Responsibilities : • Lead the technical implementation for CTV publisher partners, managing the ... DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital ...
Responsibilities : • Lead the technical implementation for CTV publisher partners, managing the ... DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital ...
Senior Software Engineer - OpenPath
$143K - $189K/yr
... publishers-enabling efficient, objective, and high-quality access to inventory for advertisers. By simplifying the programmatic supply chain and reducing intermediaries, OpenPath brings supply path ...
Senior Software Engineer - OpenPath
$143K - $189K/yr
... publishers-enabling efficient, objective, and high-quality access to inventory for advertisers. By simplifying the programmatic supply chain and reducing intermediaries, OpenPath brings supply path ...
Sr. Technical Account Manager
Irvine, CA · On-site
Responsibilities : • Lead the technical implementation for CTV publisher partners, managing the ... DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital ...
Sr. Technical Account Manager
Irvine, CA · On-site
Responsibilities : • Lead the technical implementation for CTV publisher partners, managing the ... DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital ...
DSP Partnership Manager
Irvine, CA · On-site
Clear perspective on how publishers should position themselves in the evolving programmatic ecosystem * Experience in multicultural media, FAST, or niche CTV - understanding of community-driven ...
DSP Partnership Manager
Irvine, CA · On-site
Clear perspective on how publishers should position themselves in the evolving programmatic ecosystem * Experience in multicultural media, FAST, or niche CTV - understanding of community-driven ...
Senior Software Engineer - OpenPath
San Jose, CA · On-site
$143K - $189K/yr
... publishers-enabling efficient, objective, and high-quality access to inventory for advertisers. By simplifying the programmatic supply chain and reducing intermediaries, OpenPath brings supply path ...
Senior Software Engineer - OpenPath
San Jose, CA · On-site
$143K - $189K/yr
... publishers-enabling efficient, objective, and high-quality access to inventory for advertisers. By simplifying the programmatic supply chain and reducing intermediaries, OpenPath brings supply path ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
Paid Media Specialist
Encinitas, CA · On-site
... Programmatic, OTT/CTV, Meta Paid Social, Google Paid Search, Google PMAX, Google Demand Gen, YouTube, and Publisher-Direct campaigns * Monitor cross-channel campaign pacing, budget delivery, and ...
Paid Media Specialist
Encinitas, CA · On-site
... Programmatic, OTT/CTV, Meta Paid Social, Google Paid Search, Google PMAX, Google Demand Gen, YouTube, and Publisher-Direct campaigns * Monitor cross-channel campaign pacing, budget delivery, and ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
... Programmatic, OTT/CTV, Meta Paid Social, Google Paid Search, Google PMAX, Google Demand Gen, YouTube, and Publisher-Direct campaigns * Monitor cross-channel campaign pacing, budget delivery, and ...
... Programmatic, OTT/CTV, Meta Paid Social, Google Paid Search, Google PMAX, Google Demand Gen, YouTube, and Publisher-Direct campaigns * Monitor cross-channel campaign pacing, budget delivery, and ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
Experience across multiple of the following: privacy/identity, ad quality, creative moderation, ad policy, programmatic/exchange technology * Deep understanding of the sell-side (publisher) ads ...
Growth Lead - Roku Data Cloud
$210K - $255K/yr
... programmatic activation through native DSP integrations. Our Growth team partners with Product, Engineering, Ad Ops, Client Services, and external agency and publisher partners to design scalable ...
Growth Lead - Roku Data Cloud
$210K - $255K/yr
... programmatic activation through native DSP integrations. Our Growth team partners with Product, Engineering, Ad Ops, Client Services, and external agency and publisher partners to design scalable ...
Director of Product Management, Next Gen Ads
$274K - $287K/yr
Proven experience building or leading publisher monetization platforms (SSPs, ad exchanges, or ad servers). * Deep understanding of ad serving, auction dynamics, and programmatic ecosystems.
Director of Product Management, Next Gen Ads
$274K - $287K/yr
Proven experience building or leading publisher monetization platforms (SSPs, ad exchanges, or ad servers). * Deep understanding of ad serving, auction dynamics, and programmatic ecosystems.
Technical Account Manager
Santa Monica, CA · Remote
$130K - $160K/yr
Meet locally with publisher contacts when required We're excited if you have * 4+ years of client-facing experience in Programmatic Advertising/Header Bidding Technologies in a Technical Account ...
Technical Account Manager
Santa Monica, CA · Remote
$130K - $160K/yr
Meet locally with publisher contacts when required We're excited if you have * 4+ years of client-facing experience in Programmatic Advertising/Header Bidding Technologies in a Technical Account ...
Requirements * 5-10+ years of enterprise SaaS sales experience, specifically within the video/digital advertising space (video publishers, CTV/OTT, programmatic video, adtech). * Demonstrated success ...
