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Remote Product Marketing Jobs in Riverside, CA (NOW HIRING)

Vesync

Senior Product Designer

Tustin, CA · Remote

$120K/yr

Collaborate with marketing, content, and brand teams to ensure a unified product narrative. Mentor ... Location: * This is a remote position. Salary: * Starting at $120K Perks and Benefits: * 100 ...

Vesync

Senior Product Designer

Tustin, CA · Remote

$120K/yr

Collaborate with marketing, content, and brand teams to ensure a unified product narrative ... Location: * This is a remote position. Salary: * Starting at $120K Perks and Benefits: * 100 ...

Vesync

Senior Product Designer

Tustin, CA · Remote

$120K/yr

Collaborate with marketing, content, and brand teams to ensure a unified product narrative. Mentor ... Location: * This is a remote position. Salary: * Starting at $120K Perks and Benefits: * 100 ...

auction

Director, Lifecycle Marketing

Irvine, CA · Remote

The Director, Seller Acquisition & Lifecycle Marketing will be at the center of that mission, building the marketing engine that connects vulnerable homeowners to this program when they need it most.

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All JobsProduct Marketing JobsRemote Product Marketing JobsRemote Product Marketing Jobs in Riverside, CA

Remote Product Marketing information

See Riverside, CA salary details

$70.4K

$155.2K

$182.6K

How much do remote product marketing jobs pay per year?

As of Aug 9, 2026, the average yearly pay for remote product marketing in Riverside, CA is $155,206.00, according to ZipRecruiter salary data. Most workers in this role earn between $160,700.00 and $160,700.00 per year, depending on experience, location, and employer.

What is a remote product marketing manager?

A Remote Product Marketing Manager is a professional responsible for developing and executing marketing strategies for a product or product line, while working entirely from a remote location. Their work includes market research, positioning, messaging, go-to-market plans, and collaborating with sales, product, and marketing teams. Remote Product Marketing Managers use digital tools to coordinate with team members and stakeholders across different locations. They play a crucial role in ensuring a product’s success in the market by effectively communicating its value to the target audience.

What are the key skills and qualifications needed to thrive as a remote product marketing manager, and why are they important?

To thrive as a Remote Product Marketing Manager, you need expertise in market research, positioning, go-to-market strategy, and a background in marketing or a related field. Familiarity with marketing automation tools (like HubSpot or Marketo), analytics platforms, and project management systems is typically required. Exceptional communication, cross-functional collaboration, and self-motivation are standout soft skills for this remote role. These skills ensure effective product launches, compelling messaging, and seamless teamwork despite physical distance.

What is the difference between Remote Product Marketing vs Remote Content Marketing?

AspectRemote Product MarketingRemote Content Marketing
Primary FocusPromoting and positioning products to target audiencesCreating and distributing valuable content to attract and engage audiences
Skills & CredentialsMarketing strategy, product knowledge, analyticsContent creation, SEO, storytelling
Work EnvironmentCross-functional teams, product launches, market researchContent teams, editorial calendars, digital platforms
Industry UsageTech, SaaS, e-commerceMedia, publishing, digital marketing

Remote Product Marketing and Remote Content Marketing share overlapping skills like digital marketing and communication but differ mainly in focus. Product marketing emphasizes promoting specific products, while content marketing centers on creating content to build brand awareness and engagement. Understanding these differences helps job seekers target roles aligned with their skills and career goals.

How does a remote product marketing professional typically collaborate with cross-functional teams to launch new products?

As a remote product marketing professional, you’ll frequently coordinate with product managers, designers, sales teams, and customer support, often using digital collaboration tools like Slack, Zoom, and project management platforms. Effective communication and proactive alignment are essential, as you’ll help develop go-to-market strategies, messaging, and launch plans while navigating time zone differences. Regular virtual meetings and clear documentation ensure everyone stays informed and projects move forward smoothly. Building strong relationships remotely is key to driving successful product launches.
What are the most commonly searched types of Product Marketing jobs in Riverside, CA? The most popular types of Product Marketing jobs in Riverside, CA are:
What job categories do people searching Remote Product Marketing jobs in Riverside, CA look for? The top searched job categories for Remote Product Marketing jobs in Riverside, CA are:
What cities near Riverside, CA are hiring for Remote Product Marketing jobs? Cities near Riverside, CA with the most Remote Product Marketing job openings:
Remote Product Marketing jobs near you

