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Promotion Director Jobs in California (NOW HIRING)

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Promotion Director information

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$37K

$91.8K

$139.6K

How much do promotion director jobs pay per year?

As of Sep 5, 2026, the average yearly pay for promotion director in California is $91,805.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,300.00 and $119,900.00 per year, depending on experience, location, and employer.

What are some common challenges a promotion director faces when coordinating multiple campaigns simultaneously?

A Promotion Director often manages several campaigns at once, each with its own objectives, timelines, and stakeholders. Balancing these overlapping projects can be challenging, especially when aligning messaging across various channels and ensuring consistent branding. Effective communication, strong organizational skills, and the ability to prioritize tasks are crucial in navigating these complexities. Additionally, Promotion Directors must be adaptable and ready to address last-minute changes or issues that arise during campaign execution.

What are the key skills and qualifications needed to thrive as a promotion director, and why are they important?

To thrive as a Promotion Director, you need expertise in marketing strategy, campaign management, and strong analytical skills, often supported by a bachelor’s degree in marketing, communications, or a related field. Familiarity with CRM platforms, digital marketing tools, and analytics software is typically required. Excellent leadership, creativity, and interpersonal communication set standout professionals apart in this role. These skills are crucial for designing effective promotions, leading teams, and maximizing brand visibility and engagement.

What is the difference between Promotion Director vs Marketing Manager?

AspectPromotion DirectorMarketing Manager
Primary FocusOversees promotional campaigns and brand visibilityDevelops overall marketing strategies and campaigns
ResponsibilitiesPlanning and executing promotional events, managing promotional teamsMarket research, campaign planning, and advertising
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in promotionsBachelor's degree in marketing, business, or related field; experience in marketing management
Work EnvironmentCorporate offices, event venues, promotional agenciesCorporate offices, advertising agencies, media companies

The Promotion Director primarily focuses on executing promotional campaigns and managing promotional teams to boost brand visibility. In contrast, the Marketing Manager develops comprehensive marketing strategies, including advertising and market research. Both roles require similar educational backgrounds, but their responsibilities and work environments differ slightly, with Promotion Directors more involved in promotional events and campaigns.

What does a promotion director do?

A promotion director oversees marketing and promotional campaigns to increase visibility and sales for a company or product. They develop strategies, coordinate advertising efforts, and manage teams to ensure promotional goals are met, often using tools like social media and analytics. Strong communication, leadership skills, and industry knowledge are essential for success in this role.

What are the most commonly searched types of Promotion jobs in California?

The most popular types of Promotion jobs in California are:

What are popular job titles related to Promotion Director jobs in California?

For Promotion Director jobs in California, the most frequently searched job titles are:

What job categories do people searching Promotion Director jobs in California look for?

The top searched job categories for Promotion Director jobs in California are:

What cities in California are hiring for Promotion Director jobs?

Cities in California with the most Promotion Director job openings:

Promotion Director jobs near you
Infographic showing various Promotion Director job openings in California as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 67% Physical, and 33% Remote job distribution, with an average salary of $91,805 per year, or $44.1 per hour.