Requirements * 5-10+ years of enterprise SaaS sales experience, specifically within the video/digital advertising space (video publishers, CTV/OTT, programmatic video, adtech). * Demonstrated success ...
LoopMe's technology brings together advertisers and publishers to redefine brand advertising for ... Educating clients on the value and differentiation of our programmatic offering, including formats ...
LoopMe's technology brings together advertisers and publishers to redefine brand advertising for ... Educating clients on the value and differentiation of our programmatic offering, including formats ...
Senior Account Executive
Los Angeles, CA · On-site
LoopMe's technology brings together advertisers and publishers to redefine brand advertising for ... Educating clients on the value and differentiation of our programmatic offering, including formats ...
Senior Account Executive
Los Angeles, CA · On-site
LoopMe's technology brings together advertisers and publishers to redefine brand advertising for ... Educating clients on the value and differentiation of our programmatic offering, including formats ...
Growth Lead - Roku Data Cloud
Santa Monica, CA · On-site
$210K - $255K/yr
... programmatic activation through native DSP integrations. Our Growth team partners with Product, Engineering, Ad Ops, Client Services, and external agency and publisher partners to design scalable ...
Growth Lead - Roku Data Cloud
Santa Monica, CA · On-site
$210K - $255K/yr
... programmatic activation through native DSP integrations. Our Growth team partners with Product, Engineering, Ad Ops, Client Services, and external agency and publisher partners to design scalable ...
In this role, you will be responsible for publisher-facing products and initiatives that protect ... Experience with programmatic advertising, exchange technology, or supply-side platforms
In this role, you will be responsible for publisher-facing products and initiatives that protect ... Experience with programmatic advertising, exchange technology, or supply-side platforms
In this role, you will be responsible for publisher-facing products and initiatives that protect ... Experience with programmatic advertising, exchange technology, or supply-side platforms
In this role, you will be responsible for publisher-facing products and initiatives that protect ... Experience with programmatic advertising, exchange technology, or supply-side platforms
Programmatic Publisher information
What is the difference between Programmatic Publisher vs Programmatic Trader?
| Aspect | Programmatic Publisher | Programmatic Trader |
|---|---|---|
| Credentials | Knowledge of ad tech, digital media, and basic analytics | Advanced analytics, trading certifications, and media buying experience |
| Work Environment | Media companies, publishers, ad tech platforms | Ad agencies, trading desks, media buying firms |
| Industry Usage | Focuses on managing ad inventory and revenue for publishers | Focuses on buying and selling ad inventory programmatically |
While both roles operate within the programmatic advertising ecosystem, a Programmatic Publisher primarily manages ad inventory and revenue for publishers, ensuring optimal ad placements. In contrast, a Programmatic Trader actively buys and sells ad space to meet campaign goals. Understanding these differences helps clarify career paths and employer expectations in digital advertising.
What are the key skills and qualifications needed to thrive as a Programmatic Publisher, and why are they important?
To thrive as a Programmatic Publisher, you need strong analytical skills, digital advertising knowledge, and experience with ad operations, often supported by a degree in marketing, business, or a related field. Proficiency with demand-side platforms (DSPs), supply-side platforms (SSPs), ad exchanges, and analytics tools like Google Ad Manager and DoubleClick is typically required. Outstanding communication, problem-solving abilities, and attention to detail help you optimize revenue and build strong relationships with advertisers. These skills and qualities are crucial for maximizing inventory value, ensuring efficient ad delivery, and maintaining competitive advantage in the digital advertising ecosystem.
What is a Programmatic Publisher?
A Programmatic Publisher is a company or individual who owns digital media properties, such as websites or apps, and sells ad space on those properties through automated, real-time bidding platforms. They use programmatic advertising technology to connect their inventory with advertisers, maximizing revenue by allowing multiple buyers to bid for ad placement. Programmatic publishers rely on tools like ad exchanges, supply-side platforms (SSPs), and demand-side platforms (DSPs) to automate and optimize the sale of their ad inventory. This process increases efficiency, transparency, and targeting capabilities compared to traditional ad sales methods.
How does a Programmatic Publisher typically collaborate with advertisers and ad tech partners to optimize revenue?
A Programmatic Publisher works closely with advertisers, demand-side platforms (DSPs), and ad tech partners to maximize ad revenue and fill rates. This involves managing relationships, troubleshooting delivery issues, and leveraging analytics to adjust floor prices or ad placements for better performance. Publishers often participate in regular meetings with partners to review campaign effectiveness, discuss inventory opportunities, and ensure compliance with brand safety and viewability standards. Collaborating across these teams helps publishers stay agile in a rapidly changing digital advertising landscape and ensures they are positioned to capture the most value from their inventory.
