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Sales Engineer Jobs in Appleton, WI (NOW HIRING)

NCW

Green Bay, WI - Sales Engineer

New London, WI · On-site

Sales Engineer - New London, WI Our client is an Industry Leader in material handling solutions offering the industry's top conveyors. We are a full-line conveyor system supplier specializing in ...

All JobsSales Engineer JobsSales Engineer Jobs in Appleton, WI

Sales Engineer information

See Appleton, WI salary details

$42.4K

$93.9K

$145.4K

How much do sales engineer jobs pay per year?

As of Jul 14, 2026, the average yearly pay for sales engineer in Appleton, WI is $93,859.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,200.00 and $109,800.00 per year, depending on experience, location, and employer.

What is the work of sales engineer?

A sales engineer combines technical knowledge with sales skills to understand customer needs and recommend appropriate products or solutions. They often demonstrate products, prepare technical proposals, and collaborate with engineering teams to ensure customer requirements are met. Strong communication, technical expertise, and familiarity with sales processes are essential for this role.

What are the key skills and qualifications needed to thrive as a Sales Engineer, and why are they important?

To thrive as a Sales Engineer, you need a strong combination of technical knowledge in engineering or a related field and proven sales acumen, often supported by a relevant degree. Familiarity with CRM systems like Salesforce, as well as proficiency in technical presentation tools and product-specific certifications, is typically required. Outstanding communication, problem-solving abilities, and the capacity to build client relationships are crucial soft skills for this role. These skills and qualifications enable Sales Engineers to effectively bridge the gap between customer needs and technical solutions, driving both client satisfaction and business growth.

What do sales engineers do?

Sales engineers are professionals who combine technical knowledge with sales skills to explain product features and benefits to potential customers. They often work closely with engineering teams to customize solutions, provide product demonstrations, and support the sales process, typically requiring strong communication skills and technical certifications. Their role helps bridge the gap between complex products and customer needs to drive sales.

What engineers make $300,000 a year?

Senior sales engineers, especially those with extensive experience, specialized technical skills, and a strong track record in high-demand industries like technology or software, can earn $300,000 or more annually. High compensation often includes base salary, commissions, and bonuses, particularly in roles involving complex solutions and large client accounts.

What are Sales Engineers?

Sales Engineers are professionals who combine technical knowledge of products or services with strong sales skills to provide solutions to customers. They work closely with both the sales and engineering teams to understand customer needs, demonstrate products, and explain the technical benefits. Sales Engineers often assist with product design and customization, and help customers understand how a product or service can solve their specific problems. Their role typically involves both pre-sales and post-sales support, making them key to building strong customer relationships.

What Is the Job of a Sales Engineer?

As a sales engineer, your responsibilities are to serve as a technical advisor to prospective clients. Your duties may include helping customers decide what to buy for a project, demonstrating the use of products, providing instruction and support, and even performing installations. Companies typically ask sales engineers to sell complex technological or scientific products, which requires extensive knowledge of the parts and functions of each product, as well as related processes. You may also be asked to travel on a regular basis, present information to large crowds, or work irregular hours to meet sales goals and the needs of clients.

How do Sales Engineers typically collaborate with both technical teams and clients during the sales process?

Sales Engineers act as a vital bridge between technical teams and clients, often working closely with product managers, engineers, and sales representatives. They translate complex technical information into clear, client-friendly solutions and ensure that client requirements are accurately communicated to internal teams. This collaboration involves participating in product demonstrations, technical presentations, and solution design meetings. By fostering effective communication between stakeholders, Sales Engineers help tailor offerings to client needs and drive successful sales outcomes.

What engineers make $500,000?

Senior sales engineers with extensive experience, specialized technical skills, and a strong track record in complex sales can earn $500,000 or more annually, often through a combination of base salary, commissions, and bonuses. High earnings are typically associated with roles in technology, software, or industrial sectors where large deals and long sales cycles are common.

What is the difference between Sales Engineer vs Technical Sales Representative?

