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Programmatic Director Jobs in Alabama (NOW HIRING)

UAB NOVA RENT

PROGRAM DIRECTOR II

Birmingham, AL · On-site

$60.84K - $98.86K/yr

PROGRAM DIRECTOR II The University of Alabama at Birmingham General Responsibilities ... Directs operations of a programmatic function. Operates with a high degree of independence.

UAB NOVA RENT

PROGRAM DIRECTOR II

Birmingham, AL · On-site

$60.84K - $98.86K/yr

PROGRAM DIRECTOR II The University of Alabama at Birmingham General Responsibilities ... Directs operations of a programmatic function. Operates with a high degree of independence.

Edge Autonomy

Director of Army Programs

Huntsville, AL · On-site

$166K - $260.60K/yr

The Director will lead program managers and cross-functional teams in a matrixed environment ... Translate Army operational and mission requirements into actionable technical and programmatic ...

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$26.2K

$101.6K

$151.8K

How much do programmatic director jobs pay per year?

As of May 30, 2026, the average yearly pay for programmatic director in Alabama is $101,621.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,655.00 and $126,854.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Programmatic Director, and why are they important?

To thrive as a Programmatic Director, you need deep expertise in digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with programmatic ad platforms (such as The Trade Desk, DV360), data management platforms (DMPs), and industry certifications like Google Ads or IAB Digital Media Buying & Planning are typically required. Strong leadership, strategic thinking, and excellent communication skills help drive teams and foster client relationships. These skills are crucial for efficiently managing large-scale digital campaigns, optimizing performance, and delivering measurable results for clients.

What are some of the main challenges a Programmatic Director faces when managing multi-channel advertising campaigns?

Programmatic Directors often encounter challenges such as ensuring seamless integration across multiple platforms, maintaining transparency in campaign performance, and staying updated with rapidly evolving ad technologies. Balancing client expectations with budget constraints and navigating complex data privacy regulations are also common hurdles. Effective communication and close collaboration with cross-functional teams, including data analysts, creative, and sales, are essential to overcoming these challenges and delivering successful campaign outcomes.

What is a Programmatic Director?

A Programmatic Director is a senior professional responsible for overseeing and optimizing programmatic advertising strategies within an organization. They manage teams and campaigns that use automated technology to buy and place digital advertisements in real time. Programmatic Directors analyze data, work with multiple platforms, and coordinate with clients or internal stakeholders to ensure marketing objectives are met efficiently. Their role is crucial in driving performance, maximizing ROI, and staying up to date with the latest trends in digital advertising.

What is the difference between Programmatic Director vs Media Buyer?

AspectProgrammatic DirectorMedia Buyer
ResponsibilitiesOversees programmatic advertising strategies, manages teams, and optimizes digital ad campaigns across platforms.Executes media plans by purchasing ad space, negotiating rates, and managing campaign placements.
Required SkillsData analysis, digital marketing, campaign management, leadershipNegotiation, media planning, digital advertising platforms
Work EnvironmentStrategic, managerial, often in an agency or corporate marketing teamOperational, hands-on, often in media agencies or advertising firms

The Programmatic Director focuses on strategic oversight and management of digital advertising campaigns using automation and data-driven techniques, while the Media Buyer handles the execution and purchasing of ad space. Both roles require digital marketing knowledge, but the Programmatic Director has a broader strategic scope and leadership responsibilities.

What are the most commonly searched types of Programmatic jobs in Alabama? The most popular types of Programmatic jobs in Alabama are:
What are popular job titles related to Programmatic Director jobs in Alabama? For Programmatic Director jobs in Alabama, the most frequently searched job titles are:
What job categories do people searching Programmatic Director jobs in Alabama look for? The top searched job categories for Programmatic Director jobs in Alabama are:
What cities in Alabama are hiring for Programmatic Director jobs? Cities in Alabama with the most Programmatic Director job openings:
Programmatic Director jobs near you

PROGRAM DIRECTOR II

UAB NOVA RENT

Birmingham, AL • On-site

$60.84K - $98.86K/yr

Full-time

Posted 13 days ago

Job description

PROGRAM DIRECTOR II
The University of Alabama at Birmingham
General Responsibilities:
Directs operations of a programmatic function. Operates with a high degree of independence. Responsible for program development, content and administration. Establishes program objectives, manages programmatic fiscal activities, supervises staff engaged in carrying out program activities and may require grant writing and/or other ability to secure program funding. Prepares various reports for program.
Support the Associate Dean for Research and Assistant Dean for Research on administrative and programmatic activities
Key Duties & Responsibilities:
1. Maintaining the SOPH Office of Research email, calendars, file share system, surveys, Research Update documents to Departments, etc.
2. Preparing agendas for the SOPH Office of Research weekly meeting, Research Advisory Committee meetings, monthly meeting with the Dean, Office Enrichment Activities, etc.
3. Analyzing myUABResearch reports on submissions and awards, preparing reports, presentations, one-pagers, and other written products detailing the achievements of research metrics being tracked by the UAB Vice President for Research's Office and the School of Public Health per the Research and Discovery Pillar.
4. Developing and issuing the monthly Research Rambler newsletter and periodic Research Pit Stop emails.
5. Tracking research incentives and SOPH pilot award recipients.
6. Updating the SOPH-level facilities and other resource documents.
7. Regular communications with UAB Vice President for Research's Office, SOPH Leadership and Communications Office, including Department Chairs, Vice Chairs for Research, and staff involved in research and/or reporting faculty research achievements.
8. Event planning for symposiums, seminars, faculty and staff enrichment events, SOPH Research Poster Day, and training activities.
9. Assisting the Associate and Assistant Dean with one-on-one meetings with faculty (e.g., brainstorming, review of specific aims pages/summary statements.
10. Collaborating with Department Grant Administrative staff in large grant submission applications, as needed.
11. Training responsibilities include didactic (e.g., human subjects research, good clinical practice, and other career development trainings offered by the UAB Institutional Review Board and Office of Sponsored Projects) and hands-on training trainings relevant to administrative and programmatic duties assigned to this position.
12. Performs other duties as assigned.
Salary Pay Range: $60,835 - $98,855
Qualifications
Minimum Requirements:
Bachelor's degree in a related field and five (5) years of related experience required. Work experience may NOT substitute for education requirement.
UAB is an Equal Employment/Equal Educational Opportunity Institution dedicated to providing equal opportunities and equal access to all individuals regardless of race, color, religion, ethnic or national origin, sex (including pregnancy), genetic information, age, disability, and veteran's status. As required by Title IX, UAB prohibits sex discrimination in any education program or activity that it operates. Individuals may report concerns or questions to UAB's Assistant Vice President and Senior Title IX Coordinator. The Title IX notice of nondiscrimination is located at uab.edu/titleix.

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