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Performance Media Analyst Jobs (NOW HIRING)

Gupta Media

Media Analyst

Philadelphia, PA

$70K - $85K/yr

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage ... Analyze campaign performance, share key insights, and make recommendations for optimization ...

Gupta Media

Media Analyst

Philadelphia, PA · On-site

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage ... Analyze campaign performance, share key insights, and make recommendations for optimization ...

Gupta Media

Media Analyst

Boston, MA

$70K - $85K/yr

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage ... Analyze campaign performance, share key insights, and make recommendations for optimization ...

Gupta Media

Media Analyst

Boston, MA · On-site

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage ... Analyze campaign performance, share key insights, and make recommendations for optimization ...

Gupta Media Holdings LLC

Media Analyst

Boston, MA · On-site

$70K - $85K/yr

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage ... Analyze campaign performance, share key insights, and make recommendations for optimization ...

Publicis Groupe Holdings B.V

Media Analyst

Chicago, IL · Remote

Develop benchmark performance across online channels and work closely with media teams to ensure accurate tagging and measurement. * Monitor trends and uncover opportunities for analytics, media, and ...

Gupta Media Holdings LLC

Media Analyst

Philadelphia, PA · On-site

$70K - $85K/yr

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage ... Analyze campaign performance, share key insights, and make recommendations for optimization ...

Hearst

Director, Performance Media

Dallas, TX · On-site

Lead post-campaign analyses, delivering insights and optimization plans for future campaigns. Team Leadership and Development * Lead and mentor a team of media buyers, performance specialists, and ...

Hearst

Director, Performance Media

Dallas, TX · On-site

Lead post-campaign analyses, delivering insights and optimization plans for future campaigns. Team Leadership and Development * Lead and mentor a team of media buyers, performance specialists, and ...

Hearst

Director, Performance Media

Dallas, TX

Lead post-campaign analyses, delivering insights and optimization plans for future campaigns. Team Leadership and Development * Lead and mentor a team of media buyers, performance specialists, and ...

Hearst

Director, Performance Media

Dallas, TX

Lead post-campaign analyses, delivering insights and optimization plans for future campaigns. Team Leadership and Development * Lead and mentor a team of media buyers, performance specialists, and ...

Digital Media Management

Social Media Analyst

$55K - $67K/yr

The Social Media Analyst will analyze social media campaign data across various platforms and tools ... Reviews social media campaign performance and produces, visualizes, and analyzes metrics to make ...

Sellers & Associates

Media Analyst

Arlington, VA

We are seeking a Media Analyst to work in Arlington, VA to conduct open-source research and message ... Provide insight into performance of owned social media accountsBasic Qualifications: Active Secret ...

Learning Resources

Media Analyst

Vernon Hills, IL · On-site

Responsibilities : • Partner with our paid media teams to deliver actionable analytics and performance insights • Build and maintain cross platform advertising reporting and KPI frameworks (i.e.

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Performance Media Analyst information

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$27.5K

$75.2K

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How much do performance media analyst jobs pay per year?

As of Jun 6, 2026, the average yearly pay for performance media analyst in the United States is $75,189.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $89,500.00 per year, depending on experience, location, and employer.

How does a Performance Media Analyst typically collaborate with other teams to optimize campaign results?

Performance Media Analysts frequently work alongside marketing strategists, creative teams, and data scientists to ensure campaigns are both effective and aligned with broader business objectives. They are often tasked with sharing insights from campaign analytics, recommending optimizations, and helping translate data into actionable strategies. Regular communication and collaboration are key, as analysts must interpret complex data and present clear recommendations during meetings and reporting sessions. This cross-functional teamwork not only enhances campaign performance but also provides analysts with valuable exposure to various aspects of digital marketing.

What are the key skills and qualifications needed to thrive as a Performance Media Analyst, and why are they important?

To thrive as a Performance Media Analyst, you need a solid understanding of digital marketing, data analysis, and campaign optimization, often supported by a degree in marketing, analytics, or a related field. Familiarity with tools like Google Analytics, Facebook Ads Manager, Excel, and certification in platforms such as Google Ads or Facebook Blueprint are highly valuable. Strong analytical thinking, attention to detail, and clear communication skills set top performers apart in this role. These competencies are crucial for effectively measuring, optimizing, and reporting on media campaigns to achieve business objectives.

What is a Performance Media Analyst?

A Performance Media Analyst is a marketing professional who specializes in analyzing and optimizing digital advertising campaigns across various platforms such as Google, Facebook, and programmatic networks. They use data-driven insights to assess campaign performance, manage budgets, and recommend strategies to maximize return on investment (ROI). Their responsibilities often include tracking key performance indicators (KPIs), conducting A/B tests, and preparing reports for stakeholders. By continually monitoring and adjusting campaigns, Performance Media Analysts help organizations achieve their marketing objectives efficiently.

