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TOMRA Food is a multinational organization and a leading provider of sensor-based sorting, peeling and integrated post-harvest solution for the food industry. Transforming global food production to maximize food safety and minimize food loss by making sure Every Resource Counts™, has been our strength for over 50 years. 

At TOMRA, we want people to innovate, show passion in their work and be responsible. We encourage the freedom to innovate and take risks that result in breakthroughs that challenge the status quo. We value passion that focuses and commits to meeting success. We believe in a responsible and safe mindset that takes care of our customers, products, and fellow employees. 

As an Area Sales Manager at TOMRA Food, your primary mission is to drive the growth of our business by overseeing and optimizing sales operations within your designated area. You will be a key contributor in managing the full sales cycle and building and maintaining strong customer relationships. With a hunter mentality and strong industry connections, you’ll deliver tailored solutions that exceed sales targets and position TOMRA Food as a leader in the food processing industry.

Key Responsibilities:

• Manage the sales territory and be responsible for achieving ambitious sales targets and ensuring strong customer satisfaction. 
• Responsible for the full sales process from prospecting to closing and hand off to the project delivery teams. 
• The ASM will lead daily sales activities to meet ambitious targets and build a sustainable pipeline, ensuring accurate and timely CRM updates and reliable monthly, quarterly, and annual sales forecasts.
• Operate within a consultative sales model by building strong customer relationships, understanding business needs, and aligning high-technology solutions to drive value, financial benefit, and differentiation.
• Act as the voice of the customer by understanding market and customer needs, delivering tailored value, and identifying or escalating opportunities for future development.
• The ASM must build and maintain strong, multi-level relationships within customer organizations to generate trust, high engagement, and credibility for both the role and the company.
• The ASM will be responsible for providing detailed local market intelligence (trends, competitors, etc.) to work into our planning. 
• Plan and collaborate with colleagues on trade show and congress selection and participation, social media content, speaking engagements, and media/PR activities to support branding and growth objectives.
• Be the champion to ensure customer satisfaction within the territory.  
• Close co-operation alignment with pre and post sales teams including service to ensure ongoing success and satisfaction. 
• Develop and execute 1-3 plans for the territory and assist on building of rolling 5-year strategic plans for growth. This includes identifying new opportunities for development 
• Must be a self-starter and able to work under own initiative. 
• Promote a “Safety First” culture throughout the company, our customers, and our industry.

• BS in Mechanical, Industrial, Manufacturing or Electrical Engineering. Also considered B.S. in Business, Economics, Agricultural, Engineering 
• 5-10 years plus of experience in selling large capital industrial equipment 
• Proficiency in sales software and CRM systems 
• Knowledge of and experience selling into the food processing industry, with a strong regional network across key food categories, is strongly preferred.
• Strong knowledge of industry and market trends, with demonstrated experience managing large sales territories and key accounts.
• Competent with Microsoft Office – Word, Excel and Outlook. 
• Excellent written and verbal English communication, with strong interpersonal skills.
• Analytical and strategic thinking abilities 
• Ability to work in an open office environment as well as industrial customer worksites.
• Ability to work in Food processing plants, farms, cold storage facilities, and outside in high/low temperatures. 
• Ability to travel domestically approximately 50% and internationally on occasion
• Must have or be able to obtain a valid passport. 

Pay Band

For U.S. applicants, in accordance with applicable disclosure requirements, the anticipated annual base pay range for Area Sales Manager position is $85,848 to $125,000. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience and location. (As acceptable: Also, certain positions are eligible for additional forms of compensation such as bonuses.)

Why work for us:

Be part of a mission to transform how we all obtain, use and reuse the planet’s resources to enable a world without waste. We love innovation, a collaborative environment where idea sharing and thinking outside the box is encouraged. 

What we offer:

• Comprehensive medical, dental, and vision plans with 100% employee premium coverage
• 31 days of PTO annually (vacation, sick, and holidays), increasing with tenure
• 401(k) with 100% match on the first 4% of your contributions
• 8 weeks of fully paid parental leave for eligible employees
• Up to 4 days of paid bereavement leave to support employees during personal loss
• Employee Assistance Program supporting mental, emotional, and financial well-being
• Inclusive culture that values diversity, well-being, and teamwork
• Global career growth opportunities with strong internal promotion record

Proud Gold Level 2024 Cigna Healthy Workforce Award recipient

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TOMRA is proud to be an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants regardless of race, color, religion, gender, gender identity, age, national origin, disability, parental or pregnancy status, marriage and civil partnership, sexual orientation, veteran status, or any other characteristic protected by law. Reasonable accommodations will be made to meet the requirements of the Americans with Disabilities Act and will be provided as requested by candidates taking part in all aspects of the selection process.

All your information will be kept confidential according to EEO guidelines.