What are popular job titles related to Programmatic Publisher jobs in California? For Programmatic Publisher jobs in California, the most frequently searched job titles are:
What job categories do people searching Programmatic Publisher jobs in California look for? The top searched job categories for Programmatic Publisher jobs in California are:
What cities in California are hiring for Programmatic Publisher jobs? Cities in California with the most Programmatic Publisher job openings:
Job description
Job Summary:
Viant Technology is an AI-powered advertising platform focused on Connected TV (CTV) solutions. The Sr. Technical Account Manager will manage the technical execution and support for onboarding and scaling CTV publisher partners, ensuring high-quality delivery and seamless technical execution throughout the lifecycle of integrations.
Responsibilities:
• Lead the technical implementation for CTV publisher partners, managing the full lifecycle of Direct Inventory, IRIS_ID, and Identity Data Match integrations.
• Provide hands-on support for incident response and issue resolution, ensuring data and inventory flows remain stable and accurate.
• Use Google BigQuery SQL to investigate data discrepancies, validate integration integrity, and surface actionable insights that drive partner optimization.
• Create and maintain high-quality technical documentation, including integration guides and FAQs, to streamline the onboarding experience.
• Identify and implement internal tools or AI-driven automations to improve troubleshooting speed and overall account productivity.
• Partner closely with the Publisher Partnerships team to ensure technical delivery aligns with commercial goals and client timelines.
• Support business reviews and partner meetings to represent the technical health of the account and identify optimization opportunities.
• Translate partner technical challenges and feature requests into clear requirements for the Product and Engineering roadmaps.
Qualifications:
Required:
• 5+ years of experience in Technical Account Management, Account Management, Project Management, Ad Operations, or related roles.
• 7+ years experience with Ad Tech platforms such as demand-side platforms (DSPs), supply-side platforms (SSPs), and/or data management platforms(DMPs).
• Strong understanding of the ad tech ecosystem, including DSPs, ad serving, programmatic buying, onboarding, and measurement.
• Ability to clearly articulate complex technical and measurement concepts to both technical and non-technical audiences.
• Proficiency in SQL (Google BigQuery preferred), Google Looker Studio, and cloud-based analytics tools.
• Strategic mindset with a bias toward action; comfortable operating in ambiguity and influencing without authority.
Company:
Viant Technology Inc. (NASDAQ: DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital marketing. Founded in 1996, the company is headquartered in Irvine, USA, with a team of 201-500 employees. The company is currently Growth Stage.
Viant Technology is an AI-powered advertising platform focused on Connected TV (CTV) solutions. The Sr. Technical Account Manager will manage the technical execution and support for onboarding and scaling CTV publisher partners, ensuring high-quality delivery and seamless technical execution throughout the lifecycle of integrations.
Responsibilities:
• Lead the technical implementation for CTV publisher partners, managing the full lifecycle of Direct Inventory, IRIS_ID, and Identity Data Match integrations.
• Provide hands-on support for incident response and issue resolution, ensuring data and inventory flows remain stable and accurate.
• Use Google BigQuery SQL to investigate data discrepancies, validate integration integrity, and surface actionable insights that drive partner optimization.
• Create and maintain high-quality technical documentation, including integration guides and FAQs, to streamline the onboarding experience.
• Identify and implement internal tools or AI-driven automations to improve troubleshooting speed and overall account productivity.
• Partner closely with the Publisher Partnerships team to ensure technical delivery aligns with commercial goals and client timelines.
• Support business reviews and partner meetings to represent the technical health of the account and identify optimization opportunities.
• Translate partner technical challenges and feature requests into clear requirements for the Product and Engineering roadmaps.
Qualifications:
Required:
• 5+ years of experience in Technical Account Management, Account Management, Project Management, Ad Operations, or related roles.
• 7+ years experience with Ad Tech platforms such as demand-side platforms (DSPs), supply-side platforms (SSPs), and/or data management platforms(DMPs).
• Strong understanding of the ad tech ecosystem, including DSPs, ad serving, programmatic buying, onboarding, and measurement.
• Ability to clearly articulate complex technical and measurement concepts to both technical and non-technical audiences.
• Proficiency in SQL (Google BigQuery preferred), Google Looker Studio, and cloud-based analytics tools.
• Strategic mindset with a bias toward action; comfortable operating in ambiguity and influencing without authority.
Company:
Viant Technology Inc. (NASDAQ: DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital marketing. Founded in 1996, the company is headquartered in Irvine, USA, with a team of 201-500 employees. The company is currently Growth Stage.
About Viant Technology
Sourced by ZipRecruiter
Industry
Marketing
Company size
201 - 500 Employees
Headquarters location
Irvine, CA, US
Year founded
1999