Program Development Manager Jobs in Middletown, NJ

The New Jewish Home is seeking a full time Business Development Manager to join our team.
Department/Location
Corporate Services - Business Development, Waters Place Bronx
Reports To
Vice President, Business Development
Position Summary
Under the direction of the Vice President of Business Development or designee, the Business Development Manager is responsible for driving strategic business growth across The New Jewish Home's continuum of care, including Skilled Nursing Facilities (SNF), Certified Home Health Agency (CHHA), Solutions at Home, Day Centers, rehabilitation services, and future service lines.
The position combines strategic business development with direct patient referral management in collaboration with the admissions team. Cultivating referral relationships, coordinating transitions of care, and serving as the primary liaison between hospitals, physicians, community organizations, patients, families, and internal clinical teams is a key component of this position.
This role is responsible for expanding market presence, identifying new business opportunities, strengthening referral partnerships, improving care transitions, and ensuring exceptional customer service throughout the admissions process.
Essential Duties & Responsibilities
Business Development & Growth
• Develop and execute strategies to drive census growth across all New Jewish Home service lines.
• Identify, cultivate, and secure new referral sources including hospitals, physician groups, skilled nursing facilities, community organizations, and healthcare providers.
• Build long-term relationships with referral partners to increase admissions and market share.
• Collaborate with internal leadership to identify cross-selling opportunities among business units.
• Promote all New Jewish Home programs through networking, presentations, committee participation, conferences, and community outreach.
• Assist with development and implementation of new business initiatives and service expansion projects.
• Coordinate communication and transition-of-care initiatives between departments to improve patient outcomes.
Patient Care Liaison & Admissions
• The Patient Care Liaison reports directly to the Business Development Manager.
• Conduct hospital and facility visits throughout the metropolitan area to evaluate potential admissions in conjunction with admissions team
• Serve as the primary liaison between referral sources, patients, caregivers, hospital staff, and New Jewish Home clinical teams.
• Facilitate the admissions process from referral through acceptance.
• Complete admissions applications with patients and families via telephone or in person.
• Educate applicants and families regarding available programs and services.
• Monitor hospitalized residents and coordinate appropriate return-to-facility planning when applicable.
Relationship Management
• Maintain strong working relationships with hospitals, physicians, discharge planners, social workers, case managers, and community agencies.
• Serve as a consultative resource regarding post-acute care options and available services.
• Arrange facility tours and educational meetings for referral partners.
• Represent The New Jewish Home professionally in the community and healthcare marketplace.
Documentation & Reporting
• Maintain accurate documentation of referral activity and admissions in designated systems.
• Complete required business development logs and reports.
• Provide weekly activity updates to leadership.
• Communicate significant referral information through established departmental communication channels.
• Track referral trends, business opportunities, and relationship development activities.
Professional Responsibilities
• Maintain knowledge of healthcare industry trends, reimbursement changes, and market dynamics.
• Participate in ongoing professional development and educational opportunities.
• Demonstrate exceptional customer service and professionalism.
• Perform additional duties as assigned.
Skills & Requirements
Qualifications
Education
Bachelor's Degree in Healthcare Administration, Business Administration, Marketing, Nursing, Social Work, or a related healthcare field preferred.
Experience
Minimum 2-5 years of experience in healthcare business development, admissions, marketing, sales, case management, or related healthcare field. Experience with hospitals, skilled nursing facilities, home health, rehabilitation, or post-acute care preferred.
Required Knowledge, Skills & Abilities
• Excellent interpersonal and relationship-building skills
• Outstanding verbal and written communication
• Strong customer service orientation
• Knowledge of healthcare admissions processes
• Ability to interpret clinical documentation
• Understanding of post-acute care services and transitional care
• Strong negotiation and presentation skills
• Excellent organizational and time management abilities
• Ability to multitask in a fast-paced environment
• Analytical problem-solving and decision-making skills
• Leadership and project management capabilities
• Proficiency with Microsoft Office and healthcare information systems
• Knowledge of healthcare marketing principles
• Familiarity with the New York metropolitan healthcare market
Age-Related Competencies
• Demonstrated ability to effectively work with adult and geriatric populations.
• Knowledge of medical terminology, disease processes, rehabilitation services, and long-term care.
• Ability to assess applicants appropriately for available services across the continuum of care.
Physical Requirements
• Ability to travel throughout the metropolitan area to hospitals, physician offices, and community organizations.
• Ability to walk, stand, and move throughout healthcare facilities. Ability to lift 10 lbs.
• Willing to use public transportation
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.

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