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Sales Manager Jobs in Santa Rosa, CA (NOW HIRING)

Hampton Inn & Suites Napa

Sales Manager

Napa, CA · On-site

The Hotel Sales Manager is responsible for generating revenue through the development of new business, maintaining existing accounts, and maximizing profitability across various market segments ...

OTO Development

Sales Manager

Napa, CA · On-site

The Hotel Sales Manager is responsible for generating revenue through the development of new business, maintaining existing accounts, and maximizing profitability across various market segments ...

Travel + Leisure Co.

Sales Manager

Windsor, CA

$16.50/hr

Sales Manager * 1360 19th Hole Drive, Windsor, California, United States, 95492 * Sales Management * Full Time Add to favorites View favorites We Put the World on Vacation Travel + Leisure Co. is the ...

tcw

Inside Sales Manager

Petaluma, CA

The Inside Sales Manager will own and manage the Non-Stocked Item (NSI) Process. * NSI Process: Sales reps submit a Reorder Request for items that aren't stocked and the manager goes on to approve it

tcw

Sales Manager

Napa, CA

Recruits and hires Sales Associates based on criteria agreed upon by senior management. About you: * 5-7 years of experience in sales. * 3 years sales management experience required, plus minimal 3 ...

Capital Seaboard

Sales Manager

Napa, CA · On-site

$120K - $140K/yr

Recruits and hires Sales Associates based on criteria agreed upon by senior management. About you: * 5-7 years of experience in sales. * 3 years sales management experience required, plus minimal 3 ...

Capital Seaboard

Inside Sales Manager

Petaluma, CA · On-site

$71K - $72K/yr

The Inside Sales Manager will own and manage the Non-Stocked Item (NSI) Process. * NSI Process: Sales reps submit a Reorder Request for items that aren't stocked and the manager goes on to approve it

Chefs' Warehouse

Inside Sales Manager

Petaluma, CA · On-site

$71K - $72K/yr

The Inside Sales Manager will own and manage the Non-Stocked Item (NSI) Process. * NSI Process: Sales reps submit a Reorder Request for items that aren't stocked and the manager goes on to approve it

Cardinale Auto Group

Sales Manager

Santa Rosa, CA · On-site

Automotive sales management experience required * Shown success in auto retail sales * Confirmed leadership ability to mentor and train others * Excellent communication and customer service skills

Travel + Leisure Co.

Sales Manager

Windsor, CA · On-site

$16.50/hr

... in managing sales teams is preferred. • Maintain production standards • High School Diploma or equivalent is required; College Degree is preferred. How You'll Be Rewarded: We offer a diverse ...

Travel + Leisure Co.

Sales Manager

Windsor, CA · On-site

$16.50/hr

... managing sales teams is preferred. · Maintain production standards · High School Diploma or equivalent is required; College Degree is preferred. How You'll Be Rewarded: We offer a diverse range of ...

Mom365, Inc.

Photography Sales Manager

Santa Rosa, CA · On-site

$30 - $35/hr

Top-performing Photography Sales Managers regularly earn $30-$35/hour or more through photography sales, team performance, and operational excellence. Are you a leader who enjoys coaching teams ...

MOM365, Inc.

Photography Sales Manager

Santa Rosa, CA · On-site

$30 - $35/hr

Top-performing Photography Sales Managers regularly earn $30-$35/hour or more through photography sales, team performance, and operational excellence. Are you a leader who enjoys coaching teams ...

Hansel Auto Group

Automotive Sales Manager

Napa, CA · On-site

$68.64 - $200/hr

Pay RangeThe Sales Manager position compensation, with benchmark performance, expected range is from $68,640 to $200,000.00+.Benefits:401-K Program401-K Employer ContributionsMedical InsuranceDental ...

New

Carneros Resort and Spa

Group Sales Manager

Napa, CA · On-site

$85K - $90K/yr

The Group Sales Manager is responsible for driving group business and achieving revenue goals for Carneros Resort and Spa. This role focuses on securing new accounts, nurturing existing relationships ...

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Sales Manager information

See Santa Rosa, CA salary details

$30.1K

$82.9K

$155.8K

How much do sales manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for sales manager in Santa Rosa, CA is $82,927.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,200.00 and $105,500.00 per year, depending on experience, location, and employer.

What is a sales manager?

Sales Managers are professionals responsible for overseeing a company's sales teams and strategies. They set sales goals, analyze data, develop training programs, and lead their teams to achieve revenue targets. Sales Managers also build relationships with clients, resolve customer complaints, and coordinate with other departments to ensure customer satisfaction. Their role is crucial in driving business growth and ensuring the company's products or services reach the right markets.

What do sales managers do?

Sales managers lead, supervise, and mentor a team of salespeople. They delegate job duties to their staff and set clear expectations and goals. The primary responsibilities of a sales manager include creating a sales plan, setting quotas for salespeople, assigning territories, and training new salespeople. They also prepare regular reports on sales figures for upper management.

What are the key skills and qualifications needed to thrive as a sales manager, and why are they important?

To thrive as a Sales Manager, you need strong sales expertise, leadership abilities, and a solid understanding of sales strategies, typically supported by a bachelor’s degree in business or a related field. Familiarity with CRM software like Salesforce, sales analytics tools, and relevant sales certifications are commonly required. Exceptional communication, motivational, and problem-solving skills help Sales Managers build cohesive teams and drive results. These skills are essential for achieving sales targets, fostering team performance, and maintaining client relationships in a competitive marketplace.