Sr. Director, Marketing Promotions

Kyverna Therapeutics

Emeryville, CA • On-site, Remote

Full-time

Re-posted 4 days ago

Job description

Kyverna Therapeutics is a patient-centered, clinical-stage biopharmaceutical company developing cell therapies for patients suffering from autoimmune diseases. Guided by our core values, Stay True to Why, Collaborate to Accelerate, Lead with Clarity, Boldly Innovative, and Own the Outcome, we are committed to transforming the future of treatment for autoimmune disease. Join us at the forefront of cell therapy innovation and help redefine what's possible.
Position Overview
Kyverna Therapeutics is seeking a Sr. Director, Marketing Promotions to lead the strategic development, execution, and governance of promotional strategies and activities for miv-cel and future pipeline products. This role is responsible for building and scaling promotional capabilities in a manner that is patient-centric, scientifically grounded, and fully compliant with global regulatory and ethical standards.
The Sr. Director will partner closely with Medical Affairs, Regulatory, Legal, Compliance, Market Access, and Commercial leadership to ensure that all promotional initiatives effectively communicate Kyverna's value proposition and differentiation while maintaining the highest standards of scientific accuracy and integrity. This individual will play a critical leadership role in preparing Kyverna for launch and supporting lifecycle management as the organization transitions from development-stage to commercial operations.
Title: Sr. Director, Marketing Promotions
Reports to: VP of Marketing
Location: Emeryville, CA (Hybrid: 2 days a week) or West Coast Remote
Travel: Approximately 25%
Responsibilities
  • Provide strong leadership skills with an ability to set a vision, manage change and drive performance within a fast-moving, challenging, and dynamic commercial environment
  • Define and own the global promotional strategy for Kyverna's assets, ensuring alignment with brand strategy, corporate objectives, and patient needs. This includes shaping core promotional narratives, messaging frameworks, and omnichannel engagement strategies that support launch readiness and long-term brand growth.
  • Responsible for budget oversight and management of agency of record and other key agency partnerships to ensure strategic alignment and delivery of promotional resources and materials supporting commercialization.
  • Development of promotional materials across channels, including digital, field-based, congress, and non-personal promotion. Ensures that all materials are scientifically accurate, balanced, and clearly differentiated, while effectively translating complex science into compelling, compliant messaging for healthcare professionals and other stakeholders.
  • Develop the commercial launch Plan of Action (POA) for field sales teams; coordinate with Commercial Training to and provide guidance to implement
  • Close collaboration with Medical Affairs to ensure appropriate separation of promotional and non-promotional activities, and with Market Access and HEOR teams to align promotional messaging with payer value narratives. Also work closely with Sales leadership to ensure promotional materials and campaigns effectively support field execution.
  • Lead promotional readiness for first and subsequent product/indication launches, including message testing, omnichannel planning, and execution of strategic and tactical promotional plans. Post-launch, this role will guide lifecycle management strategies, adapting promotional approaches based on market feedback, performance data, and evolving competitive dynamics.
  • Accountable for establishing and managing efficient Promotional Review Committee (PRC) review processes, ensuring timely approvals while maintaining strict adherence to regulatory, legal, and compliance requirements. This role serves as a senior escalation point for complex promotional issues and ensures alignment with internal policies and external regulations.
  • Build, develop, and mentor a high-performing marketing promotions team and agency partners. The role includes establishing best practices, processes, and capabilities that scale with Kyverna's growth, while fostering a culture of accountability, collaboration, and continuous improvement.
  • Partner cross functionally with Legal, Medical, Clinical, Regulatory, Patient Advocacy, and Corp Comme, leading cross-functional projects as needed

Qualifications
  • Bachelor's degree required. Advanced degree (MBA, PhD, PharmD, or equivalent) preferred.
  • 12+ years' experience in marketing, promotional regulations, PRC processes, and compliance standards.
  • Demonstrated success leading promotional strategy for cell-therapy, specialty, rare disease, or complex scientific products, ideally including launch experience.
  • Deep experience in pharmaceutical or biotechnology marketing promotions, with a strong understanding of regulated promotional environments.
  • Strong cross-functional leadership skills with the ability to influence and align senior stakeholders across the organization.
  • Executive presence, strategic judgment, and the ability to operate effectively in a fast-moving, high-growth environment.
  • Exceptional communication skills, a collaborative mindset, and the ability to balance high-level strategy with hands-on leadership.
  • Demonstrated leadership skills with an ability to set a vision, to lead change, and to lead and mentor others.
  • Strategic Vision, Cross-functional Leadership, Project Management, Ability to influence with and without authority
  • Firm command of financial management with an understanding of revenue forecasting and expense budget planning and tracking
  • Comfort navigating ambiguity and contributing at the executive leadership level is essential.

The Northern California Bay area salary range for this position is $260K to $300K USD annually. This salary range is an estimate of what we reasonably expect to pay for this position, and the actual salary may vary based on various factors that may include but are not limited to quality and length of experience, education, geographic location and alignment with market data. This position is also eligible for bonus, benefits, and participation in the company's stock plan.

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