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Programmatic Campaign Manager Jobs in Dallas, TX

Townsquare Ignite

Digital Campaign Manager

Dallas, TX · On-site

Digital Campaign Manager - Townsquare Ignite *This is a remote position that requires you to work ... Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.

Townsquare Ignite

Digital Campaign Manager

Dallas, TX · Remote

Digital Campaign Manager - Townsquare Ignite *This is a remote position that requires you to work ... Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.

Townsquare Ignite

Digital Campaign Manager

Dallas, TX · Remote

Digital Campaign Manager - Townsquare Ignite *This is a remote position that requires you to work ... Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.

PMG

Programmatic Director

Dallas, TX

... campaign management experience strongly preferred * Strong proficiency in Analytics and Database ... programmatic initiatives effectively. * Channel expertise across CTV, OLV, Display, Audio, Native ...

PMG

Programmatic Media Lead

Dallas, TX

Oversee campaign execution, managing full-funnel planning, creative strategy, optimization, and ... Develop and maintain programmatic roadmaps, ensuring all projects and testing initiatives align ...

PMG

Programmatic Media Lead

Dallas, TX · On-site

Oversee campaign execution, managing full-funnel planning, creative strategy, optimization, and ... Develop and maintain programmatic roadmaps, ensuring all projects and testing initiatives align ...

PMG

Programmatic Media Lead

Dallas, TX · On-site

Oversee campaign execution, managing full-funnel planning, creative strategy, optimization, and ... Develop and maintain programmatic roadmaps, ensuring all projects and testing initiatives align ...

PMG

Programmatic Director

Dallas, TX · On-site

Heavy video background, with hands-on programmatic video, Connected TV, and YouTube campaign management experience strongly preferred * Strong proficiency in Analytics and Database Marketing to ...

PMG

Programmatic Director

Dallas, TX · On-site

Heavy video background, with hands-on programmatic video, Connected TV, and YouTube campaign management experience strongly preferred * Strong proficiency in Analytics and Database Marketing to ...

UNAVAILABLE

Media Director, Programmatic

Dallas, TX · On-site

$121.32 - $166/hr

Direct, mentor, and develop Programmatic Supervisors, Managers, Analysts, and Sr. Analysts, ensuring teams are set up to deliver strong campaign performance and continued professional growth * Build ...

PMG

Programmatic Media Senior Associate

Dallas, TX · On-site

Who You Will Be Working With The Programmatic team at PMG is a group of forward-thinking ... campaign strategies that meet and exceed client objectives. * Manage RFP processes and vendor ...

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How much do programmatic campaign manager jobs pay per hour?

As of Aug 17, 2026, the average hourly pay for programmatic campaign manager in Dallas, TX is $35.13, according to ZipRecruiter salary data. Most workers in this role earn between $21.88 and $43.51 per hour, depending on experience, location, and employer.

What does a programmatic campaign manager do?

A Programmatic Campaign Manager is responsible for planning, executing, and optimizing digital advertising campaigns that use automated, data-driven technologies to buy and place ads. They work with demand-side platforms (DSPs) to manage ad inventory, set targeting parameters, monitor performance metrics, and adjust strategies to maximize return on investment. Programmatic Campaign Managers also collaborate with clients, creative teams, and data analysts to ensure campaigns meet business objectives and stay within budget.

What are the key skills and qualifications needed to thrive as a programmatic campaign manager?

To thrive as a Programmatic Campaign Manager, you need a strong understanding of digital marketing, data analysis, and campaign optimization, often supported by a degree in marketing or a related field. Proficiency with demand-side platforms (DSPs) such as The Trade Desk, DV360, and familiarity with analytics tools like Google Analytics and Excel is typically required. Attention to detail, strong communication, and problem-solving abilities help professionals excel in fast-paced, data-driven environments. These skills ensure efficient campaign execution, accurate performance measurement, and effective collaboration with clients and internal teams.

What are some common challenges faced by programmatic campaign managers when optimizing campaigns?

Programmatic Campaign Managers often face challenges such as balancing client objectives with budget constraints, ensuring accurate audience targeting, and managing multiple campaigns across various platforms. Additionally, keeping up with rapidly evolving ad technologies and data privacy regulations can be demanding. Effective communication with clients, creative teams, and data analysts is essential to address these challenges and achieve optimal campaign performance.

What is the difference between Programmatic Campaign Manager vs Digital Media Buyer?

AspectProgrammatic Campaign ManagerDigital Media Buyer
CredentialsRelevant certifications (e.g., IAB certifications), experience with ad platformsSimilar certifications, focus on media buying experience
Work EnvironmentAgency or in-house marketing teams, digital advertising platformsAdvertising agencies, media companies, brands
Industry UsageUsed across digital advertising, programmatic platformsPrimarily in digital media buying and planning
Search & Comparison IntentUnderstanding roles in programmatic advertisingTraditional media buying vs programmatic

The Programmatic Campaign Manager focuses on managing automated ad campaigns using programmatic platforms, optimizing real-time bidding, and data-driven strategies. The Digital Media Buyer typically handles manual media planning and purchasing across digital channels. While both roles involve digital advertising, the Programmatic Campaign Manager specializes in automation and data analytics, whereas the Digital Media Buyer emphasizes traditional media buying methods.

What is the salary of programmatic campaign manager?