What are some common challenges sales managers face when leading a team, and how can they overcome them?

Sales Managers often encounter challenges such as motivating a diverse team, meeting ambitious targets, and adapting to rapidly changing market conditions. Successfully addressing these issues requires strong communication skills, the ability to coach and mentor team members, and a data-driven approach to track progress. Building a collaborative environment and providing regular feedback helps ensure everyone stays aligned and focused on shared goals. Leveraging technology and ongoing training can also support the team in adapting to new sales strategies and customer needs.

What is the difference between Sales Manager vs Sales Executive?

AspectSales ManagerSales Executive
ResponsibilitiesOversees sales teams, develops strategies, sets targetsGenerates leads, closes sales, maintains client relationships
Required CredentialsBachelor's degree, experience in sales leadershipBachelor's degree, sales experience
Work EnvironmentOffice-based, team managementField and office-based, client interaction
Industry UsageCommon in corporate sales departmentsCommon in retail, B2B, and direct sales roles

The main difference between a Sales Manager and a Sales Executive lies in their scope of responsibilities. Sales Managers focus on leading teams and strategic planning, while Sales Executives primarily handle direct sales and client interactions. Both roles require sales experience and relevant credentials, but their focus and daily tasks differ significantly.

How much does a sales manager get paid?

The average salary for a sales manager varies by industry and experience but typically ranges from $60,000 to $120,000 annually. In larger companies or high-demand sectors, salaries can exceed $150,000, often supplemented with bonuses and commissions based on sales performance.
More about Sales Manager jobs

What are the most commonly searched types of Sales jobs in Santa Rosa, CA?

The most popular types of Sales jobs in Santa Rosa, CA are:

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For Sales Manager jobs in Santa Rosa, CA, the most frequently searched job titles are:

What job categories do people searching Sales Manager jobs in Santa Rosa, CA look for?

The top searched job categories for Sales Manager jobs in Santa Rosa, CA are:

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Cities near Santa Rosa, CA with the most Sales Manager job openings:

Sales Manager jobs near you
Infographic showing various Sales Manager job openings in Santa Rosa, CA as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $82,927 per year, or $39.9 per hour.

Sales Manager

Hampton Inn & Suites Napa

Napa, CA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago

Job description

We are pleased to announce a wonderful opportunity for a Sales Manager.
Job Summary:
The Hotel Sales Manager is responsible for generating revenue through the development of new business, maintaining existing accounts, and maximizing profitability across various market segments including corporate, group, leisure, and events. This role requires a results-driven individual with strong communication skills, a deep understanding of the hospitality industry, and a passion for building lasting client relationships.
What will you be doing most days?
Sales Strategy & Execution
  • Develop and implement effective sales strategies to achieve or exceed revenue targets.
  • Identify and pursue new business opportunities through networking, cold calling, sales visits, and market research.
  • Maintain a strong understanding of market trends, competitor activity, and customer behavior to adjust strategies accordingly.

Client Relationship Management
  • Build and maintain strong relationships with key clients, travel agents, corporate accounts, event planners, and third-party vendors.
  • Conduct client presentations, site inspections, and hotel tours.
  • Handle client inquiries and negotiate contracts and rates in alignment with the hotel's pricing structure.

Account Management
  • Manage a portfolio of accounts, ensuring repeat business through excellent service and relationship management.
  • Track and analyze account performance, preparing regular reports and forecasts.
  • Maintain updated client records using CRM systems or property management systems (PMS).

Event & Group Sales
  • Collaborate with the events and operations teams to coordinate group bookings, meetings, conferences, and special events.
  • Ensure all contractual obligations are met and client expectations are exceeded.

Reporting & Budgeting
  • Contribute to the development of the sales budget and revenue forecasts.
  • Prepare regular sales reports and provide insights to senior management.
  • Monitor KPIs such as RevPAR, ADR, and occupancy in relation to sales initiatives.

Team Collaboration
  • Work closely with the Marketing team to align sales and promotional campaigns.
  • Support and mentor junior sales staff or coordinators as needed.
  • Participate in weekly sales meetings and strategic planning sessions.

What are the requirements for this position?
  • You have previous sales experience
  • You are action oriented and have strong negotiating skills
  • You have prior leadership skills directing the efforts of others to achieve budgeted expectations
  • You have strong business acumen and you're passionate about numbers and meeting sales goals
  • You have excellent oral, written, and interpersonal communication skills
  • You have a valid driver's license
  • You have a high school diploma or equivalent with a preferred college degree

Physical Requirements for this Position
You must be able to walk and stand for extended periods of time as the job dictates.
Travel Requirements
This position requires some occasional local travels.
This property is managed by OTO Development.
About OTO Development
OTO Development is an industry-leading hotel development and management company. Partnering with the strongest brands in hospitality, OTO owns and operates a portfolio of upscale select service, extended stay, and lifestyle hotels in key markets across the United States.
OTO has been honored as Developer of the Year by major brand partners multiple times while also earning accolades for outstanding guest service, operational excellence, community service, and sales, marketing, and revenue success.
Our company provides competitive pay and benefit programs, including medical insurance options, dental and vision insurance, 401k with company match, company provided life insurance, tuition assistance, paid time off, paid holiday time, travel discounts, and more.
Position: Sales Manager
Department: Sales
Exempt
Position Reports to: Director of Sales
Revised 5/8/26

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