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Performance Jobs in Baton Rouge, LA (NOW HIRING)

Housekeeping MidCity PRN

Baton Rouge, LA · On-site

$11 - $13.75/hr

PERFORMANCE CRITERIA CRITERIA A: Everyday Excellence Values - Employee demonstrates Everyday Excellence values in the day-to-day performance of their job. PERFORMANCE STANDARDS: Demonstrates courtesy ...

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Performance information

See Baton Rouge, LA salary details

$31.2K

$65.5K

$107.5K

How much do performance jobs pay per year?

As of Jun 13, 2026, the average yearly pay for performance in Baton Rouge, LA is $65,535.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,000.00 and $79,700.00 per year, depending on experience, location, and employer.

What are some common challenges faced by Performance Analysts when working with cross-functional teams?

Performance Analysts often collaborate with various departments, such as engineering, marketing, and product management. A common challenge is aligning different teams on performance metrics and ensuring data consistency across platforms. Analysts may also need to translate technical findings into actionable insights for non-technical stakeholders. Effective communication and adaptability are key to overcoming these challenges and ensuring that performance improvements are understood and implemented organization-wide.

What are performance jobs?

Performance jobs typically refer to roles focused on monitoring, analyzing, and improving the efficiency and effectiveness of systems, processes, or employees within an organization. These roles can exist in various industries, including IT, engineering, entertainment, and business management. For example, in IT, a performance engineer ensures that software and hardware operate optimally. In the performing arts, performance jobs might involve roles like actors, dancers, or musicians. The core responsibility in any performance job is to assess standards and find ways to enhance outcomes.

What are the key skills and qualifications needed to thrive as a Performance Analyst, and why are they important?

To thrive as a Performance Analyst, you need strong analytical abilities, proficiency in data interpretation, and a relevant degree in areas like business, statistics, or finance. Familiarity with data analysis tools such as Excel, Tableau, SQL, or other business intelligence platforms is typically required. Exceptional communication, attention to detail, and problem-solving skills help you present insights effectively and collaborate with stakeholders. These skills ensure accurate evaluation of business performance and support data-driven decision-making for organizational growth.

What is the difference between Performance vs Marketing Specialist?

AspectPerformanceMarketing Specialist
Required CredentialsCertifications in digital marketing, analytics, or advertisingSimilar certifications, often including marketing or communications degrees
Work EnvironmentData-driven, analytical, often in digital or online settingsCreative, strategic, in advertising, branding, or digital campaigns
Employer & Industry UsageUsed in digital marketing agencies, e-commerce, tech companiesCommon across marketing departments in various industries
Search & Comparison IntentFocuses on performance metrics, ROI, analyticsFocuses on campaign strategy, branding, content creation

Performance roles primarily focus on analyzing data, optimizing campaigns, and measuring ROI, often requiring analytical skills and certifications. Marketing Specialists, meanwhile, concentrate on developing marketing strategies, creating content, and managing campaigns. While both roles overlap in digital marketing, Performance roles are more data-centric, whereas Marketing Specialists emphasize creative and strategic aspects.

What are the most commonly searched types of Performance jobs in Baton Rouge, LA? The most popular types of Performance jobs in Baton Rouge, LA are:
What are popular job titles related to Performance jobs in Baton Rouge, LA? For Performance jobs in Baton Rouge, LA, the most frequently searched job titles are:
What job categories do people searching Performance jobs in Baton Rouge, LA look for? The top searched job categories for Performance jobs in Baton Rouge, LA are:
What cities near Baton Rouge, LA are hiring for Performance jobs? Cities near Baton Rouge, LA with the most Performance job openings:
Infographic showing various Performance job openings in Baton Rouge, LA as of June 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 100% In-person job distribution, with an average salary of $65,535 per year, or $31.5 per hour.
Senior Digital Advertising Specialist