Lifecycle Marketing Manager

Xponential Fitness, LLC

Irvine, CA • On-site, Remote

$110K - $125K/yr

Full-time

Medical, Dental, Vision, Retirement

Re-posted 2 days ago

Job description

Job Title: Lifecyle Marketing Manager
Department: Integrated Marketing
Reports to: Senior Director, Integrated Marketing
Salary Range: $110,000 - $125,000
Work Schedule: Monday - Thursday in office, Fridays WFH
Who We Are:
Xponential Fitness, LLC (NYSE: XPOF) is a leading global franchisor of health and wellness brands. Through its mission to make boutique health and wellness experiences accessible to everyone, the Company operates a diversified platform of five brands spanning across verticals including Pilates, barre, stretching, strength-training, and yoga. In partnership with its franchisees, Xponential brands offer energetic, accessible, and personalized workout experiences led by highly qualified instructors in studio locations across 49 U.S. states, Puerto Rico, and 30 countries globally. Xponential’s portfolio of brands includes Club Pilates, the largest Pilates brand in the United States; StretchLab, a concept offering one-on-one and group stretching services; YogaSix, one of the largest franchised yoga brands in the United States; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements, and one of the largest Barre brand in the United States; and BFT, a functional training and strength-based program.
Summary:
Xponential Fitness is seeking a strategic and data-driven Lifecycle Marketing Manager to lead CRM marketing initiatives across five leading boutique fitness brands: Club Pilates, StretchLab, Pure Barre, YogaSix and Body Fit Training (BFT). This role will own the execution and optimization of email, push notification and customer journey campaigns designed to drive lead conversion, member retention, class engagement, and lifetime value.
The ideal candidate combines strong technical CRM expertise with creative storytelling and performance marketing instincts. This individual will partner closely with brand marketing, analytics, franchise operations, creative, and technology teams to deliver highly personalized customer experiences throughout the member lifecycle.
Key Responsibilities:
Lifecycle Strategy amp; Campaign Management
  • Develop and execute multi-channel lifecycle marketing strategies across email, push notifications, SMS, and automated customer journeys
  • Build lifecycle programs that support acquisition, trial conversion, onboarding, engagement, retention, win-back, and referral initiatives
  • Create customer segmentation strategies based on behavioral, demographic, and engagement data
  • Manage campaign calendars across multiple fitness brands while maintaining a distinct brand voice and consistency for each
CRM amp; Automation
  • With consult from brand marketing, own day-to-day message strategy of CRM and marketing automation platforms (Club Ready, Digital Stack, HubSpot)
  • Collaborate with Martech team to build new templates, customer segments and flows.
  • Build and optimize automated workflows, triggered campaigns, and dynamic personalization
  • Partner with Martech, data and technology teams to improve audience targeting, attribution, and customer data quality
  • Ensure campaigns are properly QA’d, tested, and deployed on schedule
Performance Optimization amp; Analytics
  • Monitor and report on key lifecycle KPIs including open rates, click-through rates, conversions, retention, churn, and revenue impact
  • Conduct A/B testing on subject lines, messaging, creative, offers, and send timing
  • Use customer insights and performance data to continuously improve engagement and campaign effectiveness
  • Deliver actionable reporting and recommendations to senior leadership and brand stakeholders
Cross-Functional Collaboration
  • Partner with brand marketing teams to align lifecycle communications with national campaigns, promotions, and studio initiatives
  • Collaborate with creative teams on email design, copy, and asset development
  • Work closely with franchise support teams to ensure lifecycle campaigns support local studio success
  • Coordinate with Martech, product and digital teams to improve customer journey experiences across web and mobile channels, ensuring proper links to landing pages and studio micro-sites
Benefits:
  • Competitive Salary ($110,000 - $125,000) depending on experience
  • Comprehensive Medical, Dental and Vision benefits
  • Opportunities for additional bonuses
  • Cell Phone Allowance
  • 401k plan with 4% company match
  • Complimentary corporate memberships to XPLUS and XPASS
  • Discounts up to 30% on retail brand merchandise
  • On Campus Amenities: Reborn Coffee Shop, Hangar 24, Mini Putting Green, Basketball Court, Bird Sanctuary, Car Washing Services (M/W), Dry Cleaning Services
Qualifications:
  • Bachelor’s degree in Marketing, Communications, Business, or related field
  • 4–7+ years of experience in CRM, lifecycle marketing, email marketing, or retention marketing
  • Experience managing multi-brand or franchise marketing environments preferred
  • Strong knowledge of marketing automation and CRM platforms such as Salesforce Marketing Cloud, Braze, HubSpot, Iterable, Klaviyo, or similar
  • Experience with mobile push notification campaigns and customer journey orchestration
  • Strong analytical mindset with proficiency in reporting and campaign performance analysis
  • Familiarity with customer segmentation, personalization strategies, and testing methodologies
  • Excellent project management and organizational skills with the ability to manage multiple priorities simultaneously
  • Strong written communication and copy-editing skills
Preferred Qualifications:
  • Experience in fitness, wellness, hospitality, franchise, subscription, or consumer lifestyle brands preferred
  • Understanding of customer retention and membership-based business models
  • Familiarity with app engagement and omni-channel customer experiences
  • Experience working with franchisees or distributed marketing systems
What Success Looks Like:
  • Increased lead-to-member conversion across all brands
  • Improved member retention and reduced churn
  • Higher engagement rates across email and push channels
  • Scalable lifecycle automation programs supporting franchise growth
  • Strong collaboration across corporate and franchise stakeholders
  • Regular reporting of all assigned KPI’s
​Xponential Fitness LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, or expression, or any other characteristic protected by federal, state, or local laws.
Pay Range: $110,000 - $125,000
Xponential Fitness logo

About Xponential Fitness

Sourced by ZipRecruiter

Xponential Fitness, headquartered in Irvine, CA, US, is a powerhouse in the global fitness industry. Established in 2017, the firm specializes in franchising diverse and complementary fitness brands. Operating in the wellness and health sector, the company's portfolio boasts eight unique brands, including Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, and STRIDE. In a few short years, Xponential Fitness has gained momentum by curating the largest curated portfolio of boutique fitness brands worldwide. Its mission is capturing every segment of the fitness market, ambitiously striving to make boutique fitness accessible to everyone.

Industry

Performing arts, spectator sports and event promotion

Company size

201 - 500 Employees

Headquarters location

Irvine, CA, US

Year founded

2017

Social media

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