AspectSales EngineerTechnical Sales Representative
CredentialsBachelor's degree in engineering, technical field, or related certificationsBachelor's degree, often in business or technical field, with sales certifications
Work EnvironmentCollaborates with engineering teams and clients, often in technical settingsEngages with clients primarily in sales meetings, trade shows, and client sites
Industry UsageCommon in manufacturing, technology, and industrial sectorsPrevalent in technology, software, and industrial sectors
Primary FocusTechnical product explanation, solution customization, and technical supportCustomer engagement, product promotion, and closing sales

While both roles require technical knowledge and sales skills, Sales Engineers focus on technical consultation and solution design, whereas Technical Sales Representatives emphasize client interaction and sales closing. Understanding these differences helps in choosing the right career path or job role.

More about Sales Engineer jobs
What are the most commonly searched types of Sales Engineer jobs in Appleton, WI? The most popular types of Sales Engineer jobs in Appleton, WI are:
What job categories do people searching Sales Engineer jobs in Appleton, WI look for? The top searched job categories for Sales Engineer jobs in Appleton, WI are:
What cities near Appleton, WI are hiring for Sales Engineer jobs? Cities near Appleton, WI with the most Sales Engineer job openings:
Sales Engineer jobs near you
Infographic showing various Sales Engineer job openings in Appleton, WI as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $93,859 per year, or $45.1 per hour.

Sales Engineer

EGN Technical Resources

Appleton, WI

Full-time

Medical, Dental, Vision, Retirement

Posted 18 days ago

Job description

Sales Engineer – Robotic Automation
Location: Wisconsin
Overview
A Wisconsin-based robotic integrator specializing in standard robotic solutions and material handling, is looking for a high-performing Sales Engineer with a hunter mentality to drive growth in its robotic integration and material handling business.
This is an active business development role, with cold calling and other means to discovering and securing project sales.
We seek someone who can identify, develop, and close new opportunities for robotic capital automation projects. This person should be comfortable on the plant floor, in the boardroom, and prospecting new customers.
This role combines technical expertise in robotics/automation with proactive outbound sales execution, owning the full sales cycle - from lead generation through project award.
You are ideally based at our Wisconsin facility, though other arrangements will be considered for the right candidate.
As a Sales Engineer, you will be responsible for understanding customer needs, providing technical solutions, and driving sales growth.
Job Duties

Business Development & Prospecting (Core Focus):
• Proactively identify and target new manufacturing customers (greenfield accounts)
• Build and execute territory and account penetration strategies
• Prospect via calls, email, networking, referrals, and industry events
• Develop relationships with decision-makers (Operations, Engineering, Plant Managers, Executives)
Technical Sales Execution:
• Diagnose customer challenges and uncover automation opportunities
• Develop robotic and material handling concepts aligned to ROI and throughput goals
• Deliver compelling technical presentations, demos, and proposals
• Collaborate with internal engineering to scope and validate solutions
Deal Ownership:
• Lead the sales process from initial contact through closing
• Build business cases and ROI justifications for capital investments
• Prepare and present proposals, pricing, and contracts
• Negotiate and close complex automation projects
Market & Strategy:
• Stay current on robotics, automation, and manufacturing trends
• Identify emerging applications and vertical opportunities
• Provide feedback to leadership on market demand and product direction
Required Qualifications

• 3+ years of experience in sales engineering/technical sales
• Proven success selling robotics, material handling, or industrial automation
• Demonstrated track record of self-generated pipeline and new business wins
Sales Capabilities:

• Strong hunter mindset with the ability to prospect and open doors
• Experience managing long sales cycles (3–12+ months) and complex deals
• Skilled in value-based selling and ROI justification
• Comfortable operating independently with high accountability
Technical Understanding:

• Industrial robotics (leading robotics brand)
• Conveyor and material handling systems
• Manufacturing processes and automation workflows
• Ability to translate technical solutions into business outcomes
Tools & Skills:

• CRM proficiency (HubSpot, Salesforce, or similar)
• Strong communication and presentation skills
• High level of organization and follow-through
Benefits:

• Competitive wage and commission program
• Health, dental, and vision insurance
• Retirement savings plan including 401(k) and profit sharing