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Sales Engineer Jobs in Appleton, WI (NOW HIRING)

District Sales Engineer

Appleton, WI · On-site +1

$123K - $181K/yr

Eaton's ES AMER NAS division is currently seeking a District Sales Engineer. This is a home-based position where candidates for this role must reside within 50 miles of our Appleton, WI location to ...

Sales Engineer - New London, WI Our client is an Industry Leader in material handling solutions offering the industry's top conveyors. We are a full-line conveyor system supplier specializing in ...

Outside Sales Account Manager / Sales Engineer / Territory Sales Manager - Industrial Fluid Handling Equipment Eastern Wisconsin $75,000 - $80,000 Base + Commission / Bonus, OTE $80,000 - $90,000 An ...

Sales Engineer information

See Appleton, WI salary details

$42.4K

$93.9K

$145.4K

How much do sales engineer jobs pay per year?

As of Aug 6, 2026, the average yearly pay for sales engineer in Appleton, WI is $93,859.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,200.00 and $109,800.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a sales engineer, and why are they important?

To thrive as a Sales Engineer, you need a strong combination of technical knowledge in engineering or a related field and proven sales acumen, often supported by a relevant degree. Familiarity with CRM systems like Salesforce, as well as proficiency in technical presentation tools and product-specific certifications, is typically required. Outstanding communication, problem-solving abilities, and the capacity to build client relationships are crucial soft skills for this role. These skills and qualifications enable Sales Engineers to effectively bridge the gap between customer needs and technical solutions, driving both client satisfaction and business growth.

What is a sales engineer?

Sales Engineers are professionals who combine technical knowledge of products or services with strong sales skills to provide solutions to customers. They work closely with both the sales and engineering teams to understand customer needs, demonstrate products, and explain the technical benefits. Sales Engineers often assist with product design and customization, and help customers understand how a product or service can solve their specific problems. Their role typically involves both pre-sales and post-sales support, making them key to building strong customer relationships.

What does a sales engineer do?

As a sales engineer, your responsibilities are to serve as a technical advisor to prospective clients. Your duties may include helping customers decide what to buy for a project, demonstrating the use of products, providing instruction and support, and even performing installations. Companies typically ask sales engineers to sell complex technological or scientific products, which requires extensive knowledge of the parts and functions of each product, as well as related processes. You may also be asked to travel on a regular basis, present information to large crowds, or work irregular hours to meet sales goals and the needs of clients.

How do sales engineers typically collaborate with both technical teams and clients during the sales process?

Sales Engineers act as a vital bridge between technical teams and clients, often working closely with product managers, engineers, and sales representatives. They translate complex technical information into clear, client-friendly solutions and ensure that client requirements are accurately communicated to internal teams. This collaboration involves participating in product demonstrations, technical presentations, and solution design meetings. By fostering effective communication between stakeholders, Sales Engineers help tailor offerings to client needs and drive successful sales outcomes.

What is the difference between Sales Engineer vs Technical Sales Representative?

AspectSales EngineerTechnical Sales Representative
CredentialsBachelor's degree in engineering, technical field, or related certificationsBachelor's degree, often in business or technical field, with sales certifications
Work EnvironmentCollaborates with engineering teams and clients, often in technical settingsEngages with clients primarily in sales meetings, trade shows, and client sites
Industry UsageCommon in manufacturing, technology, and industrial sectorsPrevalent in technology, software, and industrial sectors
Primary FocusTechnical product explanation, solution customization, and technical supportCustomer engagement, product promotion, and closing sales

While both roles require technical knowledge and sales skills, Sales Engineers focus on technical consultation and solution design, whereas Technical Sales Representatives emphasize client interaction and sales closing. Understanding these differences helps in choosing the right career path or job role.

What are the most commonly searched types of Sales Engineer jobs in Appleton, WI? The most popular types of Sales Engineer jobs in Appleton, WI are:
What job categories do people searching Sales Engineer jobs in Appleton, WI look for? The top searched job categories for Sales Engineer jobs in Appleton, WI are:
What cities near Appleton, WI are hiring for Sales Engineer jobs? Cities near Appleton, WI with the most Sales Engineer job openings:
Infographic showing various Sales Engineer job openings in Appleton, WI as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $93,859 per year, or $45.1 per hour.

