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Product Launch Manager Jobs in Reston, VA (NOW HIRING)

Product Manager

Gaithersburg, MD · On-site +1

$115K - $130K/yr

Product Launch & Commercialization: Drive successful product launches through cross-functional ... Experience managing products through various stages of the product lifecycle and developing ...

Product Manager

Gaithersburg, MD · On-site +1

$115K - $130K/yr

Product Launch & Commercialization: Drive successful product launches through cross-functional ... Experience managing products through various stages of the product lifecycle and developing ...

Product Manager

Manassas, VA · On-site +1

$115K - $130K/yr

Product Launch & Commercialization: Drive successful product launches through cross-functional ... Experience managing products through various stages of the product lifecycle and developing ...

AI Product Manager

Centreville, VA · Remote

$140K - $150K/yr

Seeking an experienced AI Product Manager to lead the rapid experimentation, validation, and launch of AI-powered B2B products. This individual will partner closely with customers, Product leadership ...

Showing results 21-40

Product Launch Manager information

See Reston, VA salary details

$53.6K

$165.8K

$204.9K

How much do product launch manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for product launch manager in Reston, VA is $165,838.00, according to ZipRecruiter salary data. Most workers in this role earn between $146,700.00 and $204,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a product launch manager?

To thrive as a Product Launch Manager, you need a solid background in project management, go-to-market strategy, and cross-functional coordination, often supported by a business or marketing degree. Familiarity with tools like project management software (e.g., Asana, Jira), CRM systems, and analytics platforms is typically required. Outstanding communication, problem-solving, and leadership skills help distinguish top performers in this role. These abilities ensure successful, timely product launches that align with business goals and deliver strong market impact.

What are some common challenges a product launch manager faces when coordinating cross-functional teams?

A Product Launch Manager often encounters challenges in aligning cross-functional teams, such as marketing, sales, engineering, and customer support, to meet tight launch deadlines. Communication gaps or differing priorities among departments can lead to delays or misunderstandings. Successfully managing these dynamics involves proactive planning, setting clear expectations, and facilitating regular check-ins to ensure everyone is on track and issues are addressed quickly. Building strong relationships and fostering open communication across teams is key to a smooth and successful product launch.

What does a product launch manager do?

A Product Launch Manager is responsible for planning, coordinating, and executing the introduction of new products to the market. They work closely with cross-functional teams such as marketing, sales, engineering, and customer support to ensure a successful launch. Their role includes developing launch strategies, setting timelines, managing budgets, and measuring the effectiveness of the launch. Product Launch Managers also gather feedback post-launch to refine future product rollouts and maximize the product’s success.

What is the difference between Product Launch Manager vs Product Marketing Manager?

AspectProduct Launch ManagerProduct Marketing Manager
Primary FocusPlanning and executing product launchesDeveloping marketing strategies and messaging
ResponsibilitiesCoordination of cross-functional teams, launch timelines, and go-to-market activitiesMarket research, positioning, and promotional campaigns
Required SkillsProject management, communication, cross-team collaborationMarket analysis, branding, customer insights
Work EnvironmentCollaborative, cross-departmental teams during product launchesMarketing departments, strategic planning teams

The Product Launch Manager focuses on executing the launch process, coordinating teams, and ensuring timely delivery of new products. In contrast, the Product Marketing Manager concentrates on market positioning, messaging, and promotional strategies to drive product adoption. Both roles are essential in bringing a product to market but differ in scope and daily responsibilities.

What job categories do people searching Product Launch Manager jobs in Reston, VA look for? The top searched job categories for Product Launch Manager jobs in Reston, VA are:
What cities near Reston, VA are hiring for Product Launch Manager jobs? Cities near Reston, VA with the most Product Launch Manager job openings:
Infographic showing various Product Launch Manager job openings in Reston, VA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $165,838 per year, or $79.7 per hour.

