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Product Manager Edtech Jobs in Washington (NOW HIRING)

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Product Manager Edtech information

What is a product manager Edtech?

A Product Manager in EdTech (Educational Technology) is responsible for developing and managing digital products that enhance learning experiences. They work at the intersection of education, technology, and business, collaborating with educators, engineers, and designers to build solutions that meet user needs. Their role includes conducting market research, defining product strategy, prioritizing features, and overseeing the product lifecycle. Ultimately, they aim to create impactful educational tools that improve learning outcomes and user engagement.

What are the key skills and qualifications needed to thrive as a product manager Edtech?

To excel as a Product Manager Edtech, you need a strong background in product lifecycle management, user research, and a deep understanding of education technology, often supported by a degree in business, education, or a related field. Familiarity with tools like Jira, Trello, analytics platforms, and experience in Agile or Scrum methodologies are highly valued. Exceptional communication, cross-functional collaboration, and problem-solving skills help set top candidates apart. These qualifications are crucial for developing impactful, user-centric edtech products that meet the needs of both learners and educators in a rapidly evolving market.

What are some of the main challenges Edtech product managers face, and how can new hires prepare to overcome them?

Edtech Product Managers often navigate the complexities of diverse user bases, including students, teachers, and administrators, each with unique needs and feedback. Balancing rapid technological innovation with educational outcomes and data privacy can also present significant challenges. New hires can prepare by staying updated on industry trends, engaging directly with educators and learners for real-world insights, and building flexibility into product development cycles. Experience working closely with cross-functional teams and managing competing priorities will also help new Product Managers thrive in this dynamic environment.

What are popular job titles related to Product Manager Edtech jobs in Washington?

For Product Manager Edtech jobs in Washington, the most frequently searched job titles are:

What job categories do people searching Product Manager Edtech jobs in Washington look for?

The top searched job categories for Product Manager Edtech jobs in Washington are:

What cities in Washington are hiring for Product Manager Edtech jobs?

Cities in Washington with the most Product Manager Edtech job openings:

Product Manager Edtech jobs near you
Infographic showing various Product Manager Edtech job openings in Washington as of August 2026, with employment types broken down into 84% Full Time, 9% Part Time, 2% Temporary, and 5% Contract. Highlights an 77% Physical, 2% Hybrid, and 21% Remote job distribution.

B2B Engagement Marketing Lead

The Washington Post

Washington, DC • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted yesterday

Job description

Join the future of news
We're on a mission to deliver riveting storytelling for all of America. At The Washington Post, you'll help reinvent news. Our work is driven by a deep investigative spirit and enhanced by innovation to bring audiences closer to the stories that matter most.
About Our Team
The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.
Why This Role Matters
The Washington Post is one of the most influential newsrooms in the world, and our subscriber base is growing to match. This role sits at the center of that growth responsible for how enterprise clients and professional product subscribers experience The Post after they sign up. WP Intelligence is our professional intelligence product line, delivering curated reporting, data, and analysis for decision-makers across industries. As the Engagement Marketing Lead for Enterprise and WP Intelligence, you will own the subscriber journey from activation through renewal designing omnichannel programs that help organizations and professionals get lasting value from their subscriptions.
Reporting to the Director of Engagement and Retention, you will partner closely with Enterprise Sales and Account Management, WP Intelligence Editorial, Product, Engineering, Analytics, Finance, and Brand Marketing to build and execute strategies that drive measurable engagement and long-term retention.
Why This Role Matters
  • You support The Post's mission to deliver world-class journalism while expanding reach and influence
  • You drive data-informed marketing strategies that improve activation, usage, and long-term retention
  • You thrive in collaborative environments that value initiative, clarity, and continuous improvement
  • You enjoy leading fast-paced, cross-platform programs that enhance subscriber experience and fuel business growth

How You'll Support the Mission
Lifecycle Strategy
  • Develop and execute full-funnel lifecycle programs that increase usage and deepen engagement across app, site, newsletters, and subscription benefits for enterprise and professional product subscribers.
  • Build subscriber journeys spanning lead progression, account activation, onboarding, education, loyalty, and renewal maintaining playbooks that support scalable, repeatable execution.
  • Design approaches that serve multiple audiences within a single account, including corporate and higher education end users, students, and key decision-makers.
  • Identify and promote product features, upsell, and cross-sell opportunities that drive long-term value and contract renewal.

  • Partner with Brand, Product, Engineering, and Editorial to align lifecycle initiatives with broader business goals and the group customer experience.

Performance and Experimentation
  • Monitor engagement trends, feature adoption, and lifecycle performance using dashboards and core KPIs.
  • Translate subscriber behavior into insights that guide strategy and experimentation.
  • Run A/B and multivariate tests to refine segmentation, messaging, channel sequencing, and timing.
  • Identify friction points in the subscriber experience and collaborate cross-functionally to improve activation, engagement, and renewal rates.
  • Partner with Analytics and Data Engineering to refine audience definitions, data inputs, and targeting models.

Execution and Operations
  • Design and manage integrated engagement campaigns across email, onsite surfaces, in-app messages, and push notifications.
  • Develop clear creative and technical briefs that guide asset production; lead QA and auditing to uphold accuracy across all touchpoints.
  • Document processes and improve operational workflows to support scalable delivery.
  • Use subscriber signals and feedback gathered in partnership with Enterprise Sales, Account Management, and Support - to inform proactive engagement strategies and feature improvements.

The Skills and Experience You Bring
  • 6-8 years of experience in digital, growth, EdTech, or subscription marketing with deep expertise in customer engagement, activation, or habit formation across diverse audiences.
  • Experience working with B2B customers and partnering with internal Sales teams.
  • Hands-on experience with Marketing Technology platforms like Iterable, and familiarity with customer data systems and e-commerce platforms.
  • Proficiency with analytics tools such as Tableau, Looker, and Google Analytics; strong ability to evaluate performance and translate testing outcomes into decisions.
  • Excellent communication and project management skills, with a track record of influencing cross-functional partners and driving clarity in complex environments.

Collaboration makes us stronger. That's why our offices are designed with open layouts, modern technology, and easy access to transportation. With certain exceptions for newsgathering and business travel, we work on-site five days a week.
Compensation and Benefits
Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:
  • Competitive medical, dental and vision coverage
  • Company-paid pension and 401(k) match
  • Three weeks of vacation and up to three weeks of paid sick leave
  • Nine paid holidays and two personal days
  • 20 weeks paid parental leave for any new parent
  • Robust mental health resources
  • Backup care and caregiver concierge services
  • Gender affirming services
  • Pet insurance
  • Free Post digital subscription
  • Leadership and career development programs

Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.
The salary range for this position is:
$85,100 - $127,700 Annual
The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.
Your story awaits. Apply today!
Learn more about The Post at careers.washingtonpost.com.

Apply