District Sales Engineer

Eaton

Appleton, WI • On-site, Remote

$123K - $181K/yr

Full-time

Medical, Retirement

Posted 21 days ago


Eaton rating

7.6

Company rating: 7.6 out of 10

Based on 222 frontline employees who took The Breakroom Quiz

224th of 536 rated manufacturers


Job description

Eaton's ES AMER NAS division is currently seeking a District Sales Engineer. This is a home-based position where candidates for this role must reside within 50 miles of our Appleton, WI location to be considered for this position.
What you'll do:
Position Overview:
Eaton's Bussmann Business has an immediate opening for a District Sales Engineer in the northern Wisconsin market. This position is responsible for the attainment of sales objectives in the assigned geographic territory. The objectives are achieved by the promotion and development of existing and expanded products and markets.
In this function you will:
• Have responsibility for the sales of division products to original equipment manufacturers and through distributors to various end customers; maintains contact with management of key accounts located within the assigned territory
• Implement promotional programs with the following users and buying influences: distributors, institutional users, original equipment manufacturers, utilities, architects and consulting engineers, insurance companies, contractors, inspectors, industrial users, schools and universities, commercial users, trade & industry organizations and governmental agencies
• Provide appropriate technical assistance, regarding application of division's products to buying accounts, users and industry influences
• Develop and recommend sales plans, forecasts and objectives for assigned accounts in support of long and short-term sales objectives; collect and supply information to enable management to establish sales goals and objectives
• Assist buying accounts in a wide variety of customer service activities to ensure continuing satisfaction with the division and its products
• Assist in the training and development of less experienced sales engineers/representatives, as necessary
Qualifications:
Required (Basic) Qualifications:
• Bachelor's degree from an accredited institution with minimum five (5) years of experience in a sales, marketing, application engineering or product engineering position
• Possess a valid driver's license
• No relocation benefit is offered for this position. Only candidates within a 50-mile radius of Appleton, WI will be considered. Active-Duty Military Service member candidates are exempt from the geographical area limitation.
Preferred Qualifications:
• Bachelor's degree in Electrical Engineering or Mechanical Engineering from an accredited institution
• Minimum three (3) years of experience within the electrical industry
• Experience working with OEM's, industrial, construction and commercial sales channels
Skills:
Position Criteria:
• Possess excellent communication skills
• Must be able to work in the United States without corporate sponsorship now and within the future
• Experience working with Bidmanager, Salesforce and SAP
• Strong computer skills including Microsoft Office, Word, Excel and Outlook
• Ability to travel up to 25%
All positions may require participation in video and in-person interviews as part of the hiring process. All candidates will be evaluated based on job-related competencies, and all candidates' privacy rights and data security will be protected in accordance with applicable laws.
The compensation range for this full-time position includes base pay and target sales performance incentive. This position has a target total compensation range of $123,750 - $181,500.
Base salaries are based upon candidate skills, experience, and qualifications, as well as market and business considerations.
We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.
Eaton believes in second chance employment. Qualified applicants with arrest or conviction history will be considered regardless of their arrest or conviction history, consistent with the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act and other local laws.
You do not need to disclose your conviction history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if Eaton is concerned about conviction that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report.
To request a disability-related reasonable accommodation to assist you in your job search, application, or interview process, please call us at 1-800-836-6345 to discuss your specific need. Only accommodation requests will be accepted by this phone number.
We know that good benefit programs are important to employees and their families. Eaton provides various Health and Welfare benefits as well as Retirement benefits, and several programs that provide for paid and unpaid time away from work. Click here for more detail: Eaton Benefits Overview. Please note that specific programs and options available to an employee may depend on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

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About Eaton

Sourced by ZipRecruiter

Industry

Electrical equipment, appliance, and component manufacturing

Company size

10,000+ Employees

Headquarters location

Cleveland, OH, US