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Product Marketing Jobs in Reston, VA (NOW HIRING)

Product Marketing Manager

Arlington, VA ยท On-site

$177K/yr

About the Job Umbra is seeking two Product Marketing Managers to support go-to-market strategy, positioning, and customer-facing messaging across our product portfolio. One role will support our ...

Product Marketing Manager

Arlington, VA ยท On-site

$177K/yr

About the Job Umbra is seeking two Product Marketing Managers to support go-to-market strategy, positioning, and customer-facing messaging across our product portfolio. One role will support our ...

Product Marketing Manager

Reston, VA ยท On-site

$160K/yr

The Product Marketing Manager role focused on international market expansion. You will partner across Product, Marketing, and Sales to define offerings, shape market positioning, create customer ...

Product Marketing Manager

Reston, VA ยท On-site

$160K/yr

The Product Marketing Manager role focused on international market expansion. You will partner across Product, Marketing, and Sales to define offerings, shape market positioning, create customer ...

Product Marketing Manager

Reston, VA ยท On-site

$160K/yr

The Product Marketing Manager role focused on international market expansion. You will partner across Product, Marketing, and Sales to define offerings, shape market positioning, create customer ...

Product Marketing Manager

Reston, VA ยท On-site

$160K/yr

The Product Marketing Manager role focused on international market expansion. You will partner across Product, Marketing, and Sales to define offerings, shape market positioning, create customer ...

The Product Marketing Specialist executes product marketing and content initiatives across our core verticals: Healthcare, Politics, and Public Affairs. This position reports to the Head of Marketing ...

Product Marketing Specialist

Washington, DC ยท On-site

$70K - $80K/yr

The Product Marketing Specialist executes product marketing and content initiatives across our core verticals: Healthcare, Politics, and Public Affairs. This position reports to the Head of Marketing ...

Product Marketing Director

Arlington, VA ยท On-site

$180 - $280/hr

The Director of Product Marketing will work closely with executive leadership, Engineering, Sales, Business Development, and Marketing Communications to establish EdgeCortix as a category leader in ...

Product Marketing Manager

Reston, VA ยท On-site

$160K/yr

Reporting to the Head of Product Marketing, you will own the end-to-end go-to-market and sales enablement for new features and product launches: equipping our sales team with the training and tools ...

Product Marketing Manager

Reston, VA ยท On-site

$160K/yr

Reporting to the Head of Product Marketing, you will own the end-to-end go-to-market and sales enablement for new features and product launches: equipping our sales team with the training and tools ...

Auterion is seeking a Product Marketing Manager to translate complex autonomy, robotics, and defense technology into clear, market-facing messaging, sales enablement, web content, and campaign ...

Auterion is seeking a Product Marketing Manager to translate complex autonomy, robotics, and defense technology into clear, market-facing messaging, sales enablement, web content, and campaign ...

Product Marketing Manager

Arlington, VA ยท On-site

$120K - $150K/yr

Auterion is seeking a Product Marketing Manager to translate complex autonomy, robotics, and defense technology into clear, market-facing messaging, sales enablement, web content, and campaign ...

Product Marketing Manager

Gaithersburg, MD ยท On-site

$166K/yr

This role would ideally suit a product marketer who has previously worked with a FinTech related software vendor. This is a high-impact role sitting at the intersection of corporate treasury and ...

Product Marketing Manager

Gaithersburg, MD ยท On-site

$166K/yr

This role would ideally suit a product marketer who has previously worked with a FinTech related software vendor. This is a high-impact role sitting at the intersection of corporate treasury and ...

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Showing results 1-20

Product Marketing information

See Reston, VA salary details

$70.2K

$154.8K

$182.1K

How much do product marketing jobs pay per year?

As of Aug 30, 2026, the average yearly pay for product marketing in Reston, VA is $154,773.00, according to ZipRecruiter salary data. Most workers in this role earn between $160,200.00 and $160,200.00 per year, depending on experience, location, and employer.

What is a product marketing?

A Product Marketing job focuses on positioning, messaging, and promoting a product to drive demand and adoption. Product marketers act as a bridge between product management, sales, and marketing teams, ensuring that the right customers understand the product's value. They conduct market research, develop go-to-market strategies, create sales enablement materials, and analyze customer feedback to refine messaging. Their ultimate goal is to ensure the product resonates with the target audience and achieves business objectives.

