ZipRecruiter

Log In

1

Programmatic Manager Jobs in Pennsylvania (NOW HIRING)

CMI Media Group

Supervisor, Programmatic

Chesterbrook, PA · On-site

$70K - $140K/yr

... Manage junior team workflow and quality of deliverables • Identify optimization opportunities ... Programmatic experience in DSP or SSP platforms • Strong understanding of digital media and ...

CMI Media Group

Supervisor, Programmatic

Wayne, PA

... Manage junior team workflow and quality of deliverables • Identify optimization opportunities ... Programmatic experience in DSP or SSP platforms • Strong understanding of digital media and ...

next page

Showing results 1-20

All JobsProgrammatic JobsProgrammatic Manager JobsProgrammatic Manager Jobs in Pennsylvania

Programmatic Manager information

See Pennsylvania salary details

$29.1K

$104.8K

$118.3K

How much do programmatic manager jobs pay per year?

As of Jul 20, 2026, the average yearly pay for programmatic manager in Pennsylvania is $104,826.00, according to ZipRecruiter salary data. Most workers in this role earn between $114,300.00 and $116,800.00 per year, depending on experience, location, and employer.

How does a Programmatic Manager typically collaborate with creative and analytics teams?

A Programmatic Manager works closely with creative teams to ensure that ad formats and messaging align with campaign strategies and platform requirements. They also partner with analytics teams to monitor campaign performance, interpret data, and optimize targeting and bidding strategies in real time. Effective communication and cross-functional collaboration are key, as programmatic managers act as a bridge between technical execution and strategic campaign goals, ensuring all stakeholders are aligned for maximum impact.

What are the key skills and qualifications needed to thrive as a Programmatic Manager, and why are they important?

To thrive as a Programmatic Manager, you need a strong grasp of digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools like Google Analytics, and relevant certifications such as IAB Digital Media Buying & Planning are typically required. Analytical thinking, attention to detail, and strong communication skills help you optimize campaigns and collaborate with cross-functional teams. These skills are vital for maximizing ROI, ensuring effective campaign delivery, and staying ahead in the fast-evolving digital advertising landscape.

What is a Programmatic Manager?

A Programmatic Manager is a digital marketing professional responsible for overseeing and optimizing automated ad buying and placement processes using programmatic technology platforms. They work with data, demand-side platforms (DSPs), and ad exchanges to target specific audiences and achieve campaign goals efficiently. Their role includes managing budgets, analyzing performance metrics, and ensuring ads are delivered to the right users at the right time. Programmatic Managers collaborate closely with clients, creative teams, and data analysts to maximize ROI and drive successful digital advertising campaigns.
What are the most commonly searched types of Programmatic jobs in Pennsylvania? The most popular types of Programmatic jobs in Pennsylvania are:
What are popular job titles related to Programmatic Manager jobs in Pennsylvania? For Programmatic Manager jobs in Pennsylvania, the most frequently searched job titles are:
What job categories do people searching Programmatic Manager jobs in Pennsylvania look for? The top searched job categories for Programmatic Manager jobs in Pennsylvania are:
What cities in Pennsylvania are hiring for Programmatic Manager jobs? Cities in Pennsylvania with the most Programmatic Manager job openings:
Programmatic Manager jobs near you
Infographic showing various Programmatic Manager job openings in Pennsylvania as of July 2026, with employment types broken down into 77% Full Time, 18% Part Time, 2% Temporary, 2% Contract, and 1% Nights. Highlights an 83% Physical, 5% Hybrid, and 12% Remote job distribution, with an average salary of $104,826 per year, or $50.4 per hour.
Associate Director, Programmatic

Associate Director, Programmatic

CMI Media Group

Philadelphia, PA

$70K - $140K/yr

Other

Re-posted 18 days ago

Job description

Are you a strategic leader with a passion for Programmatic media and a deep understanding of the evolving digital landscape? CMI Media Group is seeking an experienced Associate Director, Programmatic to lead our programmatic initiatives and help shape the future of healthcare media.
As a key leader within our agency, the Associate Director, Programmatic will drive the strategy, development, and execution of programmatic media across channels-Display, Video, Native, Audio, CTV, DOOH, and more. You'll lead a high-performing team and serve as a thought leader, both internally and externally, representing CMI Media Group in the broader digital media community. This role is ideal for someone who thrives in a fast-paced, innovative environment and is eager to pioneer new approaches within the healthcare space.
What You'll Do
  • Lead the development of cutting-edge programmatic media strategies that deliver against client marketing goals.
  • Oversee planning and execution across platforms such as The Trade Desk, DV360, and others.
  • Act as a key contributor to cross-channel initiatives by partnering with SEM, SEO, Social, and traditional media teams.
  • Build and nurture relationships with clients, vendors, and internal stakeholders across media, analytics, ad ops, and finance.
  • Evaluate and evolve our programmatic technology stack and supplier partnerships.
  • Provide strategic thought leadership and represent CMI at industry events and forums.
  • Author and review POVs, case studies, and trend insights to establish CMI as a leader in healthcare programmatic media.
  • Recruit, mentor, and grow top talent within the programmatic team.
  • Continuously optimize internal processes for campaign management, reporting, and performance analysis.
What We're Looking For
  • 5+ years of experience managing programmatic campaigns with DSPs (e.g., The Trade Desk, DV360), or equivalent SSP experience.
  • Deep expertise in the programmatic ecosystem, including publishers, platforms, and data partners.
  • Strong background in video, CTV, and audio a plus.
  • Excellent project management, analytical, and problem-solving skills.
  • Strong communicator-confident in presenting ideas, strategies, and results to clients and internal teams.
  • Proven team leader with experience developing and managing direct reports.
  • Advanced Excel skills (pivot tables, v-lookups) and ability to interpret large data sets.
  • A passion for innovation and learning new technologies.
  • Bachelor's degree in Marketing, Business, Analytics, or related field preferred,
  • Healthcare/pharmaceutical media experience is a plus.

The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.

Employment Type: Professional

Apply