ZipRecruiter

Log In

1

Programmatic Digital Jobs in Ohio (NOW HIRING)

Company 119

Digital Marketing Internship

Chardon, OH · On-site

$12.50/hr

... Programmatic Media. As you progress in your training and skills, you'll have the opportunity to ... Digital marketing quality control processes and best practices * Local search marketing tools and ...

Company 119

Digital Marketing Internship

Chardon, OH

... Programmatic Media. As you progress in your training and skills, you'll have the opportunity to ... Digital marketing quality control processes and best practices * Local search marketing tools and ...

Hubbard Broadcasting

Paid Media Manager

Cincinnati, OH · On-site

$85.90K - $111.40K/yr

... and programmatic DMP/DSP platforms. * Monitor campaign performance, analyze key metrics, and ... Works directly with sales and strategy teams in production of digital campaigns. * May work ...

Salem Surround

Account Executive Sales

Columbus, OH · On-site

Strong digital knowledge : SEM, SEO, programmatic, OTT/CTV, social media, email marketing * Consultative selling approach with exceptional communication skills * CRM proficiency and data analysis ...

next page

Showing results 1-20

People also search for

All JobsProgrammatic Digital JobsProgrammatic Digital Jobs in Ohio

Programmatic Digital information

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are popular job titles related to Programmatic Digital jobs in Ohio? For Programmatic Digital jobs in Ohio, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Ohio look for? The top searched job categories for Programmatic Digital jobs in Ohio are:
What cities in Ohio are hiring for Programmatic Digital jobs? Cities in Ohio with the most Programmatic Digital job openings:
Programmatic Digital jobs near you
Digital Marketer

Digital Marketer

Five Star Home Services

Canal Winchester, OH • On-site

Full-time

Posted 17 days ago

Job description

WHO IS FIVE STAR?
As a small family-owned business in Central Ohio, Five Star Home Services was started over 50 years ago and has expanded to over 40 locations throughout the Columbus, Dayton, and Cincinnati metropolitan areas. At Five Star, our mission is simple: WE SERVE THOSE IN NEED. Outside of serving clients with Residential Electric, HVAC, or Plumbing needs, through our Profit on Purpose program we donate 10% of our profit to the communities that we serve! To learn more about how your work as a Five Star employee would help support amazing local initiatives, visit our website at https://www.myfivestarhomeservices.com
Our company is seeking a highly innovative Digital Marketer to drive consistent, high-quality lead generation through strategic management of all digital marketing channels. This includes paid search, Google LSA's/BP's, email SMS campaigns, programmatic advertising, and other digital platforms. This role is responsible for optimizing performance, reducing cost-per-lead, increasing booked jobs, and ensuring every campaign aligns with the Five Star brand voice and growth goals.
Key Responsibilities:
  • Campaign Management: Strategically manage and optimize Google Ads campaigns (search, display, remarketing, performance max). Plan, build, and send segmented email and SMS campaigns with compelling CTA's.
  • LSA Performance: Own performance of Google Local Services Ads - adjust budgets, dispute leads, and maintain top 3 placement.
  • Google Business Profile Optimization: Maintain and optimize Google Business Profiles with weekly updates, keyword-rich content, nd review responses.
  • Performance Analysis: Launch and oversee programmatic advertising campaigns, including audience targeting and creative rotation.
  • Lead Generation: Analyze lead generation performance and track attribution to improve ROI.
  • Brand Alignment: Coordinate with designers and content creators to ensure branded, conversion-focused assets.
  • Tracking and Reporting: Ensure proper tracking and reporting using UTM parameters, Google Tag Manager, and CRM tools.
  • Monitor Trends: Monitor competitive trends and platform updates to keep the organization ahead in digital strategy.

The right candidate for this position must have:
  • Minimum 3 years of proven experience in digital marketing, paid media, and campaign management
  • Strong analytical, creative, and technical skills across digital platforms
  • Ability to manage multiple campaigns, vendors, and reporting tools
  • A Relentless desire to pursue campaign excellence and lead gen goals urgently
  • The ability to demonstrate Expertise of digital platforms and tools
  • A Passion to energetically and creatively tackle every campaign
  • Generosity with their knowledge and a willingness to support team collaboration
  • Transparency and honesty in reporting, always aligning with ethical ad practices

Preferred Certifications:
  • Google Ads, Analytics, or similar

Job Type: Full-time

Apply