What are some typical daily responsibilities for a product marketing professional?

Product Marketing professionals often spend their days developing and executing go-to-market plans, creating sales enablement materials, and analyzing market trends and customer feedback. They collaborate closely with product management, sales, and design teams to ensure messaging and positioning are on target and resonant with the intended audience. Managing product launches, crafting persuasive content, and monitoring campaign performance are also key aspects of the role. This work environment is fast-paced and highly cross-functional, providing opportunities to influence both strategy and execution in bringing products to market.

What are the key skills and qualifications needed to thrive in the product marketing position, and why are they important?

To thrive in Product Marketing, you need a strong background in market analysis, storytelling, and go-to-market strategy, often complemented by a degree in marketing, business, or a related field. Familiarity with marketing automation tools, analytics platforms (like Google Analytics), and CRM systems is typically valuable, as are certifications such as Pragmatic Marketing or HubSpot. Excellent communication, cross-functional collaboration, and project management skills set top candidates apart in this role. These competencies are critical because Product Marketing bridges product development and customer engagement, driving product adoption and business growth.

What do you do in product marketing?

Product marketing involves developing strategies to promote and position a product in the market, including understanding customer needs, creating messaging, and supporting sales efforts. It often requires collaboration with product development, sales, and marketing teams, and may involve market research, competitive analysis, and the use of marketing tools. The role aims to drive product adoption and revenue growth by aligning product features with customer demands.

What does a product marketing make?

A product marketing professional develops strategies to promote and position products in the market, working closely with sales, product development, and advertising teams. They analyze market trends, create messaging, and support product launches, often using tools like CRM and marketing automation platforms. Compensation varies by experience and location but typically includes base salary, bonuses, and benefits.

What are the most commonly searched types of Product Marketing jobs in Reston, VA?

The most popular types of Product Marketing jobs in Reston, VA are:

What are popular job titles related to Product Marketing jobs in Reston, VA?

For Product Marketing jobs in Reston, VA, the most frequently searched job titles are:

What cities near Reston, VA are hiring for Product Marketing jobs?

Cities near Reston, VA with the most Product Marketing job openings:

Infographic showing various Product Marketing job openings in Reston, VA as of August 2026, with employment types broken down into 77% Full Time, 20% Part Time, 2% Contract, and 1% Nights. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $154,773 per year, or $74.4 per hour.

Product Marketing Manager

Arlington, VA โ€ข On-site

$177K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 5 hours ago


Job description

Umbra is an American space technology company delivering advanced systems, from sensors to spacecraft, that empower customers worldwide with unmatched access to critical information from space. Our mission is simple and ambitious: redefine space—for people, systems, and missions in every domain. Umbra’s ecosystem operates through three business units: Remote Sensing (the data), Space Systems (the components), and Mission Solutions (the platforms).  Together, our teams develop capabilities that deliver persistent access, resilient performance, and mission-ready solutions, advancing U.S. space leadership while keeping the world safe and informed.  

About the Job

Umbra is seeking two Product Marketing Managers to support go-to-market strategy, positioning, and customer-facing messaging across our product portfolio. One role will support our Space Systems business, while the other will focus on our Remote Sensing and Mission Solutions businesses.

In this role, you will partner closely with Business Development, Product Management, Engineering, and Communications to translate complex technical capabilities into clear value propositions, differentiated messaging, and compelling marketing content that drives customer engagement and business growth. Whether supporting spacecraft components and subsystems or advanced remote sensing and mission solutions, you'll help shape how Umbra's technologies are positioned across commercial, defense, and intelligence markets.

The ideal candidate is a strategic, technically fluent marketer with experience in B2B/B2G aerospace, defense, or national security markets and a passion for bringing innovative technologies to market.

These positions are based on-site in our Arlington, VA office.

