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Remote Programmatic Specialist Jobs in Oregon (NOW HIRING)

Senior Market Outreach Specialist

OR · On-site +1

$62K - $94K/yr

This is a primarily remote, office-based role. Oregon based candidates are preferred; Portland ... Implement and propose programmatic enhancements in a way that will help level up our internal ...

Location: Remote (U.S.) Type: Full-Time, Exempt Reports to: SVP, Customer Success What Success ... Design and run a programmatic renewals process suited to a high-volume, complex customer base Turn ...

Remote Programmatic Specialist information

What is a remote programmatic specialist?

A Remote Programmatic Specialist is a digital advertising professional who manages automated, data-driven ad buying processes from a remote location. They use programmatic platforms to plan, execute, optimize, and analyze digital ad campaigns, ensuring that advertising budgets are spent efficiently to reach target audiences. Their role often involves working with tools like demand-side platforms (DSPs), analyzing campaign performance, and collaborating with clients or internal teams—all while working from home or another remote setting. This allows companies to access specialized expertise regardless of geographic location.

What are the key skills and qualifications needed to thrive as a remote programmatic specialist?

To thrive as a Remote Programmatic Specialist, you need expertise in digital marketing, data analysis, and campaign optimization, typically supported by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs), ad exchanges, analytics tools like Google Analytics, and relevant certifications such as Google Ads or IAB Digital Media Buying and Planning are important. Strong communication, problem-solving, and organizational skills help you manage campaigns, collaborate across teams, and adapt to changing digital landscapes. These abilities ensure efficient, data-driven ad campaign execution and maximize return on investment for clients or employers.

How does a remote programmatic specialist typically collaborate with other teams to optimize digital advertising campaigns?

As a Remote Programmatic Specialist, you will frequently collaborate with cross-functional teams such as marketing strategists, creative designers, data analysts, and account managers. Communication is often handled via digital platforms like Slack, Zoom, or project management tools to ensure everyone stays aligned on campaign objectives and performance metrics. You'll be responsible for sharing data insights, recommending optimizations, and implementing changes based on feedback from stakeholders. This collaborative environment encourages proactive communication and critical thinking, which are essential for driving campaign success and client satisfaction.

What is the difference between Remote Programmatic Specialist vs Remote Digital Media Buyer?

AspectRemote Programmatic SpecialistRemote Digital Media Buyer
CredentialsExperience with ad platforms, programmatic tools, and data analysisKnowledge of media buying, ad platforms, and campaign management
Work EnvironmentCollaborates with data analysts, ad tech teams, and marketingWorks directly with publishers, ad networks, and clients
Industry UsageUsed in digital advertising agencies, tech companies, and marketing firmsCommon in advertising agencies, brands, and media companies
Search & Comparison IntentOften compared for technical skills and campaign optimizationCompared for media buying strategies and negotiations

The Remote Programmatic Specialist focuses on using data-driven tools and automation to optimize ad campaigns, while the Remote Digital Media Buyer primarily handles negotiating and purchasing ad space directly. Both roles require knowledge of ad platforms but differ in technical complexity and daily tasks.

What are popular job titles related to Remote Programmatic Specialist jobs in Oregon?

For Remote Programmatic Specialist jobs in Oregon, the most frequently searched job titles are:

What cities in Oregon are hiring for Remote Programmatic Specialist jobs?

Cities in Oregon with the most Remote Programmatic Specialist job openings:

Senior Digital Marketing Manager

Tebra

OR • On-site, Remote

Full-time

Posted 18 days ago


Job description

About the Role

We are looking for a Senior Manager, Digital Marketing to serve as a Paid Search subject matter expert and lead stakeholder across our digital marketing channels.  In close collaboration with the Director, Demand Generation, you will own strategy, budget, and performance for Paid Search while providing strategic oversight of PPL, Paid Social, and Programmatic. 

This role manages a team, including an individual contributor-level Manager and Specialist, and requires the ability to go deep on Paid Search execution while driving strategy across adjacent channels through your direct reports. This is a leadership role for someone who has run Paid Search at scale and is ready to set channel strategy and support execution for a broader team. 

Your Area of Focus
  • Own strategy, budget, and performance for Paid Search, including bid strategy, account structure, and platform optimization
  • Direct strategy and set performance standards for PPL, Paid Social, and Programmatic, executed by direct reports 
  • Set QA standards and escalation paths for core campaign set-ups; delegating hands-on execution to your team
  • Own in-depth reporting for campaign success across all owned channels and communicate wins/optimization opportunities to senior leaders
  • Manage the collective digital marketing budget and allocate resources across channels and team members to hit business goals
  • Manage and develop a team of marketers, providing coaching, feedback, and career growth support
  • Partner with the Director, Demand Generation to establish program KPIs and performance metrics
  • Analyze market trends, customer insights, and competitive landscape to identify growth opportunities 
  • Manage relationships with external partners, agencies, and vendors
  • Collaborate with senior leadership to align digital marketing strategy with broader organizational strategies
Your Professional Qualifications
  • 6+ years of digital marketing experience with deep hands-on expertise in Paid Search (Google Ads, Microsoft Ads), including management of high-budget campaigns, bid strategy and automation, and keyword and account structure at scale. 
  • Working strategic knowledge of PPL, Programmatic, video, and paid social sufficient to set strategy and QA outcomes
  • 2+ years managing individual contributors with demonstrated ability to set channel strategy while delegating execution
  • Proven track record translating channel performance into strategic recommendations for senior stakeholders
  • Experience with marketing platforms like Google Analytics, SA360, Salesforce, Tableau, Marketo, etc.
  • Excellent project management and relationship management skills; ability to delegate execution while retaining accountability for outcomes
  • Familiarity with 1st party targeting, audience segmentation, and floodlight/campaign/creative tracking implementation
  • Experience in either healthcare, technology, or both is preferred, but not required

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