What is the difference between Performance Media Analyst vs Digital Marketing Specialist?

AspectPerformance Media AnalystDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Advertising, or related field; certifications like Google Ads or Facebook BlueprintBachelor's in Marketing, Communications, or related; certifications vary, including Google Ads
Work EnvironmentData-driven, analytical, often in digital agencies or marketing teamsCreative and strategic, in marketing departments or agencies
Employer & Industry UsagePrimarily in digital advertising, e-commerce, and marketing agenciesAcross various industries including retail, tech, and services

The Performance Media Analyst focuses on analyzing and optimizing paid digital campaigns, while the Digital Marketing Specialist handles broader marketing strategies, including content and social media. Both roles require digital marketing knowledge and certifications, but the analyst role is more data and performance-focused.

What job makes $10,000 a month without a degree?

Performance Media Analysts can potentially earn $10,000 or more per month through high-level digital advertising campaigns, especially with experience in paid media, data analysis, and tools like Google Ads or Facebook Ads Manager. Achieving this income typically requires strong skills, a proven track record, and often working as a freelancer or within agencies, rather than formal degrees alone.
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Performance Media Analyst jobs near you
Infographic showing various Performance Media Analyst job openings in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 80% In-person, and 20% Remote job distribution, with an average salary of $75,189 per year, or $36.1 per hour.

Analyst, Performance Media

Starcom Mediavest Group Germany Gmbh

Chicago, IL • On-site

$50K - $66K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 2 days ago

Job description

Company Description
At Publicis Collective, we know tomorrow's challenges won't be solved by today's solutions. It's why we support our teams with the resources and tools they need to continue redefining the future of marketing. It's also why clients rely on us to lead the way in connecting media, data, technology, and teams by what matters most - business outcomes.
Publicis Collective's consultative practitioners are catalysts for business growth and innovation, we're more than media experts. We are an incubator for high-performing talent and a launchpad for ideas that push the boundaries of what's possible.
As part of the global Publicis Media network, we're backed by the power, scale, and benefits of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet.
How are we different? There are three core values at the center of our approach that help us stay ahead - curious, open, and driven.
Curious - A deep curiosity compels us to go beyond the brief to deliver exceptional outcomes.
Open - We value diverse perspectives and new ways of working.
Driven - We are ambitious, rigorous, self-disciplined, and resilient in our pursuit of excellence.
If you're a collaborative and enterprising practitioner with a passion for media and a desire to make a real impact, we want to hear from you.
Let's shape the future together.
Job Description
Overview:
The Analyst, Performance Media position uses paid media knowledge and expertise to provide actionable insights and recommendations. You'll help to develop innovative strategies to meet and exceed client business objectives and lead tactical execution and optimization of paid search and paid social programs.
Our team works across a diverse range of sectors on some of the largest and most dynamic clients within the agency. The ideal candidate requires strong analytical skills, attention to detail, as well as creativity and an overall interest in and understanding of how consumers leverage search and social media in the decision path.
Responsibilities
Key Responsibilities:
  • Help drive day-to-day innovative strategies to meet and exceed client business objectives and lead tactical execution and optimization of digital media campaigns
  • Assist with optimizing, implementing, and analyzing paid search and social marketing activities
  • Support execution of customer, media, brand, and market research that produce unique insights and opportunities
  • Monitor and maintain campaign budgets, pacing, and bid adjustments
  • Partner with team management in driving strategic search and social expertise within the team
  • Report on key metrics for campaign effectiveness and develop key findings for optimization
  • Facilitate the sharing of data and insights among relevant internal parties to inform future strategies
  • Foster strong relationships with internal teams and client groups
  • Timely delivery of all work
  • Stay informed on paid search and paid social industry trends, new tools, and ad formats
  • Successful completion of training programs and requisite certifications

Qualifications
Minimum Qualifications:
  • 1+ year of experience in paid search and/or paid social campaign development/management/optimization with the use of leading search platforms (e.g. Google Ads, Amazon Ads, etc.), and social media platforms (e.g. Facebook and Twitter Ads platforms, or 3rd Party API technology)
  • Strong analytical thinking and mathematical skills and an ability to manage data
  • Understanding of Search PPC and digital display advertising
  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
  • Strong organizational and communication skills
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
Compensation Range: $$50,065 - $66,360, annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/30/2026.
All your information will be kept confidential according to EEO guidelines.

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