Senior Digital Advertising Specialist

SASSO

Baton Rouge, LA • On-site

Full-time

Posted 24 days ago


Job description

SASSO is seeking a Senior Digital Advertising Specialist to lead and scale high-performance digital advertising programs across a diverse portfolio of clients and industries. This role focuses primarily on Google Ads lead generation, with ownership spanning campaign strategy, execution, optimization, measurement, and conversion improvement.
The ideal candidate is a hands-on digital advertising operator who understands how paid media, analytics, landing page performance, and conversion rate optimization work together to drive qualified leads and measurable business outcomes.
Beyond campaign management, this role will help advance SASSO's AI-enabled media capabilities, leveraging modern advertising platforms, automation tools, and machine-learning insights to improve campaign efficiency, accelerate testing, and uncover deeper performance insights for clients.
Success in this role requires someone who is both analytically rigorous and execution-focused, capable of translating performance data into actionable improvements while continuously exploring new ways to leverage automation, artificial intelligence, and advanced analytics to improve campaign outcomes.
ESSENTIAL DUTIES & RESPONSIBILITIES:
  • Own and manage lead generation-focused Google Ads campaigns, including Search, Display, YouTube, and Performance Max, from initial structure through ongoing optimization.
  • Build campaigns from the ground up including keyword research, account structure, bidding strategies, ad copy, extensions, and landing page alignment.
  • Optimize campaigns against core performance marketing metrics including Customer Acquisition Cost (CAC), Cost per Lead (CPL), Return on Ad Spend (ROAS), Marketing Efficiency Ratio (MER), and conversion rate.
  • Monitor performance trends and apply data-driven optimizations across keywords, audiences, bidding strategies, and creative performance.
  • Use GA4 and advertising platform data to analyze user behavior, conversion paths, and campaign performance.
  • Ensure accurate conversion tracking and attribution, working with internal teams to maintain reliable measurement.
  • Leverage AI-driven capabilities within advertising platforms including smart bidding, predictive audience signals, and automated optimization tools to improve campaign efficiency and insights.
  • Design and execute structured testing frameworks, including A/B and multivariate tests across ads, audiences, bidding strategies, and landing pages.
  • Identify opportunities to improve conversion performance, partnering with design, development, and content teams on landing page improvements, messaging alignment, and testing initiatives.
  • Develop and execute structured testing programs across ads, audiences, and landing pages to continuously improve performance.
  • Manage campaign budgets, pacing, and performance forecasts across multiple accounts.
  • Translate performance data into clear insights and actionable recommendations for internal teams and clients.

REQUIREMENTS:
Education and Experience:
  • Bachelor's degree in Marketing, Communications, Business, Analytics, or a related field (or equivalent professional experience).
  • 5-8 years of hands-on experience managing performance-driven, lead-generation digital campaigns
  • Demonstrated success building, optimizing, and scaling performance marketing campaigns that drive qualified leads or revenue outcomes.
  • Strong working knowledge of GA4, campaign attribution, and digital performance analytics.
  • Experience managing campaigns across multiple Google Ads formats including Search, Display, YouTube, and Performance Max.
  • Practical experience applying conversion rate optimization (CRO) principles to paid traffic and landing pages.

Behavioral Competencies:
  • Performance Mindset: Focused on measurable outcomes such as CAC, ROAS, conversion rates, and lead quality.
  • Analytical & Data Driven: Comfortable analyzing complex datasets and translating insights into strategic improvements.
  • Ownership & Accountability: Takes responsibility for campaign performance and continuously seeks optimization opportunities.
  • AI & Technology Fluency: Demonstrates curiosity and comfort leveraging automation, machine learning tools, and AI-assisted platforms to improve marketing performance.
  • Collaborative Communication: Works effectively across strategy, creative, analytics, and account teams.
  • Adaptability: Thrives in a fast-moving environment where testing, iteration, and continuous learning are expected.

WORK ENVIRONMENT & PHYSICAL DEMANDS
  • This position is headquartered in Baton Rouge, Louisiana, but remote candidates currently based and authorized to work in the United States are encouraged to apply. Candidates should be willing and able to travel to the Baton Rouge office on an occasional basis.
  • We are not able to sponsor visas or consider international candidates as this time.
  • Occasional travel may be required for client meetings, events, or project-related needs.
  • Requires extended periods of computer work and virtual meeting participation.