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Sales Training Manager Jobs in Appleton, WI (NOW HIRING)

Leads and manages the sales team's performance through effective performance management, coaching ... Effectively utilize all sales training and techniques to fulfill production requirements.

Leads and manages the sales team's performance through effective performance management, coaching ... Effectively utilize all sales training and techniques to fulfill production requirements.

Leads and manages the sales team's performance through effective performance management, coaching ... Effectively utilize all sales training and techniques to fulfill production requirements.

Leads and manages the sales team's performance through effective performance management, coaching ... Effectively utilize all sales training and techniques to fulfill production requirements.

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Regional Sales Leader

Oshkosh, WI · On-site

$77K - $100K/yr

... on field training from top producers ✅ Ongoing leadership and sales training - because growth ... quickly Self-starters who can manage their time and operate independently No direct sales ...

Be Seen First

Regional Sales Leader

Oshkosh, WI · On-site

$77K - $100K/yr

... on field training from top producers ✅ Ongoing leadership and sales training - because growth ... quickly Self-starters who can manage their time and operate independently No direct sales ...

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Sales Training Manager information

See Appleton, WI salary details

$25.4K

$67.5K

$126.3K

How much do sales training manager jobs pay per year?

As of Jul 27, 2026, the average yearly pay for sales training manager in Appleton, WI is $67,452.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,300.00 and $82,900.00 per year, depending on experience, location, and employer.

How much do training managers make in the US?

Training managers, including sales training managers, typically earn a median annual salary of around $70,000 to $100,000 in the US, depending on experience, industry, and location. Salaries can vary based on the size of the organization and the complexity of training programs managed.

What are some common challenges a Sales Training Manager might face when implementing new training programs?

Sales Training Managers often encounter challenges such as gaining buy-in from experienced sales staff, tailoring content to fit diverse learning styles, and ensuring consistent adoption across remote or distributed teams. Additionally, measuring the effectiveness of training initiatives can be complex, as it requires tracking both short-term engagement and long-term sales performance improvements. Overcoming these challenges typically involves strong communication, collaboration with sales leadership, and continuous refinement of training materials based on feedback and performance data.

What is the role of a sales training manager?

A sales training manager is responsible for developing and implementing training programs to improve the skills and knowledge of a sales team. They assess training needs, create instructional materials, and evaluate the effectiveness of training sessions to enhance sales performance. Strong communication, leadership, and knowledge of sales techniques are essential for this role.

What does a trainee sales manager do?

A trainee sales manager assists in developing sales strategies, learns to manage client relationships, and supports sales team activities under supervision. They often participate in training programs to build skills in sales techniques, CRM tools, and product knowledge to prepare for a full managerial role.

What are the key skills and qualifications needed to thrive as a Sales Training Manager, and why are they important?

To thrive as a Sales Training Manager, you need a solid background in sales, adult learning principles, and experience in training or coaching, often supported by a relevant degree or sales training certification. Familiarity with Learning Management Systems (LMS), e-learning authoring tools, and CRM platforms is typically required. Strong communication, leadership, and motivational skills help inspire teams and effectively convey training concepts. These skills and qualifications are vital for developing high-performing sales teams and ensuring consistent sales results.

Who is a sales manager's salary?

The salary of a sales manager varies based on experience, industry, and location, but typically ranges from $60,000 to $120,000 annually in many regions. Compensation often includes bonuses and commissions tied to sales performance, and strong leadership and communication skills are essential for success in this role.

What is the difference between Sales Training Manager vs Sales Development Representative?

AspectSales Training ManagerSales Development Representative
Primary RoleDesigns and delivers sales training programs to improve team skillsGenerates leads and qualifies prospects for the sales team
Required SkillsTraining development, communication, sales knowledgeProspecting, communication, CRM proficiency
Work EnvironmentCorporate office or training centersOffice, remote, or field sales settings
Common Industry UsageSales departments across various industriesSales teams in B2B and B2C sectors

The Sales Training Manager focuses on developing and implementing training programs to enhance sales team performance, while the Sales Development Representative concentrates on generating and qualifying leads to support sales growth. Both roles are essential in the sales process but serve different functions within the sales ecosystem.

What are Sales Training Managers?

Sales Training Managers are professionals responsible for developing, implementing, and overseeing training programs that improve the skills and performance of a company's sales team. They assess training needs, create educational materials, and often lead workshops or seminars to enhance product knowledge, sales techniques, and customer engagement strategies. Their goal is to ensure the sales team is well-equipped to meet targets and adapt to changing market conditions. Sales Training Managers also evaluate the effectiveness of training programs and adjust them as needed for maximum impact.
What job categories do people searching Sales Training Manager jobs in Appleton, WI look for? The top searched job categories for Sales Training Manager jobs in Appleton, WI are:
What cities near Appleton, WI are hiring for Sales Training Manager jobs? Cities near Appleton, WI with the most Sales Training Manager job openings:
Infographic showing various Sales Training Manager job openings in Appleton, WI as of June 2026, with employment types broken down into 82% Full Time, and 18% Part Time. Highlights an 82% Physical, 1% Hybrid, and 17% Remote job distribution, with an average salary of $67,452 per year, or $32.4 per hour.
2026 Management & Sales Training Program (Green Bay)

