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Public Relations Writer Jobs in Florida (NOW HIRING)

Microsoft C

Public Relations Assistant

Miami Beach, FL · On-site

$46K - $56K/yr

Excellent communication skills, written and verbal required * Superb phone etiquette and public speaking skills * Proven successful media placements and public relations campaign experience * Proven ...

Alphabe Insight Inc

Public Relations Assistant

Miami, FL · On-site

$41K - $45K/yr

We are seeking a motivated Public Relations Assistant who is ready to contribute to our growing ... Excellent verbal and written communication skills. * Professional and positive attitude. * Strong ...

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Public Relations Writer information

See Florida salary details

$8.2K

$47.5K

$69.1K

How much do public relations writer jobs pay per year?

As of Sep 4, 2026, the average yearly pay for public relations writer in Florida is $47,528.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,100.00 and $52,700.00 per year, depending on experience, location, and employer.

What is a public relations writer?

A public relations writer creates content for internal documents and articles to be released to the media and other public channels. As a public relations writer, your job duties include writing press releases for events or products from your company, creating internal communications to employees, and monitoring the publication of written articles on broadcast and social media. Public relations writer jobs are typically entry-level positions. To pursue a career in public relations, you need a bachelor’s degree in public relations, communications, journalism, marketing, or a related field.

How does a public relations writer typically collaborate with other departments within an organization?

A Public Relations Writer often works closely with departments such as marketing, communications, and executive leadership to ensure consistent messaging and brand voice across all channels. Collaboration may involve attending strategy meetings, gathering input from product teams, and aligning press releases or media pitches with broader organizational goals. This cross-functional teamwork helps ensure that all public-facing materials accurately represent the organization's priorities and values, and that timely, coordinated responses are provided during campaigns or crisis situations.

What are the key skills and qualifications needed to thrive as a public relations writer, and why are they important?

To thrive as a Public Relations Writer, you need excellent written communication skills, a strong grasp of AP style, and a relevant degree in communications, journalism, or a related field. Familiarity with media monitoring tools, press release distribution platforms, and content management systems is typically required. Creativity, adaptability, and the ability to build relationships with media contacts are crucial soft skills in this role. These competencies ensure compelling messaging, effective media outreach, and a positive public image for clients or organizations.

What is the difference between Public Relations Writer vs Content Writer?

AspectPublic Relations WriterContent Writer
Primary FocusCrafting press releases, media pitches, and PR materials to shape public perceptionCreating articles, blog posts, and web content to inform or entertain
Work EnvironmentPublic relations agencies, corporate communications, media outletsDigital marketing firms, media companies, corporate websites
Required SkillsStrong writing, media relations, understanding of brandingSEO knowledge, versatile writing, audience engagement
Common UsageUsed in PR campaigns, media outreach, reputation managementUsed in content marketing, blogging, website content

While both roles involve writing, Public Relations Writers focus on managing public perception through media and press materials, whereas Content Writers produce a variety of online content aimed at engaging audiences and improving SEO. Both roles require strong writing skills, but their objectives and work environments differ.

Is public relations writer a high paying career?

Public relations writers typically earn a median salary that is around the national average for communication roles, with salaries varying based on experience, location, and industry. Entry-level positions tend to pay less, while experienced writers or those working in large organizations or specialized fields can earn higher wages. Advanced skills in strategic communication and familiarity with media tools can also influence earning potential.
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Public Relations Writer jobs near you
Infographic showing various Public Relations Writer job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $47,528 per year, or $22.9 per hour.

Public Relations Publicist - Tech, Healthcare, Finance

Otter PR

Saint Petersburg, FL • On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 12 days ago

Job description

Benefits Include:

  • Remote, flexible, or in-office options available

  • Offices in Orlando and St. Petersburg, Florida

  • Internal promotion opportunities

  • Unlimited PTO

  • Health, dental, vision, and life insurance

  • 401k with access to a financial advisor

  • Premium subscription to Calm or gym credits

We are looking for a professional in public relations or writing who is passionate about storytelling and any of the listed focus areas. All experience levels are welcome, and we provide extensive training.

Interest Areas:

  • Politics

  • Crypto

  • Law

  • Finance

  • Healthcare and Medical

  • Technology

About Otter PR
Otter Public Relations has been recognized as the #1 PR Firm in Florida and one of the top PR firms in the United States. We are proud recipients of awards such as the Inc. 5000, Gator100, Stevie Awards, and rankings from Clutch and UpCity. Our team thrives in a supportive and collaborative environment where modern PR strategies drive real results for our clients.

Why Otter PR?
We want you to win. At Otter PR, we unlock your potential, highlight your strengths, support your mission, and share your story. Because when you win, we all win. Our mission is to redefine public relations by integrating modern strategies that yield measurable results. As a fast-growing company, we offer an exciting, dynamic work environment where innovation and creativity are celebrated. You'll have the opportunity to grow with us, working on meaningful projects that make a real impact.

Job Responsibilities:

  • Craft media messages, press releases, and campaigns

  • Monitor media coverage and trends

  • Conduct daily news monitoring and reporting

  • Search and respond to journalist requests

  • Perform database research and monitoring

  • Support account strategists with assigned tasks

  • Potential opportunity to manage client relationships

Qualifications:

  • Strong project management skills

  • Confidence in working directly with clients

  • Ability to manage client expectations effectively

  • Comfortable collaborating in a team environment

  • Skilled at managing multiple duties and tasks

  • Detail-oriented and deadline-driven

  • Strong writing ability

Education, Experience, and Other Preferred Qualities:

  • Bachelor's Degree in Business, Finance, Political Science, Communications, or Public Relations is a plus

  • One year of experience as a journalist, writer, publicist, or editor preferred (educational experience also accepted)

  • Ability to manage multiple projects simultaneously and thrive under deadline pressure

Join us at Otter PR, where you'll be part of an award-winning team that values innovation, growth, and making a real difference in the world of public relations.

Employment Type: FULL_TIME

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