Product Manager

ATCC

Gaithersburg, MD • On-site, Remote

$115K - $130K/yr

Full-time

Medical, Life, Retirement, PTO

Posted 16 days ago


Job description

Ready to shape the future of science and global health? A global nonprofit that provides trusted biological materials for science and health, ATCC is hiring a remote Product Manager – Media & Reagents. This role is responsible for developing and executing product strategy for a portfolio of cell culture media, sera, supplements, reagents, and products supporting cell lines and specialty cell culture applications. Serving as the business owner for the portfolio, this position translates customer needs, market insights, and scientific trends into actionable product roadmaps, drives portfolio growth, and supports new product development aligned with ATCC's mission.

Seeking a Product Manager – Media & Reagents, ideally with a background in life sciences and experience supporting cell culture, biological products, reagents, or research applications. This role is remote with a preference for local candidates.  Join ATCC and be part of a team that supports the global scientific community with trusted, authenticated biological materials.


  • Portfolio Strategy & Roadmap Management: Develop and execute product strategies aligned with business objectives and customer needs. Own and maintain a three-year product roadmap, defining product vision, value proposition, positioning, and growth priorities for assigned portfolios.
  • Customer & Market Insights: Develop a deep understanding of customer workflows, applications, and unmet needs. Translate customer insights into product requirements and roadmap priorities through analysis of market trends, customer feedback, competitive offerings, and industry developments.
  • Portfolio Performance & Growth: Monitor portfolio performance and recommend actions to maximize growth. Identify opportunities to expand existing products, applications, and market reach while supporting long-term portfolio health.
  • New Product Development: Lead cross-functional New Product Development (NPDI) initiatives and guide products through various stages of the product lifecycle. Collaborate across functions to align development activities with customer and business requirements.
  • Product Launch & Commercialization: Drive successful product launches through cross-functional coordination. Support commercialization efforts through product positioning, business case development, and launch planning.
  • Pricing & Competitive Strategy: Develop pricing strategies and evaluate competitive market dynamics. Use market and customer insights to strengthen product positioning and portfolio value.

  • Minimum Requirement: Bachelor's degree and 8 years of experience, or equivalent experience (Master's degree and 6 years, PhD and 3 years, or HS Diploma and 12 years).
  • Demonstrated ability to manage product portfolios, balance strategic and commercial priorities, and influence cross-functional teams within a matrix organization.
  • 3–5 years of experience in Product Management, Product Marketing, Portfolio Management, Business Development, or related life science industry roles.
  • Experience with biological products, reagents, cell culture, microbiology, molecular biology, or reference materials.
  • Experience managing products through various stages of the product lifecycle and developing business cases, product requirements, or commercialization plans.
  • Strong understanding of life science research markets, customer applications, and scientific workflows.
  • Strong analytical, problem-solving, written, verbal, and presentation communication skills.
  • Ability to interpret scientific information and translate it into business strategy.
  • Preferred: Master's degree (MS) or MBA.
  • Preferred: Experience supporting cell culture media, sera, supplements, reagents, or specialty cell culture applications.
  • Preferred: Experience leading cross-functional product development and commercialization initiatives in the life sciences industry.

The expected salary range for this position is $115,000 - $130,000 annually. Actual compensation will be determined based on experience and qualifications as well as internal equity and alignment with market data. In addition to base salary, this role may be eligible for additional incentive compensation including regular merit increases and the corporate bonus program.

We Invest in You 

 

  • Health & Wellness: 
    • Comprehensive medical coverage and company paid Life Insurance, Disability Insurance, AD&D, and paid parental leave
    • Work life balance with Paid Holidays and PTO
    • Fitness and cell phone subsidies, and additional benefits such as legal services, pet insurance and additional supplemental coverage.  
    • Employee Assistance Program offering around-the-clock counseling
  • Financial security: 
    • 401(a) (6% employer contribution) and 403(b) (2% match) retirement plans
    • Exceptional career advancement opportunities, recognition, and rewards
    • Corporate bonus program
  • Mission Focused:
    • Non-profit organization supporting critical life science research
    • We give scientists the tools they need to make discoveries that improve and save lives
    • Contribute to community involvement and social responsibility

Join ATCC, where we fuel your success, well-being, and development. We're a mission-focused non-profit Equal Opportunity Employer, celebrating a century of supporting global public health.  All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.  Shape the future of science with us.