The average salary for a programmatic campaign manager typically ranges from $60,000 to $120,000 annually, depending on experience, location, and company size. Entry-level roles may start lower, while experienced managers with skills in demand-side platforms (DSPs) and data analysis can earn higher salaries.

What are popular job titles related to Programmatic Campaign Manager jobs in Dallas, TX?

For Programmatic Campaign Manager jobs in Dallas, TX, the most frequently searched job titles are:

What job categories do people searching Programmatic Campaign Manager jobs in Dallas, TX look for?

The top searched job categories for Programmatic Campaign Manager jobs in Dallas, TX are:

What cities near Dallas, TX are hiring for Programmatic Campaign Manager jobs?

Cities near Dallas, TX with the most Programmatic Campaign Manager job openings:

Programmatic Campaign Manager jobs near you
Infographic showing various Programmatic Campaign Manager job openings in Dallas, TX as of June 2026, with employment types broken down into 78% Full Time, 13% Part Time, and 9% Contract. Highlights an 76% Physical, 4% Hybrid, and 20% Remote job distribution, with an average salary of $73,074 per year, or $35.1 per hour.

Digital Campaign Manager

Townsquare Ignite

Dallas, TX • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 4 days ago

Job description

Digital Campaign Manager - Townsquare Ignite
*This is a remote position that requires you to work closely and collaboratively with a team.*
About Townsquare Ignite:
Founded in 2010, Townsquare Ignite products and solutions are a combination of our owned and operated digital properties, our proprietary digital programmatic advertising platform, and an in-house demand and data management platform collecting valuable proprietary first-party data, and is the fastest growing revenue and profit driver of Townsquare Media.
Our Competitive Advantage:
  • First-Party Data Collection: As a large-scale digital content publisher, we collect valuable first-party data from our audience, minimizing reliance on third-party data sources.
  • Proprietary Advertising Technology: Our proprietary, all-in-one 360* advertising platform centralizes reporting, operations, and creative in a single streamlined system.
  • Impactful Integration: Our in-house, DSP-agnostic trade desk integrates with more than 10 leading DSPs, giving us access to all major advertising exchanges and mobile app inventory.
  • Massive Reach: We have access to over 250 billion impressions per day.
  • Targeted Solutions and Customer Service: We provide hyper-targeted advertising solutions and offer white glove customer service.
  • Multi-Platform Delivery: Our campaigns are delivered across desktop, mobile, apps, connected TV, email, paid search, and social media platforms, utilizing display, video, and native executions.
  • Creative Support: We have a full-service design and creative team to help clients craft the right message and develop powerful creative for their campaigns.

The Digital Campaign Manager Opportunity:
Digital Campaign Manager acts as the technical hub that connects sales and our centralized buying team. This is a collaborative role that assists sales in campaign structure, buying in campaign launching, and acts as the liaison between our client services team and our local markets. This position reports to the Regional Director of Campaign Management and is ultimately responsible for the design, implementation, optimization, and reporting of digital campaigns. Success in this role comes in the form of accelerated sales and reduced campaign cancellations.
Responsibilities:
Strategy:
  • Coach & develop sales professionals on our product capabilities.
  • Oversee technical approval of proposals being built by our sales strategists.
  • Give insight and suggestions for sales for ongoing campaigns based on feedback from our buyers.

Campaign Pre-Launch:
  • Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.)
  • Assigns targeting segments based on experience and overall tactic mix.
  • Delegates to sales tasks to be completed in order to fully prepare a new client campaign for launch (creative, pixels, KPIs).
  • Responsible for compiling all elements of the insertion order and scheduling the campaign to be trafficked.

Campaign Post-Launch:
  • Primary point of contact for local markets you support to our centralized buying, client services, and analytics teams.
  • Support local market as client optimizations, revisions, upsells and renewals come in from our post-sale teams.
  • Continually refine and improve continuity between all workgroups.
  • Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement, ensuring active communication and connection with colleagues across departments.

Qualifications:
  • Manages time; focuses on urgent and important tasks; avoids procrastination; follows up; shows strong attention to detail; meets deadlines
  • Exceptional Communicator. Experience taking the lead in interdepartmental projects.
  • Experience with digital ad messaging best practices (does not build the ads)
  • Actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar
  • Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities
  • 1+ years experience in digital advertising
  • 4-year college degree or comparable work experience required

Benefits:
  • 3 weeks of PTO (+ 9 paid holidays)
  • Medical, Dental, and Vision Insurance
  • 401(k) Retirement Plan
  • Casual, high-energy work environment
  • Opportunity for upward mobility
  • Company provided laptop
  • Competitive salary

Why you'll love working at Townsquare Ignite:
We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. To foster your success, you'll take part in a comprehensive training program, surrounded by a positive and supportive culture that encourages everyone to develop themselves and others. We've had countless internal promotions, and our goal is to continue the rapid growth of our company. Whatever your professional goals, you'll have the opportunity to make steps toward your target and take your career to new heights!
TOWNSQUARE MEDIA BROADCASTING, LLC IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.
Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Townsquare also maintains a drug and alcohol-free workplace. Improper interference with the ability of Townsquare Media's employees to perform their job duties may result in discipline up to and including discharge.
#LI-EB2
Work @ Home Base Pay Range:
$52,000-$65,000 USD
Work @ Home Total Compensation Range:
$52,000-$65,000 USD

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