Programmatic Manager information
See Pennsylvania salary details
$29.1K - $37.2K
1% of jobs
$37.2K - $45.3K
5% of jobs
$45.3K - $53.4K
3% of jobs
$53.4K - $61.5K
3% of jobs
$61.5K - $69.6K
3% of jobs
$69.6K - $77.7K
1% of jobs
$77.7K - $85.8K
1% of jobs
$102.1K - $110.2K
1% of jobs
$110.6K is the 25th percentile. Wages below this are outliers.
$110.2K - $118.3K
79% of jobs
How much do programmatic manager jobs pay per year?
As of Aug 13, 2026, the average yearly pay for programmatic manager in Pennsylvania is $104,826.00, according to ZipRecruiter salary data. Most workers in this role earn between $114,300.00 and $116,800.00 per year, depending on experience, location, and employer.
A Programmatic Manager works closely with creative teams to ensure that ad formats and messaging align with campaign strategies and platform requirements. They also partner with analytics teams to monitor campaign performance, interpret data, and optimize targeting and bidding strategies in real time. Effective communication and cross-functional collaboration are key, as programmatic managers act as a bridge between technical execution and strategic campaign goals, ensuring all stakeholders are aligned for maximum impact.
To thrive as a Programmatic Manager, you need a strong grasp of digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools like Google Analytics, and relevant certifications such as IAB Digital Media Buying & Planning are typically required. Analytical thinking, attention to detail, and strong communication skills help you optimize campaigns and collaborate with cross-functional teams. These skills are vital for maximizing ROI, ensuring effective campaign delivery, and staying ahead in the fast-evolving digital advertising landscape.
A Programmatic Manager is a digital marketing professional responsible for overseeing and optimizing automated ad buying and placement processes using programmatic technology platforms. They work with data, demand-side platforms (DSPs), and ad exchanges to target specific audiences and achieve campaign goals efficiently. Their role includes managing budgets, analyzing performance metrics, and ensuring ads are delivered to the right users at the right time. Programmatic Managers collaborate closely with clients, creative teams, and data analysts to maximize ROI and drive successful digital advertising campaigns.
What are the most commonly searched types of Programmatic jobs in Pennsylvania?
The most popular types of Programmatic jobs in Pennsylvania are:
What are popular job titles related to Programmatic Manager jobs in Pennsylvania?
For Programmatic Manager jobs in Pennsylvania, the most frequently searched job titles are:
What job categories do people searching Programmatic Manager jobs in Pennsylvania look for?
The top searched job categories for Programmatic Manager jobs in Pennsylvania are:
What cities in Pennsylvania are hiring for Programmatic Manager jobs?
Cities in Pennsylvania with the most Programmatic Manager job openings:
