38.7K

$83.5K

$130.3K

How much do search engine optimization manager jobs pay per year?

As of Aug 23, 2026, the average yearly pay for search engine optimization manager in Buffalo, NY is $83,505.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,800.00 and $94,400.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities near Buffalo, NY are hiring for Search Engine Optimization Manager jobs?

Cities near Buffalo, NY with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you
Infographic showing various Search Engine Optimization Manager job openings in Buffalo, NY as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 13% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $83,505 per year, or $40.1 per hour.

Web Designer/Search Engine Optimization (SEO) Specialist

Buffalo Biodiesel Inc

Buffalo, NY • On-site

Full-time

Medical, Dental, Vision, Life, PTO

Posted 2 days ago

New

Job description

Buffalo Biodiesel Inc. is in growth mode and seeking a Web Designer/Search Engine Optimization (SEO) Specialist to join our expanding team.


Responsibilities:

  • Enhance company market share through ongoing Search Engine Optimization initiatives
  • Maintain, update, and further develop the company website
  • Manage and grow the company’s social media presence
  • Handle sales leads generated through online channels


Qualifications:

  • Bachelor’s degree (Required)
  • Strong written and verbal communication skills
  • Attention to detail and ability to work independently in a fast-paced environment
  • Hands-on experience working with Linux-based servers preferred


Pay: $32/hour

Benefits:

  • Medical, dental, vision insurance
  • Life Insurance
  • Paid Time Off
  • Growth Opportunities


Job Type: Full-time


Work Location: In person


Who We Are:

Buffalo Biodiesel Inc. has been in business since 2005. We are a growing company that collects and recycles used cooking oil. With over 20 years in business, we collect, and process used cooking oil to produce Biodiesel, a carbon reducing alternative fuel to Hydrocarbons. We operate in 15 States with service to over 27,000 locations and growing. Buffalo Biodiesel Inc. is subject to and complies with the Federal Drug-Free Workplace Act.