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Personal Injury Ppc Jobs (NOW HIRING)

DirectedLINK LLC

Senior PPC Manager

Los Angeles, CA · On-site

$190K - $230K/yr

Senior PPC Manager TYPE: Full-Time COMPENSATION RANGE: $190,000 - $230,000 LOCATION: Los Angeles ... Legal Services / Personal Injury *Must be authorized to work in the U.S. We are unable to sponsor ...

Direct Counsel

Director of Marketing

Los Angeles, CA · On-site

$150K - $175K/yr

... PPC, paid search, SEO/SEM, lead generation, digital advertising, and performance analytics . Prior experience within a personal injury law firm, legal marketing environment, or another highly ...

Posted today

The Ledger Law Firm

Be Seen First

Director Digital Marketing

Dallas, TX · Remote

$50K - $100K/yr

Develop scalable strategies for generating qualified personal injury leads * Oversee Google Ads, PPC, paid search, SEO, social media, landing pages, conversion optimization, and digital advertising

New

JBA International

Marketing Manager

Los Angeles, CA

$75K - $90K/yr

A fast-growing plaintiff-side personal injury law firm based in Century City, dedicated to securing ... Strong understanding of digital marketing (SEO, PPC, social media, email marketing) * Experience ...

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JBA International

Marketing Manager

Los Angeles, CA · On-site +1

$75K - $90K/yr

A fast-growing plaintiff-side personal injury law firm based in Century City, dedicated to securing ... Strong understanding of digital marketing (SEO, PPC, social media, email marketing) * Experience ...

Rankings.io

$80K/yr

... Personal Injury Law * Proven track record of building and executing omnichannel strategies for clients, spanning SEO, PPC, Local Service Ads, Paid Social, Organic Social, and Design & Development

PPC Partners

Equipment Operator II

West Columbia, SC · On-site

At PPC Partners we believe in the Power to Serve along with the Pursuit of Excellence . As such the ... Positive safety attitude and personal integrity -- both are non-negotiable * Ability to maintain a ...

829 Studios

Senior Account Manager

Boston, MA · Remote

$85K - $95K/yr

... personal and career development * Support development and growth of a strong agency culture by ... Strong knowledge of digital marketing tactics, including SEO, PPC, social media, email marketing ...

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Personal Injury Ppc information

What is the difference between Personal Injury Ppc vs Personal Injury Attorney?

AspectPersonal Injury PpcPersonal Injury Attorney
Required CredentialsNone or basic marketing certificationsLaw degree, license to practice law
Work EnvironmentDigital marketing agencies or in-house marketing teamsLaw firms, legal offices
Industry UsageMarketing and advertising for legal servicesLegal representation and client advocacy
Search & Comparison IntentAdvertising strategies, PPC campaignsLegal services, client consultation

While Personal Injury Ppc specialists focus on creating and managing online advertising campaigns to attract clients, Personal Injury Attorneys are legal professionals who provide legal representation and advice. Both roles are essential in the personal injury industry but serve different functions—one in marketing and the other in legal practice.

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Infographic showing various Personal Injury Ppc job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, and 3% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution.

Senior PPC Manager

DirectedLINK LLC

Los Angeles, CA • On-site

$190K - $230K/yr

Full-time

Re-posted yesterday

Job description

TITLE: Senior PPC Manager

TYPE: Full-Time

COMPENSATION RANGE: $190,000 – $230,000

LOCATION: Los Angeles, CA (Downtown Los Angeles)

WORK SCHEDULE: Onsite – Monday to Friday

INDUSTRY: Legal Services / Personal Injury

*Must be authorized to work in the U.S. We are unable to sponsor for this position**

 

COMPANY INFO

A fast-growing personal injury law firm operating in a high-volume, high-intent inbound lead environment. The organization is known for aggressive digital marketing, rapid scaling, and performance-focused case acquisition systems.

 

ROLE

The Senior PPC Manager owns end-to-end PPC performance and attribution pipelines across high-intent lead generation channels. This role builds, optimizes, troubleshoots, and scales complex paid acquisition systems to improve cost-per-case, lead quality, and overall case acquisition outcomes.

 

Key Responsibilities

  • Build, manage, and optimize Google Ads, Bing, Performance Max, YouTube, and Microsoft Ads campaigns.
  • Improve lead quality, CPL, ROAS, and cost-per-case through continuous testing.
  • Create and execute testing roadmaps across copy, bidding, landing pages, and audience strategies.
  • Manage Google Local Service Ads: performance, service areas, reviews, dispute resolution.
  • Maintain and optimize Google Business Profiles for accuracy and compliance.
  • Ensure flawless attribution and lead flow across Google Ads → CallRail → Intaker → Salesforce.
  • Troubleshoot issues across Zapier, CallRail, chatbots, IVR routing, and CRM integrations.
  • Verify accurate attribution, prevent duplicates, and maintain Salesforce data integrity.
  • Conduct weekly call audits to evaluate intake performance and case retention quality.
  • Test call routing paths weekly to ensure correct queues, escalations, and language routing.
  • Analyze funnel performance (connected → qualified → contract sent → retained).
  • Deliver weekly reporting on leads, spend, CPL, projections, and down-funnel insights.
  • Present strategic recommendations, competitive analysis, and performance enhancements.
  • Train new staff on marketing systems, routing logic, workflows, and attribution.
  • Ensure compliance with Google Ads policies, brand standards, security protocols.
  • Document system changes and maintain SOPs.

REQUIRED & PREFERRED QUALIFICATIONS

Required

  • 9+ years hands-on PPC experience in high-budget, ROI-driven environments.
  • Proven ability to improve CPL, ROAS, cost-per-case, and lead quality.
  • Expert-level mastery of Google Ads, Performance Max, YouTube, Microsoft Ads, smart bidding, and audience strategies.
  • Experience integrating PPC with Salesforce or comparable CRMs.
  • Strong proficiency with CallRail, Zapier, chatbots, landing page testing, and dynamic tracking setups.
  • Deep analytical skills using GA4 and performance dashboards.
  • Demonstrated ability to build full-funnel acquisition systems.
  • Personal injury or call-based lead generation experience.

Preferred

  • Experience with Intaker, Unbounce, VWO, Segment, or IVR routing systems.
  • Experience working with intake or call center operations.