Key Responsibilities 

  • Develop product positioning, value propositions, and messaging for your assigned business area (Space Systems or Remote Sensing & Mission Solutions), ensuring clear differentiation across target customer segments.
  • Own the messaging, positioning, and ongoing evolution of customer-facing product marketing materials – including datasheets, presentations, web content, technical briefs, case studies, infographics, sales enablement tools, and training materials – ensuring content remains accurate, differentiated, and aligned with product updates. Produce and maintain these assets using Adobe Creative Suite, Figma, and related design tools.
  • Support go-to-market execution for new product launches, enhancements, and customer announcements in partnership with Communications, Business Development, Product Management, and Engineering.
  • Partner closely with Business Development to support strategic pursuits through account-based marketing (ABM), campaign messaging, sales enablement, and customer-facing content.
  • Manage lead pipeline performance for assigned business units, leveraging CRM and marketing dashboards to track campaign impact, analyze funnel health, and translate performance insights into targeted product marketing and communications initiatives.
  • Conduct market and competitive research to inform product positioning, messaging, and growth opportunities within your assigned market.
  • Serve as the product marketing lead for your assigned business area, coordinating cross-functional marketing initiatives and ensuring consistent messaging across campaigns, events, digital channels, and customer communications.
  • Translate product roadmaps and technical capabilities into compelling narratives that resonate with commercial, defense, and intelligence customers.
  • Monitor market trends, customer needs, and mission priorities to inform marketing strategy and provide feedback into product planning.
  • Perform other duties as assigned.

Requirements

Required Qualifications 

  • Bachelor's degree in Marketing, Business, Engineering, or a related field; or equivalent professional experience.
  • 5+ years of experience in product marketing, product management, or technical marketing in a B2B/B2G environment.
  • Experience marketing complex, engineering-led hardware or technology products.
  • Excellent written and verbal communication skills, with a talent for crafting compelling narratives and content about technical products. 
  • Strong graphic design skills, with proficiency in design tools (e.g., Adobe Creative Suite, Figma, or Canva) to create polished marketing materials, sales collateral, and visual content.
  • Experience creating product positioning and messaging frameworks for technical products.
  • Strong research and analytical skills to gather market intelligence and derive insights that drive marketing strategy. 
  • Experience using CRM and marketing platforms (e.g., Salesforce, HubSpot, or similar) to support sales enablement and campaign execution.
  • Proven project management and organizational skills, with the ability to lead cross-functional initiatives and meet deadlines in a fast-paced, dynamic environment. 

Desired Qualifications 

  • 10+ years of experience in product marketing, product management, or technical marketing in a B2B/B2G environment.
  • Experience in aerospace, satellite technology, defense, automotive, robotics, semiconductors, or geospatial intelligence.
  • Familiarity with government and defense acquisition processes to federal agencies.
  • Strong sense of storytelling, creativity, and strategic thinking grounded in technical credibility.
  • Understanding of geospatial or satellite imagery concepts – ability to visually represent data or complex technology in an accessible way. 
  • Passion for space, technology, and innovation, which drives a deeper understanding of Umbra’s mission and audiences. 

Benefits

  • Flexible Vacation / Paid Time Off / Family Leave 
  • Medical, Dental, Vision, Life, Voluntary Life, LTD
  • 401(k) Plan with 3% non-elective employer contribution 
  • Stock Options
  • Free Parking in office building or Transit is reimbursed
  • Free lunch in office daily 

Umbra is an Equal Opportunity Employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law. 

Employment Eligibility Verification 

In compliance with federal laws, all hired persons will be required to verify their identity and eligibility to work in the United States by completing the required Employment Eligibility Verification Form (I-9 Form) upon hire. 

ITAR/EAR Requirements 

This position may include access to technology and/or data that is subject to U.S. export controls pursuant to ITAR and EAR. To comply with federal export controls, all persons hired must be a U.S. citizen, U.S. national, U.S. lawful permanent resident, refugee or asylee as defined by 8 U.S.C. § 1324b(a)(3), or must otherwise be eligible to obtain the required authorizations from the U.S. Department of State and/or U.S. Department of Commerce as applicable. 

Pay Transparency 

This job posting may cover multiple career levels. To ensure greater transparency, we provide base salary ranges for all roles, regardless of location. Our standard pay ranges are based on the role’s function and level, benchmarked against similar growth-stage companies. Compensation may vary based on geographical location, as certain regions may have different cost-of-living factors. The final offer will also be influenced by the candidate's skills, responsibilities, and relevant experience. 

Compensation Range 

The Compensation Range for this role is $145,000 - $175,000 DOE.