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Promotions Manager Jobs in Reston, VA (NOW HIRING)

Socket.dev

SAP Pricing and Promotions Lead

Washington, DC · On-site

$106 - $361/hr

The SAP Pricing and Promotions Lead is responsible for driving merchandising process capabilities ... Ability to manage and mentor team members Eligibility Requirements: * US Citizen (no dual citizens)

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Promotions Manager information

See Reston, VA salary details

$23.4K

$66.7K

$118.6K

How much do promotions manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for promotions manager in Reston, VA is $66,742.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,900.00 and $87,900.00 per year, depending on experience, location, and employer.

What does a promotions manager do?

A promotions manager typically works for an advertising or media company, planning materials for a campaign, including contests, giveaways, prizes, and coupons, to enhance the sales of a service or product for retailers. This job is also found at radio and television stations, staffing agencies, and other businesses that want to drive customer engagement. As a promotions manager, your job duties include preparing and negotiating contracts, creating budget estimates, staying up to date on marketing trends, inspecting layouts on advertising copy, editing scripts, directing product research, and representing the company at trade shows.

What are the key skills and qualifications needed to thrive as a promotions manager?

To thrive as a Promotions Manager, you need expertise in marketing strategy, campaign planning, and project management, typically supported by a bachelor’s degree in marketing, business, or a related field. Familiarity with digital marketing tools, CRM platforms, and analytics software is important, along with experience managing budgets and vendor relationships. Strong communication, creativity, and leadership skills help you coordinate teams and engage target audiences effectively. These combined skills ensure the successful execution of promotional campaigns that drive brand awareness and business growth.

What are some common challenges faced by promotions managers when coordinating multi-channel campaigns?

Promotions Managers often encounter challenges in ensuring consistent messaging and timing across various channels such as digital, print, and in-person events. Managing multiple stakeholders, aligning with brand guidelines, and adapting to rapidly changing market trends can also be demanding. Successful Promotions Managers stay organized, communicate frequently with cross-functional teams, and use data analytics to adjust campaigns in real time for maximum impact.

What is the difference between Promotions Manager vs Marketing Coordinator?

AspectPromotions ManagerMarketing Coordinator
Required CredentialsBachelor's in Marketing, Business, or related field; experience in promotions or advertisingBachelor's in Marketing, Communications, or related field; entry-level to mid-level experience
Work EnvironmentCorporate marketing departments, advertising agencies, retail, entertainmentMarketing teams, advertising agencies, event planning, retail
Employer & Industry UsageUsed in retail, entertainment, consumer goods, and promotional agenciesCommon across various industries including retail, non-profits, and corporate sectors

While both roles involve marketing activities, a Promotions Manager focuses on developing and executing promotional campaigns to boost sales and brand visibility, often managing teams and budgets. A Marketing Coordinator supports marketing strategies, handles logistics, and assists in campaign execution. The Promotions Manager role is more strategic and managerial, whereas the Marketing Coordinator is more operational and supportive.

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Promotions Manager jobs near you
Infographic showing various Promotions Manager job openings in Reston, VA as of August 2026, with employment types broken down into 87% Full Time, 11% Part Time, and 2% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $66,742 per year, or $32.1 per hour.

Graphic Design Specialist, Weekly Promotions

LIDL US, LLC.

Arlington, VA • On-site

$33.66 - $38.47/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 26 days ago

Lidl US rating

6.9

Company rating: 6.9 out of 10

Based on 98 frontline employees who took The Breakroom Quiz

24th of 123 rated grocery stores

Job description

The Designer Specialist, within the Operational Marketing & Production team, plays a critical role in designing and executing promotional content across our print and digital ecosystem. This role is primarily focused on creating high-quality weekly ads or "circulars" for our weekly promotions, in addition to processing image edits for web, app and in store electronic signage. The specialist ensures every piece of communication and imagery is consistent with the corporate image, design standards and product accuracy. This role requires sharp attention to detail to ensure all products, pricing, messaging, and visuals align with the campaign calendar.
What You'll Do
Essential Functions
  • Thrive in a fast-paced, high-volume production environment, managing multiple campaign deadlines simultaneously without sacrificing accuracy.
  • Design and execute weekly ad/circular for print and/or digital.
  • Weekly photo image editing to support in-app coupons and promotions.
  • Create customer facing electronic shelf signage for in-store promotions and communications.
  • Thoroughly review all artwork to ensure the correct products and prices are used, maintaining meticulous attention to detail prior to final delivery.
  • Coordinate projects, work processes, systems, and/or procedures to ensure efficient workflow.
  • Coordinate with a wide range of interdepartmental stakeholders throughout the business.
  • Update guidelines, standard operating procedures, and instructional materials related to design and promotional execution.
  • Identify, develop, and propose opportunities for business and process improvement.
  • Contribute to the management of in-house photography, specifically product packshots in our company wide image database.
  • Perform high-quality image editing, color correction, and retouching on all photographic assets to ensure they are production-ready.
  • Other duties as assigned.
What You'll Need
Required Knowledge, Skills, Abilities
  • Excellent understanding of grid systems, layout, and typography, specifically for dense promotional materials.
  • Proficient with Google Suite.
  • Absolute accuracy across all products, pricing, and digital assets through meticulous attention to detail.
  • Proficient in Adobe Creative Suite (Photoshop, InDesign, Illustrator), with a strict requirement for advanced image editing and retouching skills.
  • Excellent written and verbal communication skills.
  • Excellent organizational and time management skills.
  • Ability to work independently.
Preferred Knowledge, Skills and Abilities:
  • Experience using Adobe Workfront is highly preferred.
  • Knowledge of AI capabilities to speed production (when applicable).
  • Experience working and designing with content management systems (e.g. LAGO, MAM).
Required Education, Certifications/ Licenses, Related Experience
  • Bachelor's degree in marketing, economics or communication.
  • 1-3 years of experience in a related field.
  • In lieu of degree, 5+ years of experience in related field will meet the education and related experience requirements listed above.
Physical Job Requirements
  • Prolonged periods sitting at a desk and working on a computer.
  • Ability to identify and distinguish between colors more than half the time.
  • Ability to occasionally lift, move, and set up photography equipment, lighting, and staging materials for in-house shoots.
What You'll Receive
At Lidl, we know that in order for our people to do their best, they must be at their best. That's why as a company, we offer one of the most generous benefits packages in the industry.
All our Lidl employees are eligible to receive the following benefits:
• Starting pay of $33.66 (with potential to earn $38.47 in the future)
• Medical & Prescription | Dental | Vision coverage
• Paid Holiday & Paid Time Off (PTO) to use for sickness or vacation
• Dedicated training plans to ensure you are set up for success
• 401K Plan (+ 5% company match)
• Voluntary Term Life & AD&D Insurance
• Total Well-Being Program
• DailyPay, a voluntary benefit to offer employees access to their pay on their own schedule
Lidl US views our Corporate Social Responsibility (CSR) through a lens of actions that are Good for the Environment, Good for People, and Good for You.

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