2026 Management & Sales Training Program (Green Bay)

Sherwin-Williams

Green Bay, WI • On-site

$55K/yr

Full-time

Medical, Retirement

Posted 28 days ago


Sherwin-Williams rating

7.6

Company rating: 7.6 out of 10

Based on 674 frontline employees who took The Breakroom Quiz

227th of 535 rated manufacturers


Job description


The Sherwin-Williams Management & Sales Training Program is an accelerated, entry-level position designed to prepare you for a Store Management role in 18-24 months. With Sherwin-Williams' promote-from-within philosophy, you will have the opportunity to progress into an Assistant Store Manager position upon successful completion of the initial 8-week training.
This position's typical schedule is 44 hours per week, which may include evenings and/or weekends.
During the program, you will collaborate with store management to oversee a million-dollar business, providing leadership and insight into the development and strategy of that store. Through the course of the program, you will learn all operations, clients, and internal strategy, allowing you to understand the significant part you'll play in the team's success. You will grow the company's market share by selling to large, commercial users such as painting contractors, purchasing agents, manufacturers, and other commercial users who need large volumes of our high-quality products.
Our training experience provides you with all the skills necessary for a successful career in management and professional sales. After you complete the training program, you can count on a career trajectory with a clear beginning and an open end - meaning you shape your future!
What you will gain:
Limitless Career Opportunities
This structured program provides the support you need, including formal discussions to review your objectives & development
Leadership Development
You'll develop the foundation for what it takes to become a successful leader in our organization
We'll teach you how to excel at customer service, sales, and marketing, finance, and operations
Professional Networking
You will also get out into the community and establish relationships essential to growing our business - and your success.
Job duties involve contact with customers, which may include minors; and access to cash and other payment methods, electronic equipment, personal information, store merchandise and other items of value, and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Company's customers, staff, employees, vendors, contractors, and the general public.
Responsibilities
  • Complete training consistent with established program
  • Support business strategies to increase sales and optimize profitability
  • Ensure high levels of customers satisfaction through excellent service
  • Build and maintain knowledge of all products to ensure effective customer recommendations
  • Build positive relationships with wholesale and retail customers
  • Complete store administration
  • Ensure compliance with policies and procedures including safety, loss prevention, and security
  • Maintain outstanding store condition and visual merchandising standards, including promotional packages and sales floor displays
  • Support employee training, development, performance management, and corrective action
  • Respond to and resolve any customer and/or employee complaints
  • Partner with Store Manager to make outside sales calls to increase market share

Qualifications
Minimum Requirements:
  • Must be at least eighteen (18) years of age
  • Must be legally authorized to work in the country of employment without needing sponsorship for employment work visa status now or in the future
  • Must have a valid, unrestricted Driver's License
  • Must have at least a bachelor's degree by the start of this development program
  • Must be able, with or without reasonable accommodation, to retrieve material from shelves and floor stacks and lift and carry up to 50 lbs. frequently and up to 70 lbs. on occasion

Preferred Qualifications:
  • Have at least one (1) year experience working in a retail, sales, or customer service position
  • Have at least one (1) year of experience in leadership role(s), supervising others, or leading teams
  • Have previous experience working in a team-oriented setting including work experience, extracurricular activities, military service, etc.
  • Have previous work experience selling paint and paint related products
  • Have work experience using timekeeping and/or customer relationship management ("CRM") systems
  • Willingness to relocate for future job opportunities
  • Ability to read, write, comprehend, and communicate in more than one language
  • Ability to read, write, comprehend, and communicate in Spanish

#SHWEarlyTalent
About Us
At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger. Your skills, talent and passion make it possible to live this purpose, and for customers and our business to achieve great results. Sherwin-Williams is a place that takes its stability, growth and momentum and translates it to possibility for our people. Our people are behind the strength of our success, and we invest and support you in:
Life ... with rewards, benefits and the flexibility to enhance your health and well-being
Career ... with opportunities to learn, develop new skills and grow your contribution
Connection ... with an inclusive team and commitment to our own and broader communities
It's all here for you... let's Create Your Possible
At Sherwin-Williams, part of our mission is to help our employees and their families live healthier, save smarter and feel better. This starts with a wide range of world-class benefits designed for you. From retirement to health care, from total well-being to your daily commute-it matters to us. A general description of benefits offered can be found at http://www.myswbenefits.com/. Click on "Candidates" to view benefit offerings that you may be eligible for if you are hired as a Sherwin-Williams employee.
Compensation decisions are dependent on the facts and circumstances of each case and will impact where actual compensation may fall within the stated wage range. The wage range listed for this role takes into account the wide range of factors considered in making compensation decisions including skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. The wage range, other compensation, and benefits information listed is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable federal, state, and local laws including with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act where applicable.
Sherwin-Williams is proud to be an Equal Employment Opportunity employer. All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, marital status or any other consideration prohibited by law or by contract.
As a VEVRAA Federal Contractor, Sherwin-Williams requests state and local employment services delivery systems to provide priority referral of Protected Veterans.
Please be aware, Sherwin-Williams recruiting team members will never request a candidate to provide a payment, ask for financial information, or sensitive personal information like national identification numbers, date of birth, or bank account